2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS

THE VISION & MISSION

Runway to Hope’s mission is to provide direct support and aid to children and their families impacted by pediatric cancer in the Greater Central Florida area. Mark and Josie NeJame founded Runway to Hope in 2010. They envisioned a charity that would keep funding focused to local families as well as devoting resources to innovative programs and initiatives to the Central Florida pediatric cancer community through partnerships with Arnold Palmer Hospital for Children, Florida Hospital for Children, and Nemours Children’s Hospital.

Through the Runway to Hope Family Assistance Program, direct aid is provided to families who are in desperate need of financial support. Runway to Hope covers expenses such as gas and groceries, water, electricity, mortgage and rent, car payments, and sadly, at times, funeral and end-of-life expenses.

Our beloved event has been named “Best Charity Event” a combined total of thir-teen times in its seven year existence by the Orlando Business Journal, Orlando Mag-azine, and Orlando Style. Runway to Hope has received recognition from the Central Florida’s Association Fundraising Professionals on National Philanthropy Day in the categories of Excellence in Fundraising by a Non-Profit Organization (2014), “Outstanding Philanthropists” honoring Mark and Josie NeJame (2014), and the Orlando Magic Youth Foundation Creating Change Honoree (2017).

RUNWAY TO HOPE’S SPRING FASHION SOIRÉE

The Runway to Hope Spring Fashion Soiree is the organization’s signature fundraising event of the year! The highlight of the evening is an inspiring and heartwarming fashion show featuring more than 150 incredible and brave children, all of whom are currently battling or have

overcome their pediatric cancer. Modeling much more than clothing, these inspiring children walk the runway hand-in-hand with one of our national and local celebrity escorts. The models who take the stage are all between the ages of 2 to 18. It is an incredible experience to watch all of these kids show off their strength and unwavering spirits as they strut and smile down the runway! The Runway to Hope Spring Fashion Soiree is a celebration of these children and their incomparable courage.

The annual Spring Fashion Soiree is also a true testament to the support and passion the Central Florida community

has shown towards this inspiring cause. Since Runway to Hope’s inception in 2010, the Soiree has soared in attendance as well as the amount of dollars raised. In May 2017, the event hosted approximately 2,300 guests and an outstanding amount of $1.2 million was pledged during this single, spectacular evening! Approximately $6.5 million has been raised by Runway to Hope over the course of its eight year existence. As one of the most highly anticipated evenings of the year, the Runway to Hope Spring Fashion Soiree takes place at the luxurious Rosen Shingle Creek Resort, one of our most valued corporate sponsors.

WHEN & WHERE: May 19, 2018

Rosen Shingle Creek

9939 Universal Boulevard

Orlando, FL 32819

OUR HOSPITAL PROMISE

The funds raised by Runway to Hope’s Spring Fashion Soiree benefit the pediatric oncology programs at our

three local children’s hospitals as well as the Runway to Hope’s Family Assistance Program.

ARNOLD PALMER HOSPITAL FOR CHILDREN:

Runway to Hope’s contribution supported Central Florida’s first ever comprehensive Pediatric Neuro-Oncology Program, which is comprised of a team that provides the full range of medical and emotional support specific to pediatric brain tumor patients during and after their treatment. Runway to Hope has completed their $1 million pledge to Arnold Palmer Hospital for Children and will be continuing their support by pledging an additional $500,000. Runway to Hope’s most recent pledge began in 2017 and funds the hospital’s Pediatric Palliative Care Program, which provides physical, emotional, and spiritual support to children and their families who are suffering from Pediatric Cancer.

FLORIDA HOSPITAL FOR CHILDREN: Runway to Hope’s initial $1 million pledge has funded the Pediatric Palliative Care Program at Florida Hospital for Children. This program provides physical, emotional, and spiritual support to children and their families who are suffering from a Pediatric Cancer diagnosis. In 2017, Runway to Hope completed their $1 million pledge and has started a new promise to the hospital of $500,000. This new pledge will fund a portion of the oncology floor renovation. The new floor will grow to include 12 large patient rooms, a family lounge, and a play room for patients. This renovation of the hospital wing will provide much needed comfort

and top of line equipment to serve the families living and battling pediatric cancer in this unit.

NEMOURS CHILDREN’S HOSPITAL:

Runway to Hope funds two areas at Nemours Children’s Hospital. The first is its Community Children’s Oncology Program, which is a database that improves access to leading-edge therapies, research, and resources for pediatric cancer patients throughout Northern and Central Florida. Additionally, Runway to Hope funds the Pediatric Interventional Radiology Program, which serves cancer patients directly by utilizing rare and advanced imaging technologies for localized treatment. In 2019, Runway to Hope will continue our pledge with Nemours by purchasing new equipment and training for Microwave Ablation. This new technology is for treatments against soft tissue tumors. This will reduce the side effects on the children and will offer the opportunity to have potentially life-saving care. Runway to Hope will also fund a Survivorship Program, which will provide access to information on how certain patients are treated and how cancers react to physicians between all three Central Florida children’s hospitals. By sharing this information

and collaborating, doctors can better treat all of the children impacted by pediatric cancer.

FAMILY ASSISTANCE PROGRAM

In addition to the combined $4.3 million pledge to our children’s hospitals, Runway to Hope provides desperately needed direct financial assistance to children and their families affected by childhood cancer. When a child is diagnosed with cancer, the entire family is put to the test and faces incomprehensible, life-altering situations. Families of childhood cancer patients often experience a dramatic decrease in income when caring for their children. Often times one parent has to quit work to become a full time caregiver for their child. Their entire schedule is often quickly devoted to being bedside in a hospital setting or dedicating all of their time and resources to their child’s care. Added to this, is the additional stress and inability to afford

the bills and expenses related to medical treatment which can be very overwhelming.

The contributions made to Runway to Hope assist with many necessities including: transportation to and from the child’s life-saving treatments, mortgage and rent payments, car payments and repairs, as well as frequent requests to maintain the essentials in a home such as electricity and water. Tragically, as aforementioned, end of life and funeral costs are sometimes a reality for these families who have been both emotionally and financially devastated. The needs are endless and solely funded by philanthropy. Childhood cancer is not a battle these families can or should fight alone.

RUNWAY TO HOPE’S CELEBRITY ENDORSERS

KYM JOHNSON2x “Dancing with Stars” Champion

Former RTH Host

ROBERT HERJAVEC“Shark Tank” Entrepreneur

Former RTH Host

JOEY FATONESinger, *NSYNC

Former RTH Gala Host

BILL RANCICWinner of “The Apprentice,” TV

Personality, ProducerFormer RTH Gala Host

GIULIANA RANCICTV Personality, Clothing

Designer, Producer, Emmy Award Winner

Former RTH Gala Host

ROSS MATTHEWSTV Personality

Former RTH Gala Host

RACHEL PLATTENSinger Songwriter

PAULA ABDULSinger, Songwriter

IGGY AZALEARapper, Singer,

Songwriter

ANDY GRAMMERSinger-Songwriter

NIKKI BELLAWWE Superstar

‘Total Divas’Former RTH Gala Host

BOYS II MENR&B Vocal Group

DABO SWINNEYClemson University

Football Head Coach

TREVOR IMMELMAN

Pro Golfer, Masters Tournament Winner

AKONSongwriter,

Record Producer

A.J. MCLEENSinger,

Backstreet Boys

CHRIS KIRKPATRICKSinger, *NSYNC

ELIZABETH BANKS

Actress and Director

PIERS MORGANHost,

“Piers Morgan Live”

MARCIA GAY HARDEN

Actress, Academy Award Winner

LARRY THE CABLE GUY

Comedian,Actor

DR. OZSurgeon, TV

Personality, 4X Emmy Award Winner

NANCY GRACETelevision Host

DAN RATHERJournalist,

Former Anchor, CBS Evening News

BROOKE BURKE CHARVET

Actress,Dancer

Former RTH Gala Host

GABBY DOUGLAS2016 Gold Medal U.S.A., Women’s Gymnastics Team

Former RTH Gala Host

ASHLEY GREENEActress,

Teen Choice Award Recipient

Former RTH Gala Host

DON LEMON“CNN Tonight with Don

Lemon” AnchorFormer RTH Gala Host

SHAQUILLE O’NEALRetired 4X NBA

Champion, Analyst Inside the NBA

MARIA MENOUNOSE! News Host

JournalistFormer RTH Gala Host

DJ KHALEDRecord Producer, Radio Personality

and DJ

KATIE COURICJournalist,

Television Host

HODA KOTBNews Anchor,

Co-Host NBC’s “Today”

GEORGE LOPEZComedian, Actor,

2016 Partnership, TV Host, Producer

LAWRENCE ZARIAN

TV Personality,Lifestyle Expert

LAURA BROWNSenior Fashion Editor

of Instyle magazine

JAY SEANSinger-Songwriter

JAMEER NELSONProfessional BasketballNBA Denver Nuggets

THE JONAS BROTHERS

Pop/Rock Band,AMA Award

GREG KINNEARActor,

SAG Recipient Winner

ZANNA ROBERTS RASSI

Senior Fashion Editor for Marie Claire

LARRY KINGTelevision & Radio Host, 10X Cable ACE Award & Peabody Recipient

BILLY GARDELLComedian, Actor

DAVID COPPERFIELDIllusionist, 21X Emmy

Award Winner, 11 Guiness World Records

KENNY G.Saxophonist,

AMA Recipient

MARIO LOPEZActor, Television Host, 4X Young

Artist Award Winner

DR. DREW PINSKY

Host, “Dr. Drew on Call”

JOHNNY WRIGHTMusic Manager, CEO of Wright

Entertainment Group

RUNWAY TO HOPE’S CELEBRITY ENDORSERS

CENTRAL FLORIDA TESTIMONIALS

“This event showcases youngsters who so bravely fight this dreaded disease, who can at least for a moment put their struggle aside and enjoy a celebratory atmosphere.” — Harris Rosen, President and COO, Rosen Hotels & Resorts

“When our son was hospitalized for several weeks, some parents at Florida Hospital told us about

Runway to Hope and all of the fabulous work they do for pediatric cancer patients and their families. They provide financial assistance, which is a tremendous help, as well as, highlight the children in their amazing gala. As Grayson walked the runway with Don Lemon, the smiles on their faces were priceless. Runway to Hope highlights how special these children are and brings a much needed awareness to childhood cancer. Our family will forever be grateful. ” —Michelle Zrelak, Mother of Grayson Zrelak

“Runway To Hope is truly inspirational in their dedication and compassion for ending childhood cancer. Having the opportunity to meet these extraordinary young people and their families has been incredibly rewarding and a blessing to me. I hope to be involved in their fight for a cure for many years to come.” — Howie Dorough, Backstreet Boy Member

I met Rudy at Runway to Hope one night – but she made an impact that still moves me today. As much as anything, Rudy taught me about grace. She knew she didn’t have long, but she was determined to let her light shine as long as possible.

Special kids like that deserve all the help - and love - we can give them. — Scott Maxwell, Orlando Seintinel Columnist

“Runway to Hope is an anchor in the fight against childhood cancer. Your gift has enabled our pediatric brain tumor patient volume to quadruple since 2011. Over five thousand doctor visits have been made to our clinic, a second neuro-oncologist has been recruited to our hospital, and more than 300 children have received comprehensive and loving care. We are so grateful for your support and advocacy. Because of Runway to Hope, lives are being changed and hope has found a home in Central Florida.” — Dr. Amy Smith, Pediatric Neuro-Oncologist, Arnold Palmer Hospital Center for Children’s Cancer and Blood Disorders

“These kids have been through so much, they deserve to feel like a star! Bryan and I look forward to this event every year. Runway to Hope has brought us so much. We have formed lasting relationships with these children and watching them enjoy the whole experience of runway is like no

other. It is truly an honor to be a part of their lives and their families!”— Bryan and Angela Nadeau, SeaWorld Parks and Resorts Orlando

SPONSORSHIP

In addition to the outlined partnership levels listed, Runway to Hope can create customized packages and benefits

that meet all specific needs or requirements for participation. Every partner is unique, and Runway to Hope is

committed to fulfilling the desired value of your contribution to the Annual Spring Fashion Soirée.

OUR PARTNERSRunway to Hope partners and donors have the unique opportunity to not only save children’s lives, but also to provide

these amazing kids with some of the most joyous and happy memories of their childhoods. Unfortunately, pediatric

cancer only receives a relatively small percentage of money provided for cancer research, treatment, and cures. This is

why private donations are incredibly essential and necessary to curing and treating childhood cancer.

Please visit www.runwaytohope.org in order to fill out and submit your Runway to Hope Sponsorship Form. Please

feel free to email Amanda Roman at amanda@runwaytohope.org with any questions or concerns. Once your form is

submitted, Runway to Hope will be in touch to coordinate the details regarding your partnership.

“I can’t describe the feeling to be a part of making these amazing children feel special. It is truly incredible. I am honored and so proud to work with you all. The Runway team is inspirational.” — Tracey Currey, 2017 Sponsor, Pony Tail Bows

“I was so moved to learn the story of Runway to Hope and their fight against pediatric cancer. This incredible organization has offered not only support, but also much needed hope for the many families fighting the disease.” — Frank Santos, CFO Rosen Hotels & Resorts

TICKETS

ADVERTISING IN EVENT PROGRAM

SOCIAL MEDIA SHOUT-OUT POST RECOGNIZING CONTRIBUTION

LOGO/NAME ON RECOGNITION BANNER IN PREFUNCTION AREA

LOGO/NAME PROJECTED ON STAGE

LOGO/NAME ON EVENT WEBSITE WITH

LINK TO COMPANY WEBSITE

ACCESS TO VIP SPONSOR MEET & GREET WITH CELEBRITY HOSTS

LOGO/NAME FEATURED ON STEP & REPEAT BACKDROP BANNER AT EVENT

LOGO/NAME FEATURED ON ELECTRONIC BIDDING SERVICES

LOGO/NAME FEATURED ON INVITATION

OPPORTUNITY TO ESCORT A CHILD DOWN THE RUNWAY

1 TABLE (10 SEATS)

BEST SEATS AVAILABLE

RECOGNITION LISTING

1/4 PAGE 1/2 PAGE FULL PAGE FULL PAGE

FULL PAGE, BACK COVER

OR INSIDE BACK COVER

RECOGNITION ON FRONT

COVER AND LAYOUT ON

INSIDE FRONT COVER

1 TABLE (10 SEATS)

PREFERRED

SEATING

1 TABLE (10 SEATS)

PREMIUM SEATING

1 TABLE (10 SEATS)

PREMIUM SEATING

2 TABLES (20 SEATS)

FRONT ROW

SEATING

2 TABLES (20 SEATS)

FRONT ROW

SEATING

2 TABLES (20 SEATS)

FRONT ROW

SEATING

SPONSORSHIP BENEFITS

PATRON TABLE $3,500

SILVER $5,000

GOLD $10,000

EMERALD

$15,000

DIAMOND

$25,000

PLATINUM

$50,000

PRESENTING

$100,000

NAMING RIGHTS TO MAIN EVENT

‘BUNDLE OF HOPE BASKET’

OPPORTUNITY TO JOIN RUNWAY TO HOPE AT A HOSPITAL PATIENT ACTIVITY DAY

LETS HOLD HANDS.LETS WALK TOGETHER.

LETS END CHILDHOOD CANCER.

follow us:

Runway to Hope 189 South Orange Avenue, Suite 1800

Orlando, FL 32801407.802.1544 | www.runwaytohope.org

“RUNWAY TO HOPE IS A 501 (C)(3) ORGANIZATION. A COPY OF THE OFFICIAL REGISTRATION AND FINANCIAL INFORMATION MAY BE OBTAINED FROM THE DIVISION OF CONSUMER SERVICES BY CALLING TOLL-FREE WITHIN THE

STATE: 1-800-435-7352. REGISTRATION DOES NOT IMPLY ENDORSEMENT, APPROVAL, OR RECOMMENDATION BY THE STATE. REG: 85-8015640003C-4.”