Published by Dabora, Inc.2018 MEDIA KIT

Features & Departments

May 2017

TASTE OF BOWLING GREENBRUNCH WITH THE BUNNY

THE WOMEN’S FUND: PARTY WITH A PURPOSE

VIPVacations

April 2017

SOCIALIZING THROUGHOUT SOUTH KENTUCKY!

LAWN& GARDEN

C L U B L I F ECelebrationof the Arts

DerbyGUIDETO THE

PURSES, POUTS

and Pearls

SPECIAL SECTIONSSpecial sections dedicated to a topic or industry important to the community.

PEOPLE & PLACESExciting news such as promotions, fundraisinggifts, job announcements, and important who’swho and what’s what.

VIPROFILESConversations with Bowling Green’s businessowners, community leaders and philanthropists.

NO PLACE LIKE HOMETake a walk through the finest homes in Bowling Green and learn about design techniques for your own home.

FASHIONWhether you need a cocktail dress for the Furball or a derby outfit for May, we’ve got the hottest fashion covered.

CALENDAR OF EVENTSYour comprehensive list of local events andcharitable fundraisers.

Event CoverageVIP Bowling Green is packed with coverage of local parties, galas and fundraisers including:• Bourbon and Brewfest• Med Center 10k• Taste of Bowling Green• Big Brothers Big Sisters Bowl For Kids Sake• Orchestra Kentucky• Chamber Events• Fur Ball• 5K Races• United Way Day of Caring

September 2017

COMMUNITY PROFILE:FRANKLIN

MONEY MINDERS

Football

FASHIONF A L L

and

July/August 2017

RELAY FOR LIFE

HOT ROD REUNION

I S S U E

HEALTHBeauty

andb

b

NO PLACE LIKE HOME: KITCHEN AND BATH

June 2017

TOP DERBY PARTIESVENETIAN BALL

BG NIGHT MARKET

GENTLEMAN'SI S S U E

Editorial CalendarFebruary Bridal

MarchReal EstateLawn & Garden

April VIP Kids/Academic

May Destination Downtown

June/July FInancial/VIP Pets

August Health & Beauty

September Football & Fashion

OctoberAll About WomenDining Guide

November All About Home

December/January Holiday Gift Guide

DeadlinesAll ad material must be submitted by the 20th of each month for the next month’s issue.

For customer-supplied ads, space must be reserved by the 20th and the camera-ready ad must be submitted by the 23rd.

MechanicsVIP Bowling Green is printed onhigh quality, bright white, coatedpaper. We operate in a MacintoshOSX production environment.

CUSTOMER-SUPPLIED ADSPDF files are preferred. Fonts should be embedded or outlined. Images should be CMYK and at least 300 dpi.

AD MATERIAL SUBMITTED FOR DESIGNEPS or vector files are preferred for logos. All photographs should be high resolution .jpg or .tif files 300 dpi or higher.

CONTACT INFOMAGEN ESTEP, EDITOR & SALESmagen@vipbowlinggreen.com

BETTY GLENN, SALES & MEDIA ADVISORbetty@vipbowlinggreen.com

DAVID RENFRO, DIRECTOR OF BUSINESS DEVELOPMENTdavid@vipmag.com

JEFFREY HOWARD, OWNERjhoward@vipmag.com

CHRISTY WOMACK, OWNERcwomack@vipmag.com

JENNIFER CONNELLY, OWNERjconnelly@vipmag.com

ReadershipGENDER: 40% Male 60% FemaleMEDIAN AGE: 33-55TARGET AGE: Teenagers to RetireesAVERAGE HOUSEHOLD INCOME: $75,000 to $100,000EDUCATION: College GraduateDINE OUT: average 6-8 times per monthTRAVEL: average 2-3 times per year

Ad Sizes

BLEED10.5w x 12.75h

TRIM10w x 12.25h

LIVE8.875w x 11.25h

1/2Vertical

1/4Island

1/8Horizontal

1/2Horizontal

FULL PAGEKeep vital information inside the live area. Other items should reach the bleed size.

1/2 VERTICAL4.3125w x 11.25h

1/4 ISLAND4.3125w x 5.5h

1/2 HORIZONTAL8.875w x 5.5h

1/8 HORIZONTAL4.3125w x 2.625h

The Power of PrintPrint magazines inspire readers to take action. 64% of readers are inspired to take action after seeing a print magazine ad.

ACTION TAKEN INCLUDES:• have a more favorable opinion about the advertiser• consider purchasing the advertised product or service• gather more information about the advertised product or service• recommend the product or service• visit the advertiser’s website• purchase the product or service• clip or save the ad• visit or plan to visit a dealership

Print magazines are No. 1 in reaching affluent influential consumers in more categories than all other media combined.

MAGAZINES SHOW THE HIGHEST RETURN ON ADVERTISING SPEND BY FAR.

Source: Gfk MRI Starch

64% OF READERSINSPIRED TO TAKE ACTION

DistributionSCOTTSVILLE RD AREARacksBelkBowling AlleyBowling Green Convention & Visitor’s BureauChuy’s Dance ArtsEl MazatlanGriff’s DeliI-65 Liquors Pawn CompanyPink Lily BoutiquePub by NovoRooster’sSaladworksShoGun ExpressStockdalesTriStar Greenview HospitalWarren County Public LibraryWinlectricWinn-lectricYuki Japanese SteakHouse

DropsAAA AutoAmerican Bank & TrustAssured PartnersBB & T BankBella Salon & SpaBG Harley DavisonChandler Park DentalCitizen’s First BankCorner Bakery CafeDr. Atalla’sDr. Cherry DentistryDr. Korba & CoolScuptingEdmonton State BankFarmers National BankFirst State BankFriendz SalonGraves Gilbert Walk-In ClinicGreenview Medical GroupHancock Bank & Business CenterHilton Garden InnHoliday Inn Home 2 by HiltonIndependence BankJewelry BarnJos A. BankLawless OrtodonticsMed Center Health & WellnessMonticello BankMy Friend’s PlaceNat’s OutdoorsOlde Stone Country ClubPanache SalonPappagallo’sPawn CompanyRegina WebbRemaxSouthern Sophisticate BoutiqueSouthern ThreadsStakz Frozen YogurtTangles SalonThornton’s FurnitureUncommon NestVenus Nails

31 BY-PASS AREARacksEl MazatlanHeart StringsHibachiSweet TemptationsWestern Kentucky Heart & Lung

DropsBeverly Hills Bargain BoutiqueBriarwood DentalChattersDeemers FloristDr. Eric Kelly, DMDDrobocky OrthodonticsEmbellish

FHG ClothiersHosparusJC Kirby & SonsLittle LuLu’s ChildrensLuLu’s ConsignmentMichele’s ConsignmentSahetya Medical InstitutionService One Credit UnionSky Pediatrics DentistrySouthern Sisters BoutiqueState Farm DC ClementsSteel Mill

DOWNTOWN AREARacks6-4-3 Sports BarBG Parks & RecBGMUChili’sGraves GilbertMariah’s Mellow MushroomNovo DolcePuerto VallartaSheldon’s PharmacyShogun ExpressSkyPacSteamer’sWarren County Library

DropsBarbara StewartBarre CoBGMUBowling Green Chamber of CommerceBowling Green Country Club Bowling Green FireplaceCambridge MarketCandlemaker’s on the SquareCity Hall AnnexCorvette MuseumDowntown ChiropracticFirst Security BankFour WindsHot YogaKroger’s Wine & SpiritsLawton’s InsuranceMackenzie’s FloristMed CenterMed Center WKUMorris JewelersPink DaisyService One Credit UnionThe House of Harper SalonThe Spot Western Kentucy Heart & LungWKU AthleticsWKU MarketingZest Juice Bar

LOVERS LANE AREA

RackCoffee & EggsBowling Green Home FurnishingsIndian Hills Country ClubWestern Kentucky Orthopedics & Neurological

DropsBuilders AssociationCompton OrthodonticsIntervention Pain SpecialistJC Kirby & Son’sLovers Lane Tree FarmMed Center Urgent CareVision Source

CAMPBELL LANE / NASHVILLE ROAD AREARackBuckhead CaféCoffee & EggsDiscount TireEl MazatlanGraves Gilbert Clinic (Nashville Rd)Knicely CenterLiquor BarnLost River PizzaLost River Visitor CenterMedical Center Heart & LungPaneraSahetya InstituteSheldon’s PharmacyShogun The BuckHead CaféTrees & TrendsWild Eggs

DropsCitizens FirstCrouch Family ChiropracticDaymarDiscount TiresEyeConicGiGi’s CupcakesHealth WorksKight Kitchen & Design CenterKroger’s Wine & SpiritsMaui Whitening Panera BreadPreservation RoomBe Happy Yoga & Salt CaveService One Credit UnionStuarts Olive OilTriStar Greenview: The Allen ClinicVillage ManorWNKY

FRANKLIN, KY4 SoilsGallery on the Square (Rack)Chamber of CommerceGraves Gilbert Kentucky Downs (Rack)Med CenterSumner Crest WineryThe ArlingVisitor Center (Rack)

GLASGOW, KY212 on the MainBarren River State Park (Rack)Edmonton State BankGlasgow Chamber of CommerceGlasgow Visitor CenterGraves GilbertHoliday Inn ExpressLos Mariachi’s (Rack)Paradise Point (Rack)Regiss BridalService One Credit UnionSouth Central BankTJ SampsonWKU

FAIRVIEW/LEHMANDolce NovoBG Public libraryBGMUChili’s (on campus)High Tops (on campus)