NATIONAL ARTSMARKETINGPROJECTCONFERENCE

MEMPHIS, TN NOVEMBER 11–13

100+ experts

30+sessions

2 HANDS-ONpreconferences

2017

ART MARKETERS THIS IS YOUR CONFERENCE

StorytellingCULTURAL EQUITYDigitalMarketing

SOCIAL MEDIA Evaluation& Analytics NEW REVENUE STREAMSAudienceEngagement

www.AmericansForTheArts.org/NAMPC

#NAMPC

I ABSOLUTELY LOVE THE NAMP CONFERENCE…THIS YEAR WAS MY 4TH YEAR ATTENDING. I ALWAYS LOOK FORWARD TO IT AND VALUE IT ABOVE ALL OTHERCONFERENCES I ATTEND.

2016 NAMP Attendee

“”

get together

THAT’S WHAT THE NATIONAL ARTS MARKETING PROJECT (NAMP) CONFERENCE IS ALL ABOUT. YOUR CAREER. YOUR ORGANIZATION. YOUR IDEAS. YOUR UNIQUE COMMUNITY OF ARTS MARKETERS.

THIS YEAR’S NAMP CONFERENCE IS NOVEMBER 11–13 IN MEMPHIS, TN AND IT ALL REVOLVES AROUND YOU.

YOUYOUR JOB CUTS THROUGH LIFE’S NOISE. YOU RESIST. YOU STRATEGIZE. YOU PROBLEM SOLVE. YOU HELP PUT ON THE SHOW. BUT MAYBE WHAT YOU DO BEST IS DREAM THE FUTURE THEN PLAN TO MAKE IT REAL.

How badly do you want to come together with 650+ arts marketers from across the country to grow your career? How much insight do you have to share? How much fun do want to have?

THREE LETTERS, ALL CAPS.

get smarter

Get what you want and need from the NAMP CONFERENCE: SMART IDEAS, GREAT ADVICE, A VIEW INTO THE FUTURE, AND NEW CONNECTIONS WITH OTHER MARKETERS.

TACKLE SOME OF YOUR TOUGHEST CHALLENGES WITH NEW TECHNIQUES IN STORYTELLING, SOCIAL MEDIA, EVALUATION AND ANALYTICS, DIGITAL MARKETING, AND MORE.

More than 100 presenters from different disciplines and with diverse expertise will be at NAMPC to help you and your career. 30+ panel discussions and hands-on workshops will focus on cutting edge technology, innovations in arts marketing you need to know right now, and ways you can tackle some of your job’s hardest challenges.

get inspired

LUBA TOLKACHYOV& RODRIGO ALANISCo-founder and Global Strategist at Gravity

Our first ever dual keynote features two of the most exciting visionaries in cultural marketing today. Get actionable strategies on how to attract and grow new audiences.

ALTON FITZGERALD WHITEBroadway actor, singer, and dancer

This renowned performer captivates audiences whenever and wherever he performs. Hear how to embrace positivity and a service-minded outlook in your work.

SAM MALLIKARJUNANExecutive Strategist at Hubspot

Learn how to build your organization and team into an engine of growth with the right muscles to test, experiment, and challenge assumptions.

RETHINK CONVENTIONAL THINKING WITH THIS YEAR’S KEYNOTES

REGISTER NOWwww.AmericansForTheArts.org/NAMPC

SOUL, BLUES, AND ROCK AND ROLLTHE BEAT AND RHYTHM OF MODERN MUSIC WAS BUILT BY

MEMPHIS.

Memphis is a city defined by creativity and community, and the perfect home for the 2017 NAMP Conference, hosted by Americans for the Arts and local host ArtsMemphis. “Grit n’ Grind” isn’t just the motto for the city’s beloved Grizzlies basketball team—it’s the ethos for all of Memphis. Like NAMP arts marketers, Memphians come together and roll up their sleeves to get the job done through changes and challenges alike.

The city’s powerful music and art is reflected in its people’s fight for human dignity during the American Civil Rights Movement. The NAMPC Opening Reception takes place at the historic Clayborn Temple, the center of the Sanitation’s Workers Strike that drew Dr. King to Memphis in 1968. After 25 years, the Clayborn is being restored to its original glory, as Memphis embraces its past and moves toward the future.

preconferences

KICK OFF YOUR 2017 NAMPC EXPERIENCE WITH ONE OF OUR IMMERSIVE, HALF-DAY PRECONFERENCES. NOVEMBER 10, 2017 1:00 P.M.–6:00 P.M.

register now!

DESIGN THINKING BOOT CAMP: DRIVING TO ACTION THROUGH EMPATHYLearn how to apply design thinking to your marketing campaigns and organization. Presented by Little Bird Innovation of Memphis, this hands-on workshop immerses you in the techniques of human-centered design, prototyping, cross-disciplinary collaboration, and creative problem-solving.

EMPOWERING YOUR MARKETING THROUGH EXPERT STORYTELLINGHow do you communicate the value of your organization’s work and drive engagement through your storytelling? Join Joe Lambert, founder and executive director of StoryCenter, to explore how to change a mind and how you can use images, words, testimonials, and advocates in the community to bring your story to the fore in a sea of crowded, conflicted, attention-seeking narratives.

Online registration closes and RATES INCREASE ON OCTOBER 27 so register now to lock in your savings! Looking for more ways to save on travel, housing, and registration?

Visit namp.americansforthearts.org/ways-to-save

MAIN CONFERENCE ADVANCED RATES

* PRECON PLUS is your expanded preconference experience. This registration option includes one of Friday’s preconferences PLUS all of Saturday’s Conference programming for one flat rate.

WE’RE AT THE PEABODY MEMPHIS HOTEL SMACK DAB ON BEALE STREET, FEATURING THE DAILY PROCESSION OF THE PEABODY DUCKS! Book today at www.peabodymemphis.com or call 1-800-PEABODYRoom Rates: $180 per night, for dates of November 5–16, 2017 and subject to availability. Mention NAMP Conference when booking!

THANK YOU TO OUR SUPPORTERS & SPONSORS

We would also like to thank the Downtown Memphis Commission, the FedEx Corporation, and Buster’s Liquors for their generous support of the 2017 National Arts Marketing Project Conference.

MEMBER NONMEMBER STUDENT ONE-DAY

$575 $675 $250 $325

WITH CONFERENCE PRECON PLUS * PRECON ONLY

MEMBER NONMEMBER MEMBER NONMEMBER MEMBER NONMEMBER

$250 $300 $650 $700 $325 $375

PRECONFERENCE ADVANCED RATES

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