2017 Building Workforce Partnerships Conference

Costa Mesa, CA

March 21, 2017

Outline1. The FLOW

2. Set Your Skills in Motion

3. Business U

4. The Cycle we must understand

5. The Art and Science of it all

6. Execution of Services

The Business Cycle

Creating a Tailor Approach for New Business Engagement

Making Contact (What approach is most effective)

Formal – Econovue, Dunn& Bradstreet

Informal – news, networking,

Strategize companies to Target

Sector – examples are retail and manufacturing have issues

Industry

Size

Dollars

Business Engagement Who are the key stakeholders/Partners?

Economic Development – Elememtum site visit

Chambers

Gobiz – Verdugo example

Community Colleges

Professional Associations

EDD Workshare

SBDC

Financial Institutions, etc

Business Engagement Business Outreach

Contacts from EconovueCold callingSBDC

Establish CredibilityManage expectationsMake introductions and referrals as neededFollow Up Keep in Contact – Solar City relationship

Document actvities in CalJobs CRMEvaluate results

Business Engagement: What is the heartbeat of your community?

What drives your community?

Industry?

What themes are being advanced?

Who or what is doing it?

Who are the mover/shakers?

Business Engagement: Making the Connection Establishing Credibility

Purpose

Why are you here?

Create Relationship (Listen: you should be listening more than speaking

Referral to Network Partner

Employment Training Panel/Economic Development: Example

Training

Sourcing

Resources

Meeting the Needs of Business Sourcing new team members / Recruitment / Job Fairs

On-the-Job Training

Incumbent Worker Training (IWT)

Customized Training

EDD Workshare

California Governor’s Office of Business

Business to Business Referral

Consulting Services

Rapid Response

On-the-Job TrainingCalifornia Steel Industries

Talent development

Hiring of Chaffey College apprentices

Simplifying enrollment process

Continued hands on training

Costs savings

Exquadrum

Expansion hiring need

Understanding the urgency

Be available

Veteran success story

InTech Training CenterIncumbent Worker Training

Training Partnership

Customized Training

Training Partnership

Rapid Response

Base funding, Event-based funding - 121

Proactive layoff aversion funding - 122

Required:

Immediate and on-site contact

Info and access to benefits – UI, TAA, one-stops and other WIA services

Assistance for coordinated regional and local response, aid to labor-management committees, and other emergency assistance

How will I know?▪ Networking:

• HR referrals

• Economic development

• Business referrals

• Sector outreach

• Labor contacts

• Word of mouth

• Repeat customers

▪ Formal:

• “WARN” Act

• Employers contacting WDB’s

• Employer surveys

▪ Informal:

• News media

• Internet sourcing

• Employee calls

• AJCC walk-ins

• Driving

• Going out of business sale

Getting Employer Buy-In

First contact with employer and/or union:

Consider means of layoff aversion

Marketing the benefits of Rapid Response

Gathering details

Emphasize federal funding – Cost savings

Highlight job search support

Overview of Rapid Response services to stimulate interest

Planning the Orientation

• Organize Regional Workforce Development Board Partners

• Initiate contact with union for Orientation options

• Understand demographics of employees

• Human Resource survey

• Gather the team – UIB, TAA, Keep your Home, COBRA, Financial Advisor

• Schedule dates / times strategically

• Develop and share orientation agenda / flyer

Service Delivery/ExecutionRapid Response Orientation

1. Tailor the presentation to audience

2. Show respect and dignity

3. Make it interactive

4. Stay positive but keep it real

5. Handling challenges

6. Bring extra packets

7. Highlight AJCC

8. Surveys!!

Continue Supporting the Business

• Consider means to provide future Layoff aversion

• Make referrals to specific partners:

• CMTC – California Manufacturing Technology Consulting

• SBDC – Small Business Development Center

• Economic Development Agency

• Business Consultants

• EDD Workshare program