2016 post show report - amazon web services€¦ · ifsec southeast asia 2016 buyer’s guide and...

1

Upload: others

Post on 06-Jul-2020

4 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: 2016 POST SHOW REPORT - Amazon Web Services€¦ · IFSEC Southeast Asia 2016 Buyer’s Guide and Invitation mailed out to . 33,000. recipients. IFSEC Southeast Asia 2016 website

2016 POST SHOW REPORT

6,127Total Attendees

Malaysia Visitor88%

Overseas Visitor

12%

Visitors Vertical Split %

IT 12.20

System Integrators 9.80

Manufacturers 9.30

Construction / Developer 9.00

Installers / System Designer 8.00

Consultancy 7.40

Cyber Security 6.00

Others 5.80

Importer / Exporter / Distributors 4.60

Banking / Financial Services 3.60

Retail / Wholesale 3.60

Telecommunication / Satellites 3.60

Government 3.30

Transportation / Utilities 2.50

Oil & Gas 2.30

Education 1.90

Property Management 1.40

Security / Training 1.10

Digital Forensics 1.00

Hospitals 1.00

Hotels / Clubs 0.90

Policing / Military 0.60

Insurance 0.40

Publisher 0.40

Jewelry 0.30

Diverse Range of Senior Purchasers %

Technical / Engineering Management 20.40

Marketing / Sales Management 18.30

Security Management 16.70

Corporate Senior Management 14.40

Safety / Fire Management 10.40

Internet Security / Systems Management 5.70

Purchasing / Procurement 5.30

Security Training 4.10

Administration Management 2.40

Financial Management 2.3047countries

represented

57.6% 22.1% 11.7% 8.6%

USD250,000 USD250,001- 499,000

USD500,000 - 1,000,000 USD1,000,000 +

VISITORS PURCHASING BUDGET SIZE

www.ifsecsea.com

IFSEC Southeast Asia #ifsecsea

TOP VISITING COUNTRIES

THAILAND UKINDONESIASINGAPORE KOREACHINA

120 Companies Representing

350 Brands

Page 2: 2016 POST SHOW REPORT - Amazon Web Services€¦ · IFSEC Southeast Asia 2016 Buyer’s Guide and Invitation mailed out to . 33,000. recipients. IFSEC Southeast Asia 2016 website

Of exhibitors met or exceeded their

expectation to find the new buyers

Of exhibitors met or exceeded their

expectation to develop brand building

Of exhibitors met or exceeded their expectation to

consolidate contact with buyers / business

partners

Of exhibitors are satisfied with quantity

and quality of IFSEC SEA 2016 visitors

of exhibitors satisfied with business

opportunities available during IFSEC SEA 2016

75% 93% 88% 79% 85%

HIGH PERFORMANCE EVENTBased on Post Show Survey of the Exhibitors, IFSEC Southeast Asia 2016 achieved:

EXHIBITORS TESTIMONIALWe have been participating in IFSEC Southeast Asia for the past four years and we are really happy with the result. Currently we hold the second largest market share in video surveillance products and 5th in the world as of 2015. The market here is good, hence we are planning to open our office here in Malaysia by next year. As for the first day today, we've met with new customers and existing customers. Good first today!

Marketing ZheJiang Dahua Technology Co., Ltd

This is the first time we have participated in IFSEC Southeast Asia and we choose this event to launch our latest HID Mobile Access Readers. The show has been very lively! We've met with lots of potential customers and we've collected a lot of leads from three days exhibiting here. The show is well promoted via online and social media and we think this is a great event to be in.

Marketing ManagerHID Global

“ We are the product manufacturers and suppliers for the SS Control System. We have been participating in IFSEC Southeast Asia for a few editions and we always choose this event to showcase our new products. This show is getting better and I can see major improvement with the increase of international visitors coming from around the region. Good job UBM!

Regional Business Development ManagerMicroengine Technology Sdn Bhd

UNITED BUSINESS MEDIA (M) SDN BHD

A-8-1, LEVEL 8, HAMPSHIRE PLACE OFFICE157 HAMPSHIRE, 1 JALAN MAYANG SARI50450 KUALA LUMPURMALAYSIA

TEL: +603-2176 8788 FAX : +603-21648786

IFSEC SOUTHEAST ASIA TEAM:PROJECT MANAGER:Mr. TJ TanE: [email protected]

INTERNATIONAL SALES:Ms. Rachel EatonE: [email protected]

PROJECT COORDINATOR:Mr. Zakwan RamlanE: [email protected]

MARKETING:Mr. Syamsul RazakE: [email protected]

Be part of IFSEC Southeast Asia 2017. Here is how you can reach us:

IFSEC SOUTHEAST ASIA 2016 MARKETING & PROMOTIONAL CAMPAIGN

@Marketing strategy includes printing advertisement in leading newspapers such as The Star, Berita Harian and Nanyang Siang Pau.

With database of over 40,000, we’ve sent 1,427,116 email via various campaigns.

Partnership with 24 renowned media, comprise of industry-focused and business focused media.

IFSEC Southeast Asia 2016 Buyer’s Guide and Invitation mailed out to 33,000recipients.

IFSEC Southeast Asia 2016 website received 72,886page views and 35,452 unique

visitors.

IFSEC SOUTHEAST ASIA 2016 SUPPORTERS, PARTNERS & SPONSORS

Information & InsightPartner

Endorsed By