2016 media kit - webspace.aspermont.comwebspace.aspermont.com/downloads/fah_mediakit.pdf · key...

KEY PRODUCTS:Farming Ahead & Research Report (monthly flagship magazine)Farming Ahead Online (website and e-newsletter)

2016 Media Kit

Independent Information For Agriculture

ResearchReportKondinin Group

2613–619 Wellington Street, Perth WA 6000. | E: [email protected] | Ph: 1800 677 971 | www.farmingahead.com.au

ABOUT KONDININ GROUP

Established as a way of sharing valuable information on best farming practices to the greater community, Kondinin group has enjoyed a strong respected history of delivering independent agricultural information to Australia’s farming community for more than 60 years.

Kondinin Group is regarded as a trusted partner when it comes to running Australia’s rural businesses, helping them and the wider industry make better decisions.

By continuing to listen to its members and develop its delivery platforms the group undertakes more than $1 million of independent research of agricultural equipment and services every year, publishing their findings in the monthly Farming Ahead magazine and online at FarmingAhead.com.au

In addition to working closely with Australia’s primary producers, Kondinin Group also has strong alliances with a range of stakeholder organisations across government, private industry, universities, research bodies and grower groups.

M A K E B E T T E R C H O I C E SMAY 2015 NO. 280 www.farmingahead.com.au

Row widths impact weed numbers

Stock handling and meat quality

Monopantel resistance

Metal identification

PUTTING POWER

TO THE GROUNDPUTTING POWER RESEARCH REPORT:

SPECIAL FEATURE: GETTING CHEMICAL APPLICATION RIGHT

M A K E B E T T E R C H O I C E SJUNE 2015 NO. 281 www.farmingahead.com.au

TRAILING SPREADERSTRAILING SPREADERSRESEARCH REPORT:

BANKING PRODUCTS: EQUIPMENT FINANCE AND FARM MANAGEMENT DEPOSITS

Antenna connections

Managing chemicals for weed resistance

The keys to a profitable beef business

Footrot resistant sheep

M A K E B E T T E R C H O I C E SJuly 2015 No. 282 www.farmingahead.com.au

Working dog genetics

Useful farming apps

Mice vigilance and control

Driverless tractors are here

SHEEP HANDLERS

RESEARCH REPORT:

SPECIAL FEATURE: CONTROLLED TRAFFIC FARMING

M A K E B E T T E R C H O I C E SAugust 2015 No. 283 www.farmingahead.com.au

SPRAYING TECHNOLOGYSPRAYING RESEARCH REPORT:

SPECIAL FEATURE: LED LIGHTING

Livestock software

Tracked New Holland Genesis T8

Sheep-meat eating trials

Workshop bench vices

SEPTEMBER 2015 No. 284 www.farmingahead.com.au

GRAIN SILOSGRAIN SILOSRESEARCH REPORT:

SPECIAL FEATURE: GETTING HERBICIDE USE RIGHT

Tick control options

Beneficial insects

Clamps for welding

Portable shearing handpiece

OCTOBER 2015 No. 285 www.farmingahead.com.au

GRAIN MARKETING

RESEARCH REPORT:

SPECIAL FEATURE: PASTURE IMPROVEMENT

Repairing threads

Field day highlights

Tested: heavy gauge steel fence posts

Checking ewe udders

About Our Experts

Ben White - General Manager - Research (B Eng (Ag) Hons)

As Kondinin Group’s Research/General Manager – Ben has the overall responsibility for the research conducted and published by the group. Coming from a farming background and having worked for the group for over 14 years, Ben has extensive experience in the industry. Ben’s areas of expertise include, farming technology, grain storage, precision farming, engine technology, harvesting, seeding and spraying equipment.

Josh Giumelli - Engineering Manager (B Eng (Mech))

Josh has been with Kondinin Group since 1999. A qualified Mechanical Engineer with a sound knowledge of farm machinery repair, welding, machining and fabrication. Josh is the face of the Workshop articles published monthly and has set up an enviable mechanical workshop on his farm in Dardanup, Western Australia where he designs and builds much of the equipment used for comparative tests of farm machinery published in the research reports.

Mark Saunders - Specialist Researcher (B App Sci (Ag))

Mark is an agricultural scientist who has worked in rural media and publishing for over 20 years. Mark is our resident machinery nut and keeps tabs on the latest and greatest. Working from his home town in Benalla Victoria, his wide ranging agricultural experience is an asset to the team.

He is commonly known amongst the boys as the “Colonel”.



Kondinin Group members cover the five major agricultural producing states of Western Australia, Victoria, Queensland, New South Wales and South Australia.

The data below is compiled from the group’s National Agricultural Survey (NAS), which is an extensive survey of Kondinin Group members carried out every 12 months.

KONDININ GROUP MEMBER PROFILES 2014

Kondinin Group member operations by farming profile

Membership profile by state

Kondinin Group members by operation type

Family farm, 90%

NSW, 33%

Other, 3%

VIC, 19%

Corporate farm, 1%

QLD, 6%

Small landholder, 3%

WA, 24%

Contractor, 2%

SA 17%

Consultant, 1%

TAS 1%

10%

20%

30%

40%

50%

60%

70%

80%

0%Cropping Beef Fodder OtherSheep

(wool)Sheep(Meat)

9,500+ Farming Ahead and Research Report Readers.

Targeted marketing campaigns with specific features.

Membership base of innovative thinkers across various profiles.

WHY ADVERTISE WITH KONDININ GROUP?



PRINT ADVERTISING OPPORTUNITIES

FARMING AHEAD/RESEARCH REPORTEach month Kondinin Group engineers and researchers publish their findings in the group’s monthly flagship magazine, Farming Ahead.

Farming Ahead is cutting-edge, practical and seasonal. It contains regular sections including rural business, health and safety, machinery, workshop, new products and services, livestock, cropping, wool and dairy plus monthly special features.

Farming Ahead also contains a monthly Research Report, which includes the topics below in 2016.

*Research Report topics are subject to change.*Special Feature topics are subject to change.

2016 Farming Ahead Special Features*

January GPS Guidance Technology

February Stubble Tillage

March Seeding Points

April Frost Tolerance Update

May Generators & Remote Power

June Tracked Tractors

July Foreign Investment

August Hay Mowers & Conditioners

September Crop Modelling Tools

October Harvest Preparation

November Preventing Sheep Fly-strike

December Remote Monitoring

2016 Farming Ahead Research Report*

January Feral Fencing

February Harvester Performance Testing

March National Variety Trials

April Augers

May Sheep Genetics

June Disc Seeder Performance

July Multi-Peril Crop Insurance

August Seed & Stored Grain Protection

September Quad-bikes

October Front-Wheel Assist Tractors

November Essential Workshop Tools

December Self-Propelled Sprayers

REGULAR SECTIONS

Machinery Preview

From the Workshop

Motoring Business Profiles

New Products & Services

LivestockRural Business

Health & Safety Soils & Pastures

SFO Round Up Ideas & Innovation

Market Information

Cropping



ADVERTISING OPPORTUNITIES

1/2 Page - Horizontal180mm(w) x 130mm(h)

1/3 Page - Horizontal180mm(w) x 90mm(h)

Full Page (FP)Trim Size: 210mm(w) x 297mm(h)

Bleed: 220mm(w) x 307mm(h)

Double Page Spread (DPS)Trim Size: 420mm(w) x 297mm(h)

Bleed: 430mm(w) x 307mm(h)

1/3 Page - Vertical55mm(w) x 255mm(h)

Print Advertising

E-Newsletter Advertising

Advertising artwork can be submitted according to the specifications above or we can design an advertisement for $495.

Note: For inserts/onserts, contact your Kondinin Group Sales executive for a quote.

Top Banner

600 x 100

MREC

300 x 250

Further detail, pricing and production specifications can be found on pages 7 & 8 of this document.



ADVERTISING OPPORTUNITIES

Farming Ahead Online is Australia’s leading source of independent information and research for key decision makers in the agricultural industry.

Further details, pricing and production specifications can be found on pages 7 & 8 of this document.

See for yourself! Become a Kondinin Group member today.

Website Advertising Options

• Online access to the full archive of industry leading & independent research reports

• Unlimited access to all FarmingAhead.com.auarticles (including industry renowned columnist, Bushwhacker)

• 12 print editions of Farming Ahead (delivered monthly)

• Tri-weekly newsletters (Delivered Monday, Wednesday & Friday)

• Online access to Farming Ahead Magazine(available on mobile and tablet)

• Invitation to participate in the annual National Agricultural Survey which sets the agenda and drives the research report topics for the following 12 months.

• Access to Kondinin Group Engineers & research staff

• Kondinin Group Bookstore member discounts

Farming Ahead Online regular features include:

Digital editions Bushwhacker From the Workshop

Machinery Livestock Cropping

Rural business Technology Weather Commentary

Kondinin Group Bookstore Interactive social media (Facebook & Twitter) Australian Farmer of the Year Awards

Leaderboard

920 x 60

MREC

300 x 250

Top Banner

468 x 60

Wide Skyscraper

160 x 600



SPONSORSHIP

AUSTRALIAN FARMER OF THE YEAR AWARDS

Celebrating the innovative spirit of Australian farmers and farming families, Kondinin Group and ABC Rural will join forces to host the annual Australian Farmer of the Year Awards.

The bold vision of the awards is to promote the importance of agriculture to the continued prosperity of the nation and to gain respect for the country’s farmers and farming families through showcasing the best and brightest in the rural sector.

The awards target today’s savvy, professional primary producers and farm industry leaders and specifically those individuals and families employing new and innovative farming techniques and business practices.

This can include farmers and farming families who are active participants in their local communities, grower groups, advisory councils or those who encourage young farmers to enter the industry.

Don’t miss this opportunity to be a part of this exciting event and help promote the industry in a positive way.

For more information, contact Kelly Williams on 1800 677 761 or email [email protected]

Target audience

Farmer of the YearAustralian

Awards

From the WorkshopSuper Leaderboard, Wide Skyscraper, Top Banner MREC + Logo placement

OpinionSuper Leaderboard, Wide Skyscraper, Top Banner MREC + Logo placement

Sponsorship OpportunitiesYour opportunity to take ownership of a section:

Rural BusinessSuper Leaderboard, Wide Skyscraper, Top Banner MREC + Logo placement

Further detail, pricing and production specifications can be found on pages 8 and 9 of this document.



ADVERTISING RATES & SIZES

Advertising artwork can be submitted according to the specifications above or we can design an advertisement for $415. Note: For inserts/onserts, contact your Kondinin Group Sales executive for a quote.

*All sponsorship advertising includes 100% share of voice.

Please note: All pricing excludes GST.

E-Newsletter AdvertisingFarming Ahead Newsletter

Investment per month

Ad type Specs 1 Month 3 Months 6 Months 12 Months

Top Banner 468 x 60 $3,000.00 $2,700.00 $2,550.00 $2,400.00

Medium Rectangle 300 x 250 $2,800.00 $2,520.00 $2,380.00 $2,240.00

*All online advertising includes 25% share of voice.

Website AdvertisingFarmingAhead.com.au Investment per month

Ad type Specs 1 Month 3 Months 6 Months 12 Months

Top Banner 468 x 60 $800.00 $720.00 $680.00 $640.00

Leaderboard 920 x 60 $2,000.00 $1,800.00 $1,700.00 $1,600.00

Wide Skyscraper 160 x 600 $1,600.00 $1,440.00 $1,360.00 $1,280.00

Top MREC 300 x 250 $1,500.00 $1,350.00 $1,275.00 $1,200.00

Sponsorship OptionsFarming Ahead Investment per month

Sponsorship opportunities 1 Month 3 Months 6 Months 12 Months

From the Workshop $2,000.00 $1,980.00 $1,870.00 $1,760.00

Opinion $2,000.00 $1,980.00 $1,870.00 $1,760.00

Rural Business $2,000.00 $1,980.00 $1,870.00 $1,760.00

Print AdvertisingFarming Ahead Magazine Investment per month

Print Casual 3 insertions 6 insertions 12 insertions

Double Page Spread $4,620.00 $4,160.00 $3,925.00 $3,695.00

Full Page $2,520.00 $2,270.00 $2,145.00 $2,015.00

Half Page $1,470.00 $1,325.00 $1,250.00 $1,175.00

Third Page $945.00 $850.00 $805.00 $755.00

Premium Positioning

Inside Front Cover $3,570.00 $3,213.00 $3,034.50 $2,856.00

Inside Back Cover $3,570.00 $3,213.00 $3,034.50 $2,856.00

Outside Back Cover $3,570.00 $3,213.00 $3,034.50 $2,856.00

Company Profile $4,200.00 $3,990.00 $3,780.00 $3,570.00



ARTWORK SPECIFICATIONSMaterial Requirements> Advertisers can supply completed artwork in

digital form via email, Quickcut or Adsend. Artwork can be emailed to: [email protected]

Acceptable File Formats> PDF - press-quality, 300DPI optimisation,

CMYK, transparencies flattened to high resolution - at 100% with 5mm bleed.

> Photoshop; Illustrator (ai and eps) and InDesign Creative Suite 4 or later. Package up the working InDesign document as an idml file and include all linked files. Fonts must be in PC format or Open Type.Note: We will not accept as final artwork: Powerpoint, Word, Excel, Corel Draw, Publisher or any other type.

Artwork Makeup Design Services> Advertising artwork makeup will be charged at

current trade rates. Quotes available on request.

Cancellation Fees:• A cancellation fee of 25% will apply if your print booking is cancelled 14 days or less before the scheduled booking deadline (refer note 1)• A cancellation fee of 50% will apply if your print booking is cancelled after the nominated booking deadline and before the scheduled

production deadline (refer Note 1). • A cancellation fee of 100% will apply if your print booking is cancelled after the scheduled production deadline (refer Note 1).

For the Aspermont Full Terms & Conditions, please see the ‘Terms & Conditions’ tab on the Farming Ahead Online website or call your Kondinin Group sales executive.

Note 1 – All scheduled booking and production deadlines as supplied by your Kondinin Group sales executive. Please feel free to contact your representative for further information and clarification.

2016 ADVERTISING DEADLINES

Month of Publication Booking Deadline Material Deadline

January 12th December 22nd December

February 12th January 22nd January

March 11th February 23rd February

April 11th March 23rd March

May 13th April 26th April

June 12th May 24th May

July 6th June 16th June

August 4th July 14th July

September 8th August 18th August

October 5th September 15th September

November 3rd October 13th October

December 3rd November 16th November

SPECIFICATIONS

Independent Information For Agriculture

HEAD OFFICE613–619 Wellington Street, Perth WA 6000PO Box 78, Leederville WA 6902P: (08) 6263 9100F: (08) 6263 9177www.farmingahead.com.auABN: 72 133 413 920 ACN: 133 413 920

CONTACTSFor all advertising enquiries, please contact us via: Ph: 1800 677 971E: [email protected]

2016 media kit - webspace.aspermont.comwebspace.aspermont.com/downloads/fah_mediakit.pdf · key...

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