2015 Reach Out and Read (RORSD) Pilot Parent Feedback Survey

Preliminary Findings

Julie Herbst, MPHClaudia Erickson, MPH

Project Coordinators, AAP-CA3

• Participating RORSD Sites:– Children’s Primary Care Medical Group – Sanford (Oceanside)– Children’s Primary Care Medical Group - Escondido – Family Health Center San Diego - Logan Heights

• 174 anonymous surveys collected between January 26th and 30th of 2015

• Descriptive Exploratory Analysis

• Administered to the parent/caregiver at the end of the well child visit

• Goals:– Receive feedback by families engaged by RORSD program– Examine the impact of the RORSD program on families served– Provide local data for potential funders– Fine tune survey instrument for further data collection

Julie Herbst

Remove counts... use percentage only since there is such an uneven amount of respondants from each group.

New = Families on their first well-child visit (First engagement by ROR)Returning = Families returning to the medical office participating in ROR

Receiving Books and Read Aloud Advice From My Child’s Doctor Will Make My Child Better Prepared For Kindergarten*

Receiving Books and Read Aloud Advice From My Child’s Doctor Has Made Me Feel Better Prepared As My Child’s First Teacher

• A higher percentage of families with previous engagement by RORSD report reading to their child daily compared to families with only one engagement (63% vs. 10%)

• The majority (Over 95%) of newly engaged already families feel that receiving books and reading advice from their doctor will better prepare their child for kindergarten

• Over 90% of newly engaged families already feel better prepared as their child’s first teacher as a result of receiving books and reading advice from their child’s doctor

Highlights

37% of parents/caregivers provided comments about the RORSD program

Positive parent-child engagement

“We have fun looking at and reading the books. It’s a moment of fun in our family.”

Parent As Teacher

“My son loves the books. Although he doesn’t know how to read he still gets excited about getting read to no matter how many times we read the same book. It’s a great way to support his learning. Books are the best tool that exists.”

Increased awareness of their child’s literacy development

“As we are starting to read more with our baby, she has been able to find her own voice. She has also started to mouth some words out! Reading has opened up her mind and vocabulary!”

Appreciation of the ROR program

“Getting books and reading to my daughter is a great experience and she enjoys books. All advice given is good and I apply it to our daily lives.”

Promotes a love for reading “My two year old has learned to identify animals or letters learned from reading in the real world. He loves reading!”

Next Steps

• Administer Survey outside of flu season• Increase data collection period to increase

sample size

• Increase the number of surveys completed by New patients• Explore dose response between # ROR visits and reading

frequency• Explore reading behaviors in parents/caregivers

Lessons Learned