2015 kecc volunteer coordinator training welcome to the 2015 kecc field coordinator training

2015 KECC Volunteer Coordinator Training

Welcome to the2015 KECC

Field Coordinator Training


2015 KECC ChairSecretary Ambrose WilsonPublic Protection Cabinet


Why KECC?» One Fundraiser» Limits time taken away from the job» Allows state employees to support their passions

through payroll deduction» Overseen by Personnel Cabinet » Selected Charities highlighted but able to give to any

Kentucky non-profit


Who Benefits

?


Lead and Field Coordinators – WHY YOU?» You are an opinion leader -- you are visible in the

organization

» You support the campaign by making a personal gift

» Your fellow employees respect you

» You have the support of - and access to – your department, division or office leadership

» You have the desire and takes time to do the job


Lead and Field Coordinators – WHY YOU? Even more reasons!

» You are results-oriented

» You are able to ask for donations

» You have the ability to develop a team …and be a team leader

» You have excellent communication skills

» And, you follow through!


10 Steps to a Successful Campaign1. Get to know to the KECC, and get leadership involved2. Recruit a winning campaign committee3. Review past performance, set an aggressive goal, make a

great campaign plan and timetable4. Educate your offices about and promote the campaign 5. Conduct a Leadership and Cornerstone Giving Campaign


10 Steps to a Successful Campaign6. Hold an office-wide Kickoff Event7. Make the campaign fun and exciting8. Give everyone the opportunity to participate, and make a

personal gift9. Monitor your progress, report results and say THANK

YOU!10. Stay connected to KECC year round.


1. Get to know the KECC, and get leadership involved Seven Charities: 100% of gift goes to listed charities 90% of gift goes to write-in designated charities Review the leadership strategy checklist in the handout, and

use it to engage your office leadership throughout the campaign.

2. Recruit a winning campaign committee 1:50 ratio – review what makes a great volunteer Remember: All Giving is LOCAL!


Cabinet Coordinator

Office / Department Coordinator

Division / District Coordinator

Branch Coordinator

Section Coordinator

Unit/County Coordinator

Cabinet Co-coordinator

The best ratio?1 Volunteer for every 50 State Employees


Keep in mind…90% of campaign work is done

before the very first ask!Success comes BEFORE the ASK!


3. Review past performance / Set an aggressive goal / Establish campaign plan and timetable What worked well and what didn’t? % participation; per capita giving; # of Leadership Donors; # of

Cornerstone Donors Set goal for your office Campaign Kick-off: August 11 Statewide Campaign Ends: November at the finale Establish a 6 – 8 week time frame within these dates Have each division /department establish their time table


4. Educate and Promote Two weeks before kick-off begin sending educational

information. Make it fun! 100% of gift goes to the Listed charities 90% of gift goes to write-in designated charities 7 Charities – list them Discuss what each Charity accomplishes www.kecc.org

http://www.kecc.org/


5. Conduct a Leadership and Cornerstone Giving Campaign Encourage donations at 1% Recruit a Cornerstone Chair

6. Hold a office-wide campaign kick-off Make it fun and exciting Not designed as a fundraiser


7. Make the campaign fun and exciting This is your campaign, be CREATIVE! Learn from your peers, KECC Blog

8. Give EVERYONE the opportunity to participate… and make a personal gift yourself! Hold Campaign Small Group Meetings Ensure everyone has the opportunity – this means

everyone is asked personally! Follow-up with those not attending


How to run an Employee Group Meeting:

Prep Work: Look ahead to find the best date, work with your

Department / Division / Office leadership to schedule your group meeting around the best possible attendance.

Contact the Deby in the KECC administrative office to schedule a charity speaker ([email protected]).

Give incentives to come, if it isn’t part of a mandatory meeting

mailto:[email protected]


The Group Meeting Timeline

WHAT WHO TIME (25 – 30 Minutes)Welcome & Campaign Endorsement CEO or Senior Executive 2 Minutes Remarks & Facts – Why KECC? Campaign Coordinator 3 Minutes Introduction of Campaign Video Campaign Coordinator 1 Minute Show Campaign Video Campaign Coordinator 5 Minutes Introduction of Speaker Campaign Coordinator 1 Minute Possible Personal Experience A Team Member / Agency 5 - 7 MinutesIntroduction of KECC Speaker Representative


The Group Meeting Timeline (continued)

WHAT WHO TIME (25 – 30 Minutes)

Explanation of Pledge Form, Incentives Campaign Coordinator 3 Minutes Questions & Answers Campaign Coordinator 3 Minutes Ask for a Gift / Fill Out Pledge Form Campaign Coordinator 4

MinutesTurn in Pledge Form when leaving Say THANK YOU! Campaign Coordinator 1 Minute


9. Monitor your progress, report your results and say THANK YOU! Follow-up emails to coordinators weekly Report progress to all donors weekly Congratulate groups / Say thank you to groups as they

finish Field coordinators: Report your results and send completed

materials to your lead coordinator. Lead coordinators: plan to attend coordinator rallies at the

Department of Aviation building on Airport Rd in Frankfort.


10. Communicate about KECC and stay connected year round Set up a process with your team to forward KECC

newsletters to your whole Department / Division / Office. Make sure KECC news and success stories get to the people who need them – THE DONORS!

Make KECC part of the office year round. Set an annual calendar for events, use upcoming state and national holidays as themes, invite a charity rep, boost morale and interest in the campaign.


Supplies and Support » Web: www.kecc.org

Office: 502-589-2296

» Brochure Print, Braille, PDF

» Posters

» Video Standard Format and Captioned


Supplies and Support » Report Envelope

» Special Event Envelope

» Pledge Forms Standard

Cornerstone

New Employee

Separation


Special Events»Run your payroll deduction campaign first!

»Work around your calendar, but don’t give up a $5 per pay period payroll deduction gift ($120) for the sake of a $5 gift at a chili cook-off.

»Communicating Your Special Event

[email protected]

List of Activities, Locations, Dates and Organizing Group


2015 Personnel Golf ScrambleMonday, August 17, 2015

7:00 AM Registration and events8:00 AM Shotgun Start

Wildwood Country Club 5000 Bardstown Road, Louisville, KY 40291

$115 before August 7, $125 after August 7

Cost includes green fees, cart, beverages, lunch.Visit KECC.org/golf1 to register!


Charitable Gaming UpdateStephanie Ledford, Fiscal OfficerDept. of Charitable Gaming


Goal Setting»Review of past performance

»Goal established from last years amount raised Increase total dollars by:

Increase participation Increase average gift

Leadership Giving Cornerstone Giving


Your Next Steps»Evaluate past results

Determine where improvements can be made Determine where to say thanks and ask to maintain last year’s gift

»Recruit co-leaders – Your Committee Recruit volunteers & submit names to [email protected]

»Recruit a Cornerstone Chair (if utilizing)»Encourage individuals from across the state to attend regional meetings»Set campaign dates for your office



Let’s watch the2015 Campaign Video


Questions?


THANK YOU!Let’s make this a

great year together!

2015 kecc volunteer coordinator training welcome to the 2015 kecc field coordinator training

Documents