2014 media kit

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FRANCESCO REGINI, Senior VP of Sales & Marketing [email protected] 646-452-2496 212-229-2790 (Fax) THEVILLAGER.COM GAYCITYNEWS.COM DOWNTOWNEXPRESS.COM CHELSEANOW.COM EASTVILLAGERNEWS.COM NYC COMMUNITY MEDIA

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NYCCOMMUNITYMEDIA 2014 MEDIA KIT

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FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYCCOMMUNITYMEDIA

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

At NYC CommuNitY media we have a simple but important mission — to serve the residents,

visitors and workers of the communities we report on with the most relevant news, information and

opinions that affect their lives.

Being a part of the neighborhood matters.

Warren E. Buffett recently summed up the role community newspapers play in our residents’ lives in his letter to Berkshire-Hathaway Shareholders, March 1, 2013

“Newspapers continue to reign supreme in the delivery of local news. If you want to know about what’s going on in your town- there is no substitute for a local newspaper that is doing its job. Wherever there is a pervasive sense of community, a paper that serves the special informational needs of that community will remain indispensible to a significant portion of its residents.”

Whether we deliver our local, neighborhood news to our audience in print or online, our newspapers work to serve the people of our community, and our newspapers work for you in serving those same people — your customers.

Warren E. Buffett on the importance of community newspapers

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYC COMMUNITY MEDIA 2014 Media Kit

NYCCOMMUNITYMEDIAIn Print and Online

The New York Press Association (NYPA) and the National Newspaper Association (NNA) have recognized NYC Community Media with more than 155 awards over the past ten years.

AWARD WINNING LOCAL NEWS

NYC Community Media is the proud publisher of five of the most acclaimed and respected community newspapers and

websites serving the city.

Our mission is dedicated to providing New York residents with in-depth reporting of the events and issues that shape their daily lives in the neighborhoods in which they live and work.

Our multi award-winning editorial has enabled us to create a trusted and effective environment for the businesses and merchants who make up (create) the local economy.

Connecting you and your business with your market, your community and your neighbors is what we do best.

Our audiences represent a diverse population of consumers for a wide range of products and services. Whether it’s responding to the challenges of natural disaster or trumpeting the triumphs of development and rebuilding, our newspapers and websites provide lifelines of essential information and communication to the hundreds of thousands of residents, visitors, workers and businesses who call these neighborhoods their own.

We offer our (local, regional and national) advertisers an incredibly diverse array of

effective options that include:

• Print display ads• Online advertising• Email newsletters• Dedicated eBlast• Live Events and Promotions• Social Media• Advertising design and production• Digital Media marketing services including Search Engine Optimization & Reputation Management

www.TheVillager.com

www.GayCityNews.com

www.DowntownExpress.com

www.ChelseaNow.com

www.EastVillagerNews.com

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYC COMMUNITY MEDIA 2014 Media Kit : The Villager

THE VILLAGER West & East Village, Chelsea, Soho, Noho, Hudson Square, Little Italy, Chinatown and Lower East Side, Since 1933

Legal and Public Notice Advertising

The Villager is the paper of record for all Legal and Public Notice advertising in New York City.

MAUREEN DOWDELL Director of Public Relations

Schola Cantorum on Hudson

“Our account exec couldn’t have been more helpful in launching a campaign to get the results we needed. We were delighted.”

DEMOGRAPHICS

Male 50%Female 50%Median Age 38Ages 25-34 18%Ages 35-54 57%Median HHI $87,500HHI $50K+ 64%

HHI $75K+ 43%College Educated 66%Employed 75%Working Full-Time 68%Professional 65%Married 27% With Kids 33%SOURCE: Pulse Research

AUDIENCE

Print EditionReaching over 30,000 readers, The Villager is distributed every Thursday, available in newstands and by subscription. Print edition includes legal ads. The print edition is also available online at www.thevillager.com.

Monthly Online Traffic

Over 470,000 Page ViewsOver 118,000 Unique Visitors

Over 400,000 Visits

T he Villager is the paper of record for Greenwich Village, Soho, Noho, Chinatown, Union Square, Gramercy and Little Italy- the neighborhoods covered by The Villager

are among the most dynamic, colorful, contentious and exciting places on the planet.

It’s the people who live, work and play here that make this area of the city such a desirable market.

The Villager covers it best, winning 6 first-place awards and 13 awards overall, ranking it among the top five community newspapers in the state in the New York Press Association’s 2011 Better Newspaper Contest.

The Villager is available exclusively as a paid publication, sold by subscription and

at newsstands.

For over 80 years, The Villager has been downtown Manhattan’s preferred news media. The Villager offers the most in-depth local news, arts & entertainment, politics, local business and profiles of news-making personalities. Editorial Excellence is what attracts one of the most actively engaged audiences, making it the perfect environment for businesses to connect with their customers.

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYC COMMUNITY MEDIA 2014 Media Kit : Downtown Express

The Newspaper of Lower Manhattan: Tribeca, City Hall, Financial District, Chinatown, Battery Park, South Street Seaport and World Trade

DOWNTOWN EXPRESS

Male 52%Female 48%Median Age 37Ages 25-34 30%Ages 35-54 62%Median HHI $112,500HHI $50K+ 62%

HHI $75K+ 74%College Educated 61%Employed 93%Professional 65%Married 29% With Kids 45%SOURCE: Pulse Research

DEMOGRAPHICS

AUDIENCE

Print EditionReaching over 100,000 readers, Downtown Express is distributed every other Thursday with a residential focus in 350 street boxes, restaurants, bars, cafes, retail businesses, banks and many residential buildings. The print edition is also available online at www.downtownexpress.com.

Monthly Online Traffic

Over 529,000 Page ViewsOver 129,000 Unique VisitorsOver 320,000 Visits

BOB TOWNLEY Executive DirectorManhattan Youth

“Downtown Express helps spread the word about our youth programs, brings in new participants and is critical in creating a sense of community downtown. It is a must-read every week for its local news, and forceful and independent editorials.”

D owntown Express is a must-read in lower Manhattan, providing readers with crucial, ever-changing, in-depth information about quality-of-life, civic and

political events, schools and business.

We’re proud recipients of the NYPA’s first place award for Spot News Coverage and the second-place winner for editorials.

Downtown Express reaches an incredibly diverse mix of residents whose neighborhoods are bound together by their geography and their passion for being deeply connected to their community.

As lower New York continues its breathtaking pace of development with the addition of significant residential projects and the completion of the World Trade Center, the positive impact on the economy of these neighborhoods will be considerable. Downtown Express is a leading influence and resource to its residents and workforce.

Downtown Express is the only publication focusing

exclusively on all the neighborhoods below Canal

Street: Tribeca, the Financial District, City Hall, the

Seaport, Chinatown and Battery Park City.

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

GAY CITY NEWS Serving Gay, Lesbian, Bi and Transgender New York

NYC COMMUNITY MEDIA 2014 Media Kit : Gay City News

DEMOGRAPHICS

AUDIENCE

Male 50%Female 50%Median Age 37Ages 25-34 18%Ages 35-54 66%Median HHI $68,500HHI $50K+ 63%HHI $75K+ 47%

College Educated 62%Employed 87%Working Full Time 78%Professional 58%Married 26%Significant Other 42%

With Kids 39%

SOURCE: Pulse Research

Monthly Online Traffic

Over 1,000,000 Page ViewsOver 290,000 Unique VisitorsOver 710.000 Visits

Print EditionReaching over 100,000 readers, Gay City News is distributed every other Wednesday throughout the Metropolitan New York area, via over 500 street boxes, newsstands, restaurants, bars, cafes, retail businesses, banks and community gathering spots. The print edition is also available online at www.gaycitynews.com.

BEN SMITHBuzzfeed.com

“Gay City News editor Paul Schindler’s always-strong opinions make the paper kind of a must-read even outside the community.”

G ay City News boasts America’s most experienced and pioneering team in GLBTQ journalism, a team that since the 1980’s has chronicled cross-currents,

struggles and triumphs of the gay civil rights movement and the determined fight to surmount the AIDS epidemic.

Gay City News is dedicated to providing the most insightful, informative and up-to-date coverage about New York City’s diverse gay community. Award-winning editorial makes it one of the most respected GLBTQ publications in the nation.

Sponsorship & Partner Opportunities: As one of the nation’s leading GLBTQ media, Gay City News regularly sponsors with local, regional and national businesses and organizations for a variety of dynamic events and promotions. For complete details, contact the marketing department.

Gay City News speaks to the core of ”America’s most influential untapped market” according to The Wall Street News, reaching more GLBTQ New Yorkers than all national gay magazines combined. Gay City News is distributed throughout Manhattan as well as select neighborhoods in Brooklyn and Queens.

SPECIAL DISTRIBUTION

Pride Parade: 20,000 additional copies distributed during the parade

Fire Island: Extended distribution to Fire Island, NY from Memorial Day to Labor Day

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

CHELSEA NOW The West Side’s Community Newspaper

NYC COMMUNITY MEDIA 2014 Media Kit : Chelsea Now

DEMOGRAPHICS

AUDIENCE

Male 52%Female 48%Median Age 37Ages 25-34 26%Ages 35-54 37%Median HHI $84,500

HHI $50K+ 62%HHI $75K+ 47%College Educated 65%Professional 71%Married 19%

With Kids 28%

SOURCE: Pulse Research

Monthly Online Traffic

Over 417,000 Page ViewsOver 100,000 Unique VisitorsOver 210,000 Visits

Print EditionReaching over 75,000 readers, Chelsea Now is distributed every other Wednesday via 125 street boxes located on street corners from 14th to 34th Streets, from Broadway to the West Side Highway plus high-traffic indoor locations including bookstores, cafes, restaurants, clubs, residences, etc. The print edition is also available online at www.chelseanow.com.

M anhattan’s Chelsea neighborhood represents one of the most diverse and evolving communities in New York City. It’s mix of residents-from

families and single twenty-somethings, to its rich artist and gallery and GLBTQ communities –continue to see astonishing growth and development.

Chelsea has become a prime destination for hotels, restaurants, theatres, nightlife and retailers. The completion of the incredibly popular High Line park and waterfront, the forthcoming mixed-use development of the Hudson Yards and planned-expansion of Chelsea Market make this one of the most exciting places to live and visit anywhere in the world. Chelsea has also become home to America’s most innovative tech firms making it epicenter of the east-coast silicon valley.

Chelsea Now provides advertisers with the direct connection to residents and visitors who are drawn to this thriving neighborhood that has become one of the city’s most exciting places to be.

Beginning in 2014, Chelsea Now will extend its distribution to include its neighbors to the north: Hell’s Kitchen & Hudson Yards. Bring your advertising to the newest, fastest growing community in New York City!

ANNE WACHNICKIMarketing Manager

New Museum Manhattan

”We were thrilled with the ads for First Saturdays/March, which directly contributed to a hugely successful program! We had a record 240 guests in attendance...”

Chelsea Now is the ONLY publication devoted exclusively to this renowned locale for the most esoteric and breaking news, plus art and entertainment coverage that is simply unmatched. Chelsea Now’s coverage of the arts and the environment has also earned coveted NYPA awards.

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

East Villager & Lower East Sider is the newspaper of record for the neighborhood of Manhattan defined by its boundaries that run from Broadway to

Avenue D, 23 rd Street to Delancey where change has been a constant.

This ever-evolving area is rich with both protected history and new cutting-edge development. Residents and visitors here find a community that offers some of the most exciting cultural and commercial opportunities anywhere. It boasts the widest variety of ethnic restaurants and shopping in the city. It’s one of the leading destinations for visitors from around the globe.

A rich population of students from a number of acclaimed colleges and universities make their homehere as well.

EAST VILLAGER& Lower East SiderEast & West Village, Lower East Side, Soho, Noho,

Little Italy and Chinatown

NYC COMMUNITY MEDIA 2014 Media Kit : East Villager

DEMOGRAPHICS

AUDIENCE

Male 48%Female 52%Median Age 38Ages 25-34 20%Ages 35-54 64%Median HHI $52,500HHI $50K+ 41%

College Educated 63%Employed 79%Professional 30%Married 26%

With Kids 36%

SOURCE: Pulse Research

Print EditionReaching over 20,000 readers, The East Villager and Lower East Sider is distributed to dozens of locations within Broadway to Avenue D, 23rd Street to Delancey. You will find our bright yellow streetboxes in high-traffic areas and distribution inside residential buildings, clubs, associations, medical facilities, retail establishments, entertainment venues and retirement/assisted living facilities and centers. The print edition is also available online at www.eastvillagernews.com.

Monthly Online TrafficOver 240,000 Page ViewsOver 32,000 Unique VisitorsOver 88,000 Visits

“This is a great addition to the East Village. Love the coverage.”

HARRY HANSONHanson Fitness

The East Village and Lower East Side make up one of the most densely populated neighborhoods in New York, making it a tremendous place for business owners looking to tap into its insatiable demand for goods and services.

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYC COMMUNITY MEDIA 2014 Media Kit : The Villager

COMMUNITY HANDBOOK Your yearly guide to resources in Downtown Manhattan

T he Community Handbook is a must-have guide to local, educational, health and recreational resources. Distributed in all NYC Community Media indoor

locations below 34th Street in Manhattan, as well as select community resource locations.

The Directory will also be available on all NYC Community Media websites and will be sent to over 29,000 of our eNewsletter subscribers!

In addition to its extensive listings, the Community

Handbook also features a yearly theme that is

specific to Downtown Manhattan. Past themes have

included movies, songs, and comedians. AD SIZES

FULL PAGE6.5” x 9”

HALF PAGE3.175” x 9”or 6.5” x 4.5”

QTR PAGE3.175” x 4.5”

EIGHTH PAGE3.175” x 2.25”

ENHANCED LISTING*

FULL COLOR INSIDE COVERS

6.5” x 9”

$1395

$870

$560

$350

$150

$1595

*Please ask your Account Executive for more detais.SANTO MOLLICAOwner

The Source Unlimited

”We at The Source Unlimited find the gateway book to be a priceless resource of information for finding various organizations and businesses which help make living in our neighborhood easier.”

“It’s Worth The Trip Down The Street!”

COPIES & MORE SINCE 1982!331 East 9th Street, New York, NY 10003

212-473-7833 • Fax 212-673-5248www.sourceunltd.com

COPIES • COLOR PRINTSFAX • RUBBER STAMPSLAMINATING • CD • DVD

VIDEO DUPLICATIONUNIQUE GREETING CARDS

STATIONARY SUPPLIES

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYC COMMUNITY MEDIA 2014 Media Kit : Advertising Calendar

ADVERTISING CALENDAR NYC Community Media Print Publication Dates

Jan 2

Jan 9

Jan 16

Jan 23

Jan 30

Feb 6

Feb 13

Feb 20

Feb 27

Mar 6

Mar 13

Mar 20

Mar 27

Apr 3

Apr 10

Apr 17

Apr 24

May 1

May 8

May 15

May 22

May 29

Jun 5

Jun 12

Jun 19

Jun 26

Jul 3

Jul 10

Jul 17

Jul 24

Jul 31

Aug 7

Aug 14

Aug 21

Aug 28

Sep 4

Sep 11

Sep 18

Sep 25

Oct 2

Oct 9

Oct 16

Oct 23

Oct 30

Nov 6

Nov 13

Nov 20

Nov 27

Dec 4

Dec 11

Dec 18

Dec 25

Jan 9

Jan 23

Feb 6

Feb 20

Mar 6

Mar 20

Apr 3

Apr 17

May 1

May 15

May 29

Jun 12

Jun 26

Jul 10

Jul 24

Aug 7

Aug 21

Sep 4

Sep 18

Oct 2

Oct 16

Oct 30

Nov 13

Nov 27

Dec 11

Dec 25

Jan 15

Jan 29

Feb 12

Feb 26

Mar 12

Mar 26

Apr 9

Apr 23

May 7

May 21

Jun 4

Jun 18

Jul 2

Jul 16

Jul 30

Aug 13

Aug 27

Sep 10

Sep 24

Oct 8

Oct 22

Nov 5

Nov 19

Dec 3

Dec 17

Dec 31

nowCh le seaJan 8

Jan 22

Feb 5

Feb 19

Mar 5

Mar 19

Apr 2

Apr 16

Apr 30

May 14

May 28

Jun 11

Jun 25

Jul 9

Jul 23

Aug 6

Aug 20

Sep 3

Sep 17

Oct 1

Oct 15

Oct 29

Nov 12

Nov 26

Dec 10

Dec 24

Jan 16

Jan 30

Feb 13

Feb 27

Mar 13

Mar 27

Apr 10

Apr 24

May 8

May 22

Jun 5

Jun 19

Jul 3

Jul 17

Jul 31

Aug 14

Aug 28

Sep 11

Sep 25

Oct 9

Oct 23

Nov 6

Nov 20

Dec 4

Dec 18

Space reservations close 7 calendar days prior to publication date.Ad materials due 5 calendar days prior to publication date.

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYC COMMUNITY MEDIA 2014 Media Kit : Advertising Calendar

SPECIAL SECTIONS FEBRUARYProgress Report

Downtown Express | Chelsea Now

Wedding Pride (Spring)Gay City News

MARCHProgress Report

The Villager

Senior HealthDowntown Express | Chelsea Now

Sports IssueGay City News

APRILSenior Health

Gay City News | The Villager | East Villager

Tribeca Film Fest

Downtown Express | The Villager | Chelsea Now

MAYTaste of Tribeca

Downtown Express | Gay City NewsChelsea Now | The Villager | East Villager

Summer Festivals DirectoryDowntown Express | Chelsea Now The Villager | East Villager

JUNEPride

Gay City News | Chelsea Now The Villager | East Villager

Fire Island DistributionGay City News

JULYFire Island Distribution

Gay City News

AUGUSTFire Island DistributionGay City News

Fringe NYCGay City News | Chelsea Now

Back to SchoolDowntown Express | Gay City NewsChelsea Now | The Villager | East Villager

Best of the Gay CityGay City News

SEPTEMBERFall Festivals Directory

Downtown Express | Chelsea Now The Villager | East Villager

World Trade Center OpeningDowntown Express | The Villager | East Villager

Wedding Pride (Fall)Gay City News

OCTOBERSmall Business

Downtown Express | Gay City NewsChelsea Now | The Villager | East Villager

Elections 2014Downtown Express | Gay City NewsChelsea Now | The Villager | East Villager

NOVEMBERHolidays

Downtown Express | Gay City NewsChelsea Now | The Villager | East Villager

Community HandbookDirectory distributed in all neighborhoods below 34th St. in Manhattan

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

DISTRIBUTION Regional Distribution by Zip Code

NYC COMMUNITY MEDIA 2014 Media Kit : Distribution Map

THE VILLAGER:10001, 10003, 10012, 10013, 10014

EAST VILLAGER:10002, 10003, 10006, 10007, 10009, 10010, 10012

CHELSEA NOW:10001, 10011, 10016, 10018, 10019

DOWNTOWN EXPRESS:10002, 10004, 10007, 10014, 10038, 10280

Gay City News is distributed throughout Manhattan, as well as parts of Brooklyn & Queens

MANHATTAN: 10001, 10002, 10003, 10004, 10006,

10007, 10009, 10010, 10011, 10012, 10013, 10014,

10016, 10017, 10018, 10019, 10021, 10022, 10023,

10025, 10026, 10027, 10028, 10029, 10034, 10036,

10038, 10128, 10280

QUEENS: 11101, 11109, 11355, 11367, 11368

BROOKLYN: 11201, 11205, 11215, 11231

GAY CITY NEWS:

READERSHIP

THE VILLAGER30,000

GAY CITY NEWS100,000

DOWNTOWN EXPRESS100,000

CHELSEA NOW75,000

EAST VILLAGER20,000

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

AVERAGE HOUSEHOLD INCOME

The

Villager

Gay City

News

Downtown

Express

Chelsea

Now

The East

Villager

1,200,000

1,000,000

800,000

600,000

400,000

200,000

0

MEDIAN HOUSEHOLD INCOME

The

Villager

Gay City

News

Downtown

Express

Chelsea

Now

The East

Villager

100,000

80,000

60,000

0

DEMOGRAPHICS AT A GLANCEA Diverse and Affluent Audience

NYC COMMUNITY MEDIA 2014 Media Kit : Demographics

READERSHIP DEMOGRAPHICS

Male

50%

50%

52%

52%

48%

Female

50%

50%

48%

48%

52%

With Kids

33%

39%

45%

28%

36%

Married

27%

26%

29%

19%

26%

College Ed

66%

62%

61%

65%

63%

Median Age

38

37

37

37

38

The Villager

Gay City News

Downtown Express

Chelsea Now

The East Villager

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

ADVERTISING Print Ad Creation and Submission

BLACK AND WHITE

The following standards are recommended for black and white newspaper ads:

• Every continuous tone or halftone image should be evaluated on an individual basis with an expected dot gain of approximately 30%.

• Dot gain curves are non-linear; ads will gain more in their mid-tone values than highlight or shadow.

• All continuous tone images should be at least 170 ppi at their final output size.

• Line art should be at 1016 ppi.• All supplied ads should have a minimum of 5%

in the highlight and a maximum of 80% in the shadow area.

• Any part of the ad not intended to print solid black should be created at a maximum of 75%.

• A minimum of 20% contrast between foreground and background is suggested.

• Type should be kept at a minimum of 8 pt. for standard or 12 pt. for reverse.

• All type intended to print solid black should be set at 100% black.

• Surprinted type should be solid black and contrasted against a 30% or less black screen.

• Reversed or knocked-out type should be 0% black (white) type on a 70% screen or higher.

• Fine serif typefaces should be avoided.• We will not modify PDF files.

FOUR-COLOR

• We strongly discourage same color family type on top of color boxes and will not be held liable for bad reproduction of such artwork. For instance, no typeface in shades of auburn over an auburn background.• Tone (or Contrast) Reproduction• Newsprint offers less contrast than text matte or

coated stocks. The darkest four color area should not exceed 240%, the dot percentage should not exceed 90%.

• Dot gain is approximately 30%.• Reversed type or four-color black type should be at

least 14 pt. and a medium-to-bold sans-serif typeface is recommended. Dropped-out (reversed) type in a black only area should be at least 10 pt. medium to bold sans-serif typeface.

FONTS

• Since we accept only PDF files for artwork, font files are not required. We cannot make font corrections or any type of modifications to a PDF.

RESOLUTION AND LINE SCREEN

• Images @ 203.2 dpi (8 pixels/mm)• Line Art @ 1016 ppi (40 pixels/mm)• Output screen ruling @ 100 lpi

TO SUBMIT FILES BY DISK

PDF’s can best be submitted by FTP or delivered by email. CDs can be delivered to our office.

TO SUBMIT FILES BY EMAIL (25MB OR SMALLER)

[email protected]

CAMERA-READY MATERIALS DEADLINE

Noon on the business day following space reservation deadline.

INSERTS

$97/M net. Sample required, rate may vary depending on size, stock and weight. Due at printer at least one week prior to insertion date. Please contact the Sales Department for shipping details. Commercial printing available.

Four-color or black and white creatives submitted electronically must be industry standard Adobe Acrobat PDF files.

NYC COMMUNITY MEDIA 2014 Media Kit : Demographics

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

ADVERTISING Ad Dimensions

NYC COMMUNITY MEDIA 2014 Media Kit : Advertising

1/2 H

1

FRONT PAGE BILLBOARD

HALF PAGE HORIZONTAL9.875”W x 5.63”H

FULL PAGE9.875”W x 11.4”H

1/2 V

HALF PAGE VERTICAL4.85”W x 11.4”H

QUARTER PAGE4.85”W x 5.63”H

FRONT PAGE BILBOARD9.875”W x 2.0”H

EIGHTH PAGE4.85”W x 2.75”H

1/41/8

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

NYC COMMUNITY MEDIA 2014 Media Kit : Front Page Bilboards

ADVERTISING Front Page Billboard

Front-page billboards in your community newspaper allow you to maximize your ad by putting it in the spotlight of the front page.

FRONT PAGEBILLBOARD

COVERFRONT PAGEBILLBOARDDIMENSIONS9.875”W x 2.0”H(4C ONLY)

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

ADVERTISING Family Pride Ad Page

Reach families every month in Gay City News! With readership of over 100,000, the paper is distributed throughout Manhattan, as well as parts of Brooklyn & Queens PLUS all major LGBT Events, including the GLBT EXPO, GMHC’s Savor, Manhattan Chamber of Commerce LGBT Committee Network Events, Brooklyn Wedding EXPO, and the 2014 GAY PRIDE Parade with over 1 million attendees. Special seasonal distribution in Fire Island from Memorial Day to Labor Day.

Family Pride is published once a month. Available in full color, ads are sized at 4.7” x 3.3”. Double /Triple Boxes are also available. Due to the positive response recieved from Family Pride, NYC Community Media will be featuring similiar pages for their other publications.* Your ad will also appear in our online print edition.

* Please contact your account exectutive for more details about Double/Triple Boxes, as well as other additional advertising opportunities.

NYC COMMUNITY MEDIA 2014 Media Kit : Web Ads

FAMILY PRIDE FAMILY PRIDE

215 SOUTH END AVENUE, BATTERY PARK CITY, NY 10280www.bpcdaynursery.com

Battery Park City Day NurseryWhere loving and learning go hand in hand

Register NowA boon to Mothers and Fathers with career commitments

2 blocks south of World Financial Centerbetween Albany & Rector Place

Register Now!

2 blocks south of the World Financial Center

SPENCE-CHAPINAdoption Service and Caring Since 1908

www.spence-chapin.org

Adoption is not a moment in time, but a lifelong journey

Spence-Chapin is fully committed to equality in adoption and we remain dedicated to placing children with stable, loving forever families. We can help you design a custom adoption progam to suit the needs of your growing family while providing the building blocks, education and support all adoptive families need at di�erent life stages.

Our workshops and support groups help nurture confident parents and happy families.

Call us at 212-400-8150

410 East 92 St ! New York, NY ! 10128

To advertise, contactFrancesco Regini

[email protected]

To advertise, contactFrancesco Regini

[email protected]

* Please contact your account exectutive for more details about Double Boxes and additional advertising opportun ities.

4.7” W x 3.3” H

FAMILY PRIDE BOXES (4C ONLY)

Jan 22

Feb 19

Mar 19

Apr 30

May 28

Jun 25 (PRIDE)

Jul 23

Aug 20

Sep 17

Oct 29

Nov 26

Dec 24

FAMILY PRIDE CALENDAR

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

ADVERTISING Web Ads

Approved artwork is due 7 days prior to publication date.

EMAIL all ad creatives to: [email protected]. FLASH FILES ARE NOT ACCEPTABLE FOR eNEWSLETTERS.

1. Most current online technology advertising file-types and creative are accepted. Rich Media can have a 100k secondary load file size. All locally served ads require a SWF, FLA, GIF/JPG and click-through URL. Overlay ads, expandable ads, video ads and 3rd-party iFrame requests must be made in writing to your account executive. No flash ads accepted for eNewsletters.

2. Files must be no larger than 30k.

975W x 121H PIXELS

LEADERBOARD

300W x 250H

PIXELS

RECTANGLE

975W x 121H PIXELS

WEBSITE MASTHEAD

300W x 250H

PIXELS

NEWS ARTICLES

WEBSITE FOOTER

NYC COMMUNITY MEDIA 2014 Media Kit : Web Ads

DEADLINES & SPECS

30 day duration

300W x 250H

PIXELS

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

ADVERTISING eNewsletter & Dedicated eBlast

NYC COMMUNITY MEDIA 2014 Media Kit : Web Ads

THE VILLAGER2,000+ Subscribers

DOWNTOWN EXPRESS8,000+ Subscribers

GAY CITY NEWS17,000+ Subscribers

CHELSEA NOW2,000+ Subscribers

eNEWSLETTERSOur eNewsletters are a smart and effective way to reach a concentrated, opted-in audience of dedicated readers. Your ad will be surrounded by updated editorial from the most recent online issues of our papers.

EMAIL BLAST MASTHEAD

EMAIL BLAST

DEDICATED eBLASTS

Reach your customers where they are every day: their inbox! Customized your own! A dedicated e-blast is a one-to-one exclusive communication featuring your business/event content only. E-blasts are non-competitive; you will be the only advertiser within the e-blast. Our database contains 10,000+ e-mail addresses to which your content can be sent. It is recommended to reserve your dedicated e-blast to our targeted opt-in audience. You can attach a ‘deal’ coupon to it as well.

700W x 736HPIXELS

eBLAST SCHEDULETHE VILLAGEREvery Thursday2,000+ Subscribers

GAY CITY NEWSBi-weekly on Wednesday17,000+ Subscribers

DOWNTOWN EXPRESSEvery Thursday8,000+ Subscribers

CHELSEA NOWEvery Thursday2,000+ Subscribers

975W x 121H PIXELS

975W x 121H PIXELS

300W x 250H

PIXELS

300W x 250H

PIXELS

300W x 250H

PIXELS

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

VIP PARTNERS

Key WestIGLHRCNewFest Tribeca Film FestHome Depot

AIDS Walk New York

Macy’s Brooklyn PRIDEBMWHuman Rights Campaign

Bow Tie Cinemas

Continuum Health Partners

The LGBT Center

Crunch Gym Empire StatePride Agenda

FOUNDING MEMBER

FOUNDING MEMBER

FOUNDING MEMBER

FOUNDING MEMBER

Manhattan Chamber

of Commerce

New York University

Heartland Brewery

Trinity Wall Street

National Gay Media

Association

God’s Love We Deliver

GMHCEquality Forum Heritage of Pride

GLBT Expo

HBOSubaru ShowtimeVirgin Mobile Taste of Tribeca

NYC COMMUNITY MEDIA 2014 Media Kit : VIP Partners

American Airlines

Lexus Queens PRIDE

Queens Pride

David Barton Gym

Fairway

FRANCESCO REGINI, Senior VP of Sales & Marketing • [email protected] • 646-452-2496 • 212-229-2790 (Fax)THEVILLAGER.COM • GAYCITYNEWS.COM • DOWNTOWNEXPRESS.COM • CHELSEANOW.COM • EASTVILLAGERNEWS.COM

SAY WHAT? Client Testimonials

NYC Community Media delivers just that - Communities where our customers live, work and play.

DANA THAYER Senior Vice President, MarketingChelsea Piers

Gay City News has been a fantastic addition to our media plan. Our properties, Dyker B each and Pelham Split Rock Golf Courses, are fabulous wedding locations. With Gay City News’s vast audience through print, online and e-mail, we have booked three gay weddings for the upcoming year.

Thank you!

HOLLY REDHEFFERNational Sales Management & Marketing Project Manager American Golf Corporation

Our “Stand with Japan” event on Sunday went very well, so many people came out to show their support and to participate in the activities. We raised more than $20,000 in just 3 hours. Most of our guests were young families from this neighborhood and I believe the ad in the Downtown Express took our event to the next level. We could not have done this without your support.

Thank you so much,AYAKO ALLEN

The Villager is a great avenue to build community support for our youth softball and baseball programs. The Villager staff is always looking for opportunities to take advantage of key dates in our GVLL calendar. We’ve enjoyed a long and fruitful relationship and look forward to many years to come.

DANIEL MILLERPresidentGreenwich Village Little League

I am delighted to be advertising in Downtown

Express. Your design team has made my job so

much easier. Everything about the experience has

been easy, helpful and straightforward. We are new

to the neighborhood, so it’s hard to know where

to advertise. Being a grassroots kind of gal, I took

to the streets walking into every building in Battery

Park City to introduce myself. There in the lobbies I

saw several publications, Downtown Express being one

of them Of course it’s hard to know what people are

actually reading...so I asked. Again and again doormen

told me that the paper they see their residents reading

is Downtown Express. I am delighted to be a part of the

neighborhood and also to have a wonderful resource to

keep a finger to the pulse of what is happening downtown.

ALICIA SALZER MDCo-Founder, Medhattan Immediate Medical Care

NYC COMMUNITY MEDIA 2014 Media Kit : Client Testimonials