2013 survey of international home purchases miami-dade-broward, florida conducted by nar research...
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2013 Survey of International Home PurchasesMiami-Dade-Broward, Florida
Conducted by NAR Research for MIAMI Association of REALTORS®
Summary of Responses
Lawrence Yun, Senior Vice PresidentJed Smith, Managing Director, Quantitative Research
Gay Cororaton, EconomistData Gathered September/October 2013
Outline of Presentation
• About the Survey and Major Conclusions• Survey Results– Experience with International Transactions– Buyer Characteristics– Miami-Dade-Broward REALTOR® Designations– Major Issues Reported by Miami-Dade-Broward
REALTORS®• Summary of Key Findings
About the Survey
• Survey Conducted During Sept 23 –Oct 11, 2013.• Questions Focused on Miami-Dade-Broward REALTOR®
Experience During Past Twelve Months.• Invitation was sent out by Miami Association of REALTORS®
to its members• Received a Total of 1044 responses.
Miami-Dade83%
Broward16%
Others1%
Area of membership of REALTOR® Respondents in Past 12 Months--2013 Miami-Dade-Broward, FL
Survey
Major Conclusions• International sales are an important niche market for a number of Miami-
Dade-Broward REALTORS.®• Survey data concerning transactions for the 12 months ended Sept-Oct 2013
indicates a slight increase in the volume of international transactions and purchases and an increase in the purchase price.
• Majority of international clients are foreign residents (Type A). Resident foreigners (Type B transactions) are also important.
• There are discernible differences between Miami-Dade’s and Broward’s international clients regarding the volume of international transactions, mode of contact , purchase price , type and area of property purchased, top tier countries of client origin, and reason for buying
• Data indicates an increase in members who have less than 5 years of experience.
• Many respondents hold designations (e.g., CIPS, CRS, GRI, BPO) and have 6 or more years of experience.
• The international market remains important though challenging for many, requiring that REALTORS® deal with financing, language and cultural issues.
Miami-Dade-Broward REALTOR® Experience with International Transactions
Most Miami-Dade-Broward REALTORS® Have Worked with an International Client in the Past 12 Months
2010 2011 2012 20130%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
75%83%
77% 77%
Percent of Miami-Dade-Broward REALTOR® Respondents Who Worked With an International Client in Past 12 Months
The 2010-2012 surveys covered South Florida.
A Larger Percentage of Miami-Dade REALTORS® Have Worked with an International Client in the Past 12 Months
Miami-Dade Broward66%
68%
70%
72%
74%
76%
78%
80%
78%
71%
Percent of Miami-Dade-Broward REALTOR®Respondents Who Worked With an In-ternational Client in Past 12 Months
Most International Clients are Non-Resident Foreigners *But Share is Lower Compared to Past Years
• Type A clients are non-resident foreigners. They reside in another country and do not plan to live permanently in the United States.
• Type B clients are recent immigrants/resident foreigners/temporary visa holders looking for primary residence in the United States.
Type A Type B Both0%
10%
20%
30%
40%
50%
60%
70%
52%
8%
39%
60%
8%
31%
44%
10%
46%
Type of International Client Purchasing in Miami-Dade-Broward, FL
2010 2011 2013
Perc
ent
of r
espo
nden
ts
50% of Miami-Dade-Broward REALTORS® Closed Six or More Transactions in 12 months ending Sept-Oct 2013
0 1 to 5 6 to 10 11 to 15 16 to 20 More than 20
2011 0.14 0.42 0.22 0.08 0.05 0.09
2012 0.14 0.455 0.179 0.098 0.057 0.07
2013 0.102 0.403 0.208 0.118 0.059 0.111
3%8%
13%18%23%28%33%38%43%48%
Total Number of Transactions, Domestic and International, Closed in Past 12 Months
Perc
ent o
f Res
pond
ents
2012: 41% closed 6+ transactions2013: 50% closed 6+ transactions
Personal Contacts, On-line Presence, and Previous Clients Are Important in Obtaining Foreign Clients
Personal Contacts
Previous Clients
Business Contact Ouside Country
Business Contact in U.S.
Online Marketing
Newspaper/yard sign
Walk-in, open house, random call
Other
41%
26%
6%
1%
15%
1%
4%
7%
44%
25%
5%
2%
14%
2%
3%
5%
How REALTORS® Get International Clients
2013 2012
Largest Source of ClientsMiami-Dade: Personal Contacts
Broward: Previous Clients
Personal contacts
Previous clients
Business contact outside of the country
Business contact in the U.S.
Online marketing
Newspaper/yard sign
Walk-in, open house, random call
Other
47%
23%
6%
2%
14%
1%
2%
5%
32%
40%
1%
1%
13%
4%
5%
4%
How REALTORS® Get International Clients
Broward Miami-Dade
38% of Miami-Dade-Broward REALTORS® Had Six or More International Clients in 2013
1 2 3 4 5 6 7 8 9
2011 0.13 0.15 0.17 0.09 0.12 0.2 0.05 0.03 0.06
2012 0.181 0.172 0.145 0.097 0.115 0.175 0.042 0.028 0.045
2013 0.092 0.143 0.153 0.109 0.123 0.22 0.073 0.028 0.059
3%
8%
13%
18%
23%
In Past 12 Months, Number of International Clients, Regardless of Whether They Purchased Property
Perc
ent o
f Res
pond
ents
2012: 30% had at 6+ int’l clients2013: 38% had at 6+ int’l clients
About One-Third of Miami-Dade-Broward REALTORS® had a Majority of Their Transactions with an International Client.
0% (None)
1% to 5% 6% to 10%
11% to 15%
16% to 25%
26% to 50%
51% to 75%
76% to 100%
2011 0.20903954802259
9
0.20762711864406
8
0.08192090395480
23
0.05649717514124
29
0.07909604519774
01
0.10734463276836
2
0.12853107344632
8
0.12994350282485
9
2012 0.238 0.216 0.082 0.039 0.082 0.126 0.102 0.114
2013 0.08 0.213 0.107 0.052 0.096 0.104 0.151 0.196
3%
8%
13%
18%
23%
In Past 12 Months, Percentage of Transactions with an International Client
Perc
ent o
f Res
pond
ents
2012: 21% had 51+% of transactions with int’l clients2013: 35%
37% of Miami-Dade-Broward REALTORS® Have Some Percentage of Their International Business That is Commercial
0% (None)
1% to 5% 6% to 10%
11% to 15%
16% to 25%
26% to 50%
51% to 75%
76% to 100%
2011 0.67563739376770
5
0.16855524079320
1
0.04957507082152
97
0.01274787535410
76
0.02407932011331
44
0.02266288951841
36
0.01699716713881
02
0.02974504249291
78
2012 0.675 0.164 0.053 0.019 0.029 0.019 0.007 0.034
2013 0.629 0.197 0.047 0.032 0.034 0.019 0.018 0.023
5%15%25%35%45%55%65%75%
Percentage of International Business That is Commercial
Perc
enta
ge o
f Res
pond
ents
Miami-Dade Has A Greater Percentage of REALTORS® Who Have Some Percentage of International Business That is Commercial
0% (None) 1% to 5% 6% to 10% 11% to 15%
16% to 25%
26% to 50%
51% to 75%
76% to 100%
Mi-ami-Dade
0.614876033057851
0.198347107438017
0.0479338842975207
0.0330578512396694
0.0380165289256198
0.0231404958677686
0.0181818181818182
0.0264462809917355
Broward
0.7 0.2 0.0454545454545455
0.0272727272727273
0.0090909090909090
9
0 0.0181818181818182
0
5%
15%
25%
35%
45%
55%
65%
75%
Percentage of International Business That is Commercial
Perc
ent o
f Res
pond
ents
42% of Miami-Dade-Broward REALTORS® Were Involved in Both Residential and Commercial Transactions
0% (None) 1% to 5% 6% to 10% 11% to 15%
16% to 25%
26% to 50%
51% to 75%
76% to 100%
2011 0.631205673758865
0.191489361702128
0.039716312056737
6
0.025531914893617
0.022695035460992
9
0.036879432624113
5
0.019858156028368
8
0.032624113475177
3
2012 0.605 0.209 0.056 0.034 0.024 0.03 0.021 0.021
2013 0.579 0.211 0.058 0.028 0.029 0.041 0.025 0.03
5%
15%
25%
35%
45%
55%
65%
Percent of International Buyers Involved in both a Residential and a Commercial Transaction
Buyer Characteristics
International Prospects Do Not Mean International Sales71% of Miami-Dade-Broward REALTORS® Had International Clients Who Did
Not Purchase a Property
2010 2011 2012 2013
62%
53% 51%
71%
In Past 12 Months, Did You Have International Clients Who Chose Not to Purchase a Property?
“Could Not Find a Property” and “Cost of Property” Were Two Major Reasons for Not Purchasing
Could not find a property to purchase
Cost of property
Loss of home country benefits
Property taxes
Insurance costs
Exposure to U.S. tax laws
Immigration laws which prevent foreigners from living in the U.S continuously year round
Could not obtain financing / Not able to qualify for mortgage
Other, please specify.
23%
14%
2%
11%
7%
10%
8%
15%
11%
28%
22%
2%
9%
5%
6%
6%
14%
9%
Why Clients Chose Not to Purchase
2013 2012
“Could Not Find a Property” Was Reported More in Broward
Could not find a property to purchase
Cost of property
Loss of home country benefits
Property taxes
Insurance costs
Exposure to U.S. tax laws
Immigration laws
Could not obtain financing
Others
26%
23%
3%
10%
4%
6%
6%
14%
9%
37%
17%
1%
3%
7%
6%
6%
15%
9%
Why Clients Chose Not To Purchase
Broward Miami-Dade
81% of Miami-Dade-Broward REALTORS® Had at Least One International Client Who Purchased a Property
0 1 2 3 4 5 6 to 10 11 to 15
16 to 20
More than 20
2011
0.305177111716621
0.170299727520436
0.140326975476839
0.114441416893733
0.0517711171662125
0.0694822888283379
0.0926430517711172
0.0286103542234332
0.0081743869209809
3
0.0190735694822888
2012
0.33 0.158 0.151 0.102 0.056 0.068 0.093 0.013 0.007 0.021
2013
0.185 0.164 0.189 0.113 0.084 0.066 0.122 0.039 0.019 0.018
3%
13%
23%
33%
In Past 12 Months, Number of International Clients Who Purchased a Property in the U.S.
Perc
ent o
f Res
pond
ents
2012: 67 percent2013: 81 percent
Median Purchase Price of a Typical Client Up in 2013
$100,000 or less
$100,001 to
$150,000
$150,001 to
$200,000
$200,001 to
$250,000
$250,001 to
$300,000
$300,001 to
$400,000
$400,001 to
$500,000
$500,001 to
$750,000
$750,001 to
$1,000,000
$1,000,001 or more
2011 0.165009940357853
0.163021868787276
0.117296222664016
0.123260437375746
0.10934393638171
0.095427435387674
0.0755467196819085
0.0675944333996024
0.0357852882703777
0.047713717693837
2012 0.14 0.14 0.138 0.115 0.113 0.104 0.093 0.065 0.041 0.05
2013 0.081 0.107 0.099 0.109 0.092 0.113 0.088 0.114 0.088 0.109
1%
3%
5%
7%
9%
11%
13%
15%
17%
Distribution of Purchase Price of the Properties Purchased by Typical Client
Perc
ent
of r
espo
nden
ts
2012 median price range: $ 200-250K2013 median price range: $300
International Clients Typically Purchased at Higher Price in Miami-Dade Compared to Broward
Miami-Dade Broward
Median Price Range of International Buyers in Miami-Dade-Broward
$ 300,000 - $ 400,000
$ 200,000- $250,000
Condominiums: The Major ChoiceDetached Single-Family of Increased Interest
Detached single-family
Townhouse/row house
Condo/apt Time-share Commercial Prop-erty
2011 0.157684630738523
0.0878243512974052
0.708582834331337
0 0.0459081836327345
2012 0.202 0.116 0.635 0 0.047
2013 0.23 0.094 0.64 0 0.037
5%
15%
25%
35%
45%
55%
65%
75%
Type of Property Purchased by Typical Client
Condominiums Are The Major Choice, But More so in Miami-Dade
Detached single-family
Townhouse/row house
Condo/apartment Time-share Commercial Property
20%
9%
67%
0%4%
36%
10%
50%
0%4%
Type of Property Purchased by International Client
Miami-Dade Broward
Commercial Purchases Concentrated in Retail and Multi-Family Properties
Office Industrial Retail Hotel Land Multi-family
2011 0.170731707317073
0.182926829268293
0.23780487804878
0.0853658536585366
0.0182926829268293
0.304878048780488
2012 0.206 0.165 0.17 0.028 0.037 0.394
2013 0.207 0.112 0.235 0.045 0.056 0.346
3%
8%
13%
18%
23%
28%
33%
38%
43%
Type of Commercial Property Purchased by Typical Client
Next to Multi-family--Miami-Dade: Retail Property
Broward: Office Property
Office Industrial Retail Hotel Land Multi-family
21%
9%
25%
5% 5%
35%
23%
15% 15%
4% 4%
38%
Type of Commercial Property Purchased by International Client
Miami-Dade Broward
70 Percent of Miami-Dade-Broward REALTORS® Report that Fewer than 10 Percent of International Clients Obtain a Mortgage
0 - 9 % 10 - 19%
20 - 29%
30 - 39%
40 - 49%
50 - 59%
60 - 69%
70 - 79%
80 - 89%
90 - 100%
2012 0.721 0.064 0.039 0.037 0.022 0.05 0.013 0.02 0.007 0.028
2013 0.695 0.073 0.046 0.039 0.027 0.043 0.011 0.016 0.011 0.039
5%
15%
25%
35%
45%
55%
65%
75%
Percent of Transactions With a Mortgage
Perc
ent o
f Res
pond
ents
Most Buyers Purchased Property in aCentral City/Urban Area
Central city/urban area Suburban area Small town/rural area Resort area
2011 0.633333333333333 0.191666666666667 0.00833333333333333
0.166666666666667
2012 0.638 0.195 0.007 0.16
2013 0.662 0.197 0.009 0.131
5%
15%
25%
35%
45%
55%
65%
Predominant Area in Which Typical Buyer Purchased a Property
Most Buyers Purchased Property in aCentral City/Urban Area, More so in Miami-Dade
Central city/urban area
Suburban area Small town/rural area Resort area
69%
16%
1%
13%
51%
36%
1%
12%
Predominant Area In Which Typical Buyer Purchased Property
Miami-Dade Broward
The Top Tier Countries of Client Origin
Venezuela
Argentina
Brazil
Colombia
Canada
France
Mexico
Italy
0% 2% 4% 6% 8% 10% 12% 14% 16%
15%
13%
12%
8%
9%
4%
4%
3%
14%
11%
11%
8%
8%
5%
4%
4%
Distribution of Responses Regarding Countries of Origin of International Clients Who Purchased Property
20132012
The Second Tier Countries of Client Origin
Respondents also reported international purchases from these countries:
Peru RussiaSpain Dominican RepublicUnited Kingdom Chile Ecuador GermanyChina Costa RicaHonduras NicaraguaIndia PanamaOthers, not identified
Miami-Dade and Broward Top Tier Countries of Client Origin
Venezuela
Argentina
Brazil
Colombia
Canada
France
Mexic
oIta
lyPeru
Russia
Spain
Dominican Republic
14%12% 12%
8% 7% 6% 5% 4% 3% 3% 3% 3%
Miami Dade: Top Countries of Client Origin
Venezuela
Canada
ColombiaBra
zil
Argentina
United Kingdom
Italy
Peru
China, People's
Republic
Dominican Republic
14%
11% 10% 9% 7%5% 4% 4% 3% 3%
Broward: Top Countries of Client Origin
The Second Tier Countries of Client Origin
Respondents also reported international purchases from these countries:
Miami-Dade : Chile , Ecuador, United Kingdom, GermanyHonduras, China , Nicaragua , Costa Rica, India, Others
Broward: Costa Rica, Ecuador, France, Russia, Spain, Germany, Mexico, Australia, Chile, Panama, Japan, Nicaragua, Portugal, Others
REALTOR® Expertise and Comments
57% of Miami-Dade-Broward REALTORS® Have 6+ Years of Experience
Less than 1 year
1 to 5 years 6 to 10 years 11 to 15 years 16 to 20 years 21 years or more
2011 0.100828729281768
0.222375690607735
0.323204419889503
0.133977900552486
0.069060773480663
0.150552486187845
2012 0.11 0.228 0.303 0.158 0.074 0.126
2013 0.209 0.233 0.249 0.126 0.075 0.108
3%
8%
13%
18%
23%
28%
33%
Years of Experience as a REALTOR®
2012: 66% had 6+ years of experience2013: 57% had 6+ years of experience
Miami-Dade Has A Greater Percentage of REALTORS® With Less than 1 Year Experience
Less than 1 year
1 to 5 years
6 to 10 years
11 to 15 years
16 to 20 years
21 years or more
22%
23%
25%
11%
8%
11%
16%
24%
25%
19%
5%
11%
Years of Experience as a REALTOR®
Broward Miami-Dade
Designations Held by Miami-Dade-Broward REALTOR® Respondents in the 2013 Survey
CIPS
SIOR
CRS
GRI
ABR ABRM
BPO
TRC
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
16%4%
2%5%
17%3%
17%9%
4%4%
15%12%
24%44%
Percent of REALTOR® Respondents Having Designations
41% of Miami-Dade-Broward REALTORS® Reported an Increase in the Percentage of Clients Who Are International
Increased Stayed about the same Decreased Not applicable, have been in business less
than a year
2011 0.486211901306241 0.343976777939042 0.0856313497822932 0.0841799709724238
2012 0.45 0.407 0.063 0.079
2013 0.409 0.353 0.059 0.179
5%
15%
25%
35%
45%
55%
Changes in the Percentage of Clients Who Are International in Past Year
REALTORS® Reported Exchange Rates as Important in Affecting the Demand for U.S. Property
Not much of an effect Moderate effect Very significant effect
2011 0.127536231884058 0.4 0.472463768115942
2012 0.21 0.43 0.36
2013 0.2 0.432 0.369
3%8%
13%18%23%28%33%38%43%48%
Effect of Exchange Rates on International Clients
Profitability of Investment and Location Noted as Most Important Factors In Purchasing a Miami-Dade-Broward Property
a secure invest-ment (safety rea-
sons)
a profitable in-vestment (yields
income)
a desirable loca-tion (for vacation,
visits, etc.)
Other, please specify.
2011 0.40398293029872
0.347083926031294
0.20199146514936
0.0469416785206259
2012 0.274 0.342 0.337 0.046
2013 0.28 0.377 0.314 0.028
3%8%
13%18%23%28%33%38%43%
Most Important Factor Influencing a Purchase by an Interna-tional Client of a Miami-Dade-Broward, FL Property
Most Important Factor For Purchase Miami-Dade: Profitability of Investment
Broward: Desirable Location
31%38%
29%
3%
16%
36%43%
4%
Most Important Factor Influencing A Purchase
Miami-Dade Broward
Major Comments Reported by Miami-Dade-Broward REALTOR® Respondents in the 2013 Survey
• Miami-Dade-Broward is perceived as a highly desirable for location and investment purposes.
• Costs of paying Home Owner Association fees, property taxes, and mortgage insurance are a concern for foreign buyers.
• Access to U.S. financing is difficult; although most buyers pay cash, REALTORS® may need to discuss credit issues with some potential buyers.
• Immigration requirements are a concern to some prospective buyers. • Some potential international investors were reported as not being able to
buy property because of the low inventory of available homes. • Language and diversity of cultures can be issues in completing transactions.
– Diversity of expectations between potential purchasers and U.S. customs.– Language capabilities important.
• Some REALTORS® noted an increased need for substantial expertise, knowledge, and professionalism in dealing with international clients.
Summary
• International Sales are a Significant Market for Miami-Dade-Broward for location and investment purposes
• Survey data indicates an increase in the volume of international transactions and purchases in the 12 months ending Sept-October 2013:
-an increase in the percentage of REALTOR® respondents having 6+ international clients (38% in 2013 vs. 30% in 2012)
-an increase in the percentage of REALTOR® respondents with 51%+ of their transactions as international (35% in 2013 vs. 21% in 2012)
-an increase in the percentage of REALTOR® respondents who had at least one international client who purchased property (81% in 2013 vs. 67% in 2012)
• The majority of clients are Type A (foreign residents), but the share declined; only 67 percent of respondents reported Type A clients compared to about 72-76 percent in the 2010 and 2011 surveys.
Summary, Continued
• The price paid by a typical client increased; the median price in 2013 is about $ 300,000 compared to the median price range of $ 200,000- 250,000 in 2012.
• Buyer characteristics - Venezuela, Argentina, Brazil, Colombia, and Canada accounted for 52
percent of reported international purchases;- Condominiums were more preferred than single- family homes,
accounting for about 64 percent of purchases ;- Mortgage financed purchases accounted for a minor portion of
international sales • Many contacts are initiated via personal relationships.
– Although personal contact is most favored, online marketing is increasing.– For REALTORS® with only an occasional sale, some study of foreign cultures
and customers can help to bring the transaction to a successful closure.
Summary--Continued
• Most Miami-Dade-Broward REALTOR® Respondents Have International Expertise and Experience– Respondents reported having a variety of designations indicating
specialized expertise. – Approximately 57 % of respondents reported being in business
for more than 5 years compared to 66% in the 12 months ending Sept 2012.
• International sales market presents unique challenges.
- Learning another language can be an advantage. - Personal contacts/referrals are necessary to building an international client base.- Familiarity with tax /immigration/financing regulations is important.- Foreign clients are discouraged by additional costs such as HOA and insurance fees, so helping the client understand the rationale for these costs is critical.
End of Presentation. Thank you.