2012.05.11 - cloud builders - rv des experts - forum du club cloud des partenaires

© 2011 IBM Corporation

Cloud BuildersRV des Experts


Cloud Builder: Position sur le Marché Cloud

Enterprise Private ($36B)

Hosted Private ($16B)

Private

Public

Income Sources

Technology Provider

Cloud Builder

Aggregator/ Marketplace

Application Provider

Infrastructure Provider

Managed Private ($19B)

Cloud Services Provider ($24B)

Public Services ($104B)

Services Solution Provider

Consulting Services

Integration Services

Cloud Operator

HW/SW Resale, Upgrades, Maintenance, Education

Consulting, IT Services, HW/SW Resale, Upgrades, Maintenance

Hosting, Managed Services, Business Process Outsourcing

SaaS, BPaaS Annuity Streams

IaaS, PaaS Fees & Renewals

Off premise Services Contracts, Vendor Management

($US 2015 WW Cloud market size forecast)


Agenda

SmartCloud Foundation

SmartCloud Services

Use Case JP Morgan


Businesses are choosing a variety of cloud models to meettheir unique needs and priorities.

Private cloud

Hybrid IT

Public cloud

Appliances, pre-integrated systems and standard hardware, software and networking.

Traditional IT

On or off premises cloud infrastructure operated solely for an organization and managed by the organization or a third party

Available to the general public or a large industry group and owned by an

organization selling cloud services.

Traditional IT and clouds (public and/or private) that remain separate but are bound together by technology

that enables data and application portability


Why Cloud ?


Where to start Cloud Journey ?


What kind of Workloads ?


IBM’s cloud capabilities are built upon a common platform, with a commitment to open standards

Commitment to open standards and a broad ecosystem

Private & Hybrid CloudsPrivate & Hybrid CloudsCloud Enablement TechnologiesCloud Enablement Technologies

Managed Cloud Services Managed Cloud ServicesInfrastructure and Platform as a ServiceInfrastructure and Platform as a Service

Cloud Business SolutionsCloud Business SolutionsSoftware and Business Process as a ServiceSoftware and Business Process as a Service

Business Process as a ServiceSoftware as a Service


Platform as a ServicePlatform as a Service

Infrastructure as a ServiceInfrastructure as a Service

DesignDesign DeployDeploy ConsumeConsume

FoundationFoundation ServicesServices SolutionsSolutions


No matter where you are in your cloud journey, the IBM’s SmartCloud family of solutions can help you optimize your enterprise IT.

Business Process-as-a-ServiceSoftware-as-a-Service

Cloud Enablement Technologies

Infrastructure-as-a-Service

Platform-as-a-Service

Expert Integrated Systems


InfrastructurePlatform

Managementand Administration

Availability andPerformance

Security andCompliance

Usage andAccounting

Enterprise

Application Services

ApplicationLifecycle

ApplicationResources

ApplicationEnvironments

ApplicationManagement

Integration

IBMSmartCloud ServicesInfrastructure and Platform as a Service

Smarter Commerce Smarter Cities

Social BusinessBusiness Analyticsand Optimization

InfrastructurePlatform

Managementand Administration

Availability andPerformance

Security andCompliance

Usage andAccounting

Infrastructure as a Service Technologies

Platform as a Service Technologies

ApplicationLifecycle

ApplicationResources

ApplicationEnvironments

ApplicationManagement

Integration

Enterprise+IaaS

Consulting &Implementation

IBMSmartCloud FoundationPrivate and Hybrid Clouds

PaaSConsulting &

Implementation

BPaaS / SaaSConsulting &

Implementation

CloudStrategy

IBMSmartCloud SolutionsSoftware and Business Process as a Service

IaaS

PaaS

SaaS

BPaaS

Cloud Components Cloud Services

Consume cloud services over InternetHardware & software to architect and build private or hybrid clouds

Consulting &Implementation

ServicesDesign my cloud

i


IBM SmartCloud Portfolio One Pager


FoundationFoundation

Platform as a Service Technologies

Infrastructure as a Service Technologies

Cloud middleware & tools to

build, integrate and run

cloud services

A policy-based, scalable

environment for managing

cloud computing resources

and services “on demand”


IBM SmartCloud Foundation helps organizations build scalable private cloud environments with unparalleled time-to-market, integration and management.

A secure and scalable family of technologies for software delivery and management onto a private cloud.

Lower capital costs and risk with robust, virtualized infrastructure—server, storage, network and systems software—with a focus on standardization, automation and virtualization.

Infrastructure as a service technologies Platform as a service technologies

Infrastructure Platform

Management and Administration

Availability and Performance

Security and Compliance

Usage and Accounting

Application Lifestyle

Application Resources

Application Environments

Application Management

Integration


IBM SmartCloud Foundation Portfolio One Pager (IaaS)


Infrastructure-as-a-Service (IaaS) technologies help our customers move beyond virtualization to cloud service delivery, making IT a source of strategic business value.

Infrastructure PlatformUnlock resources from constraints, improve utilization, cost effectiveness and performance.

Management and AdministrationStandardized, automated services that can be rapidly deployed on a highly scalable cloud infrastructure.

Availability and PerformanceImprove performance of infrastructure

and gain insight into operations and service delivery.

Security and ComplianceEnsure continued business operations with a proven, secure and resilient infrastructure designed to meet the needs of each workload.

Usage and AccountingCollect, report and bill based on service usage and costs.

Infrastructure-as-a-Service technology benefits Key offerings

IBM SmartCloud EntryVirtualized, resilient hardware with systems management and pooling

IBM SmartCloud ProvisioningRapid, high scale heterogeneous provisioning and performance visibility

IBM SmartCloud MonitoringIntegrated cloud and image management

IBM SmartCloud Control DeskAutomated service request handling, change management and asset lifecycle management

IBM PureFlex SystemHighly integrated, fully virtualized systems with storage and hardware tuned to the needs of the business


IBM PureFlex System






Accelerate adoption of private clouds with highly integrated expert systems

PureSystems are cloud ready and built to simplify the transition to Cloud leveraging the capabilities of IBM SmartCloud

IBM PureApplication System

20-30X faster deployment with application patterns expertise in the Cloud


IBM SmartCloud Provisioning

Storage node

Storage node

Compute node

First Box

Compute node

• Very short time-to-value: Out-of-the-box and running in less than 4 hours

• Get started with only 4 servers (if not less for POCs)

• Very short time-to-value: Out-of-the-box and running in less than 4 hours

• Get started with only 4 servers (if not less for POCs)

• Quickly stand up a cloud• Start small and scale based on need• No additional pre-reqs such as databases, app

servers, messaging middleware• Freedom of choice for hypervisors

• Avoid expensive vendor lock in• ESX, KVM, Xen

• Highly cost effective solution• Requires no additional hypervisor management

tools (such as vCenter)• Requires no HA hardware or software

• Rich set of interfaces into the cloud• Web Interface, scripting and web services• All function can be driven by a user or by scripts

for complete automation

Provisioning


IBM SmartCloud Monitoring

VISIBILITY CONTROL AUTOMATION

Control: Optimize Workload placement through recommendations

minimizing server and licensing costs. Manage

compliance through effective cloud policy.

Automation: Remediation of situations through automated

actions.

Visibility: Track cloud service levels &

performance, and predict cloud problems before clients are impacted.

Reduce MTTR


IBM SmartCloud Foundation Portfolio One Pager (PaaS)


Platform-as-a-Service (PaaS) technologies help our customers leverage the cloud with certainty and choice through a secure and scalable platform.

Application LifecycleIntegrated, team-based development and deployment process for predictive and error-free deployment.

Application ResourcesLeverage shared services to reduce the cost and simplify the development and delivery of cloud applications.

Application EnvironmentsAccelerate with certainty the deployment of your applications with purpose-built services.

Application ManagementSupport effective deployment and management of third party applications with optimized deployment and management capabilities tuned to the specific application.

IntegrationManage and integrate enterprise applications through open, standards-based, secure cloud platform.

Platform-as-a-Service technology benefits Key offerings

Rational Solution for Collaborative Lifecycle Management on IBM SmartCloud EnterpriseIntegrated, team-based development and deployment process

IBM WebSphere Cast Iron IntegrationCloud to on-premise application integration delivered through multiple form factors

IBM Workload DeployerSelf-service capabilities to create and deploy production cloud applications on a workload-aware, optimized platform

IBM PureApplication SystemRapid application design and deployment with pre-integrated patterns of expertise


IBM PureFlex System






Accelerate adoption of private clouds with highly integrated expert systems

PureSystems are cloud ready and built to simplify the transition to Cloud leveraging the capabilities of IBM SmartCloud

IBM PureApplication System

20-30X faster deployment with application patterns expertise in the Cloud


Using a common set of technologies that deliver world-class capabilities in cloud visibility, control and automation

Take new and existing infrastructure to the cloud while lowering capital costs and risk leveraging cloud management software optimized for IBM Systems

SmartCloud Entry

SmartCloud Provisioning

Achieve cloud agility and fault tolerance across mixed vendor environments with ultra scalable, heterogeneous image provisioning and lifecycle management

SmartCloud Monitoring

Optimize your cloud environment for peak performance and assurance through resource optimization, predictive trending, and historical data correlation & alerting

IBM Workload Deployer

Use standardized patterns to create, deploy, and dynamically manage elastic, scalable workloads across heterogeneous private cloud environments

Cast Iron Cloud Integration

Simplified, quick integration of Cloud and on-premise applications and data

SmartCloud Virtual Storage Center

Agile cloud storage management thru provisioning control and advanced management capabilities, improving the flexibility, cost, and performance of virtualized, cloud-enabled storage.

SmartCloud Control Desk

Reduce cost and minimize service disruptions through automated service request handling, efficient change management, optimized asset lifecycle management across IT and enterprise domains

PaaSTechnology

IaaSTechnology


ISV and IBM Patterns


Compute

Network

Storage


SmartCloud Entry

Compute

Network

Storage


SmartCloud Entry

Compute

Network

Storage

Compute

Network

Storage

Platform and Infrastructure Management

ISDM or SmartCloud

Orchestration

ISDM or SmartCloud

Orchestration




ISDM or SmartCloud

Orchestration

Foundation Patterns

SmartCloud Entry

Pre-PureFlex orNon IBM HW

PureFlex BTO orPureFlex Express

PureFlex Standard, Enterprise

PureApplication System


•Lack of hardware integration add complexity and time to build out cloud

•Long time to deploy due to complex infrastructure• Manual processes, not efficient

• Pre-configured, integrated compute, storage, networking, physical & virtual management

• Quick & easy cloud on x86• Hands-free VM management• Ideal for Dev or Test

environment

• 55% reduction in time/cost to manage your infrastructure with built-in expertise, integration

• 40% - 80% labor cost reduction • Over 70% reduction in image

provisioning time , labor costs

•Lack of performance visibility•Lack of information to balance workload, optimize resources•Limited Visibility

• Monitoring visibility of VMs• Capacity management analytics• Trending & what-if analysis• See what’s happening inside a

VM

• 20% improvement in total cloud delivery cost using capacity optimization algorithms

• 100s of “out of the box” reports and pre-configured situations

•Too many vendors, too many tools, lack of integration, lack of single pane of glass•We don’t have the integration skills•Billions of moving pieces

• Single Cloud Management layer across multiple platforms (x, p, Z, Solaris)

• Integrates with existing ITSM env• Full auditability, reservations &

usage accounting of Clouds

• 40% - 60% reduction of admin costs, through extensive automation of service delivery

• Achieve standardization of services, resulting in 50% manual labor reduction

•Applications not optimized for cloud•Complexity to configure and optimize hardware and applications

• Expert designed, integrated and optimized application aware platform

• Workload patterns of expertise

• 100X faster deployment with application patterns expertise

• Drives up to 90% utilization for optimal resource efficiency

• 55% reduction in cost and required management time

IBM SmartCloudProvisioning (SCP)

IBM SmartCloudMonitoring (SCM)

IBM Service Delivery

Manager (ISDM)

Infrastructure Teams

Enterprise Architects

Operations Teams

CIO / CTO / IT Executive

Role Capabilities Outcome SellProblems

PureFlex

PureApplication System


Consumption based metering and dynamic capacity optimization

End-to-end real time monitoring and optimization

Virtualization management

Organizations are now moving beyond virtualization to higher value stages of Cloud Computing

Service delivery automation

Business service catalogs & self service

Virtualization underpins

Cloud

Cloud focuses on eased service

consumption, management &

delivery

Business Transformation

Application development & integration

PureSystems Expert Integrated Systems


Clients are leveraging our SmartCloud Foundation capabilities through common adoption patterns

IaaS: Cut IT expense and complexity through a cloud enabled data center

PaaS: Accelerate time to market with cloud platform services

SaaS: Gain immediate access with business solutions on cloud

Innovate business models by becoming a cloud service provider


ServicesServices

EnterpriseEnterprise+

Applications Services

IaaS, PaaS

Management, support

Availability, performance

Security

Lifecycle

Ressources

Environments

Management

Integration


IBM SmartCloud Services Portfolio One Pager


IBM SmartCloud Enterprise / Enterprise+

30

IBM provides operating system and tool licenses

Fully managed

Rapid access, multi-tenant solution scaled and priced based on usage.

Robust multi-tenant solution, including managed production services.

Workloads

Operating system

Management level

Availability

Security

Software usage

Pricing

Ideal for developing and deploying new application designs

Ideal for migration of traditional and higher availability applications

Linux, Windows Windows, Linux, AIX

Self Service with advanced premium support

99.5% 99.9%

Virtual and some physical isolation Multiple levels of isolation

Bring your own / pay as you go / free developer use

Hourly usage-based with reserved options Monthly usage-based and fixed contract


IBM SmartCloud Managed Backup

Managed backup cloud can speed recovery with data access from just about anywhere, around the clock; reduce business and operational risk by avoiding data, system and site loss and downtime and reduce total cost of ownership

What’s New (or New Enhancement)– On site or off site data backup and restore available via the IBM cloud or

a private cloud

Features/Business Value– Comprehensive, cross-platform data protection– Provide hardware and software needed– Ability to combine with other associated offerings– Self-monitoring via portals and dashboards into service levels,

management details, reporting and analytics

Client Benefits– Flexible support for your heterogeneous IT environment– End-to-end backup service helps ensure nearly 100 percent utilization

rate as you pay only for what you back up, without up-front capital investments

– Faster access to and recovery of your business environment with minimal disruption

– Eases management of various industry regulation requirements


IBM SmartCloud Virtual Server Recovery

What’s New Utilizes the latest in virtualization technologies to help clients quickly and affordably recover their IT infrastructure during times of disruption

Features/Business Value Supports recovery of virtualized and non-virtualized servers Provides cross-server consistency Offers secure remote web portal management

Client Benefits Helps reduce server recovery time and improve recovery reliability by leveraging automation and cloud technologiesMinimizes the risk of failure to recovery on unlike hardware Provides remote server access tools to help reduce the costs and inconvenience of travel to a remote recovery site

Learn more about IBM SmartCloud Virtualized Server Recovery


IBM Websphere Castiron Live


Learn more about how IBM SmartCloud can help your enterprise unlock the value of the Cloud.

Use the Cloud Adoption Advisor to identify cloud adoption opportunities: ibm.com/cloud/advisor

Visit the IBM SmartCloud portal: ibm.com/smartcloud

Join in the discussion: ibm.com/smartcloud/community

IBM has one of the most comprehensive cloud portfolios, with the cloud integrated throughout its many lines of business. Moreover, IBM’s consulting arm has put them in touch with numerous early adopters and special use cases – all of which helps the company stay ahead of competitors

“” Jeff Vance Datamation


Business development funds [25K$]

• Mise à disposition [annuellement] de l’équivalent de 25K$ US que le BP peut utiliser pour investir en marketing ou autres activités de business development.

Cloud mentoring vouchers [6]

• Accès aux IBM Lab Services pour du mentoring Cloud. Les Education Vouchers peuvent être utilisés pour planifier plusieurs sessions d’une journée chacune afin d’exploiter les IBM Lab Services comme mentors sur les nouvelles technologies ou comme assistance à la mise en œuvre de premiers projets cloud.

IBM confidential updates on the IBM cloud strategy and roadmap

• Invitations à des MAJ confidentielles sur les plans Cloud d’IBM pour vous aider à établir vos plans pour promouvoir le BP et ses solutions fondées sur les offres Cloud IBM

IBM Cloud Computing Specialty mark

• Outil de visibilité et de démonstration de compétence

Principaux bénéfices de la Cloud Computing Specialty – Rôle de Cloud Builder :


Cloud Builder: How to Get Started

Pick a PathCloud Builder

(Best fits your business model)

References• Two clients last 24 months• Need not to be made public

Revenue• Revenue in each selected brand

Assess yourSkills• Use PartnerWorld Profile Sys (PPS)

Select Brands for Certifications & Revenue• Hardware brand• Software brand

Submit Nomination• Access Global Solution Directory (GBS)• Describe your firm’s cloud capabilities• http://www-304.ibm.com/partnerworld/gsd/homepage.do

Build Plan to Acquire Needed Skills• IBM Cloud sales & tech certifications• Add’l brand certifications as needed

Achieve Accreditation &Leverage Benefits to Sell

Cloud Computing


Technical sales certificationIBM Certified Solution Advisor - Cloud Computing Architecture

Certification Topics

• Cloud Computing Concepts and Benefits

• Cloud Computing Design Principles

• IBM Software Cloud Architecture

Audience: Technical Sales

(i.e., architects, system integrators, technical sales people, application developers)

Test Availability• Authorized Prometric testing centers worldwide

*IBM Certified Solution Advisor – Cloud Computing Architecture V1

http://www-03.ibm.com/certify/certs/50001101.shtml

Showcase your advanced skills for a competitive advantage


Sur l’agenda des Cloud Builders

23 au 25 mai : Session d’habilitation à la méthode CAW [Cloud Architecture Workshop] : http://clubcloud.blogspot.com/2012/04/23-au-25-mai-session-dhabilitation-la.html

14/15 juin ou 19/20 juin : Formation « hands on » à SmartCloud Provisioning : http://clubcloud.blogspot.com/2012/04/ibm-smartcloud-provisioning-formation.html

2 au 4 juillet : SmartCloud Symposium : http://www-304.ibm.com/jct03001c/services/learning/ites.wss?pageType=page&c=P953770L71462A34


Présentations & Documents

Catalogue du Club Cloud des Partenaires

http://ibmcloudcatalog.blogspot.com • Offres Cloud IBM destinées aux Partenaires• Informations sur les modèles de Business des Partenaires

Blog du Club Cloud des Partenaires

http://clubcloud.blogspot.com • Articles sur l’actualité du Cloud et de son Ecosystème• Partage d’expertise et d’expérience, veille et curation…

Forum du Club Cloud des Partenaires

http://www.forumcloudibm.com• Documents exploités lors des Forums du Club Cloud des Partenaires• Informations sur le prochain Forum…

Club Cloud des Partenaires – Site Web

http://www.club-cloud.com


Loic Simon [BPO]• Cloud Builders [Intégrateurs

d’infrastructures, Infogéreurs]• Cloud Services Solution

Providers [Revendeurs et Distributeurs]

Jean-Pierre Descamps [IDR]• Cloud Application Providers

[Editeurs]• Cloud Technology Providers

Florence Marcel [MM]• Cloud Infrastructure Providers

[MSP, Hébergeurs]

Pour vous aider

2012.05.11 - cloud builders - rv des experts - forum du club cloud des partenaires

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