2012 care and feeding of your cta volunteers - mary...
TRANSCRIPT
Care and Feeding of Your CTA Volunteers USTA Community Development Workshop 2012October 27, 2012
Volunteer Management Myths• Audience Survey
• All volunteer organization• Staff• Volunteer Managers• Volunteers
• New Paradigm: Quality vs Quantity Volunteers!
• Board/Intern = Volunteers too!• Volunteer Managements Dirty Little Secret!
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Three “R”s of Volunteer Management
Recruitment+
Recognition= Retention
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Volunteer Management Myths•Volunteers take too much time”
•“Every volunteer is good”
•“Volunteers are free”
•“Volunteers are not reliable”
•“I can’t fire a volunteer”
Next Subject: Recruitment
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Giving & Volunteering• Key findings:
• According to the Corporation for National and Community Service, about 63.4 million Americans, or 26.3 percent of the adult population, gave 8.1 billion hours of volunteer service worth $173 billion in 2010.1
www.volunteeringinamerica.gov
• The current estimated dollar value of volunteer time is $21.79 per hour.
• 80% of the folks that volunteer for an organization –donate to an organization!
http://www.independentsector.org/volunteer_time?s=volunteer%20value
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Volunteer Recruitment
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Ready, Set, Recruit!
Volunteer Recruitment• Before the message…
• Volunteer Application• Policies and Procedures Manual• Job Descriptions• Training/Supervision• Risk Management• Record keeping• Personal Interview/Screening• Orientation/Evaluation• Placement procedures• Criminal Background Check
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Criminal Background Checks• Policy for who is checked
• A “hit” does not negate volunteering
• Confidentiality is the key
• Ensure check includes arrests as well as convictions.
• Policy for deferments
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Know Your “Product”•Be sure your "product" is integral to your
agency's purpose.•Prepare job descriptions which delineate
volunteer tasks•Know the value of the experience for the
volunteer.
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Volunteer Recruitment• Developing the message
• Answer the volunteer's unspoken questions. • Answer typical questions new recruits ask.• Reassure volunteers that they will be trained• Avoid words like "need" and "desperate"• Be honest --- truth in advertising counts!
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Volunteer Recruitment• Marketing the message
• Know how to get the word out.• Know your "competition" • Develop your elevator speech• Tell "close-to-home" stories. • Talk about the interests of the audience.• Poor "customer service" can ruin your efforts.
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Volunteer Recruitment• Recruitment techniques
• Warm Body• Proximity• Circle of Concern• Referral Sources• Targeted
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Activity: Volunteer Recruitment• What does your perfect volunteer look like?
• Gender?• Age?• Ethnicity?• Skills or Talents?• Availability?
• Where are they right now?
Next Subject: Recognition
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Volunteer Recognition
Volunteer Recognition
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Volunteer Recognition- The Event vs. the Every day• The Event
• Public Recognition• Networking• Marketing/Development
• Every Day• Immediate/Timely• Recognition in line with Action• Personal
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Volunteer Recognition- AwardsEvent Awards
• Most hours volunteered• Longevity with organization• Dependability• Recognize a specific action or function• Recognize everyone equally
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Volunteer Recognition• Praise volunteer motivators
• Thank you’s• Small gifts• Public recognition
• Affiliation volunteer motivators• Name badges• T-shirts• Say “we” “us”
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Volunteer Recognition• Accomplishment motivators
• Certificates• Concrete projects
• Power/Influence motivators• Leadership roles• Titles• Photos with Executive• Year-end awards
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Volunteer Recognition Without a Budget• Volunteers are not free!
• Cost of saying “Thank You”
• Desk drawer recognition
Next Subject: Retention
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Volunteer Retention
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Recruitment + Recognition = Retention• Volunteers can be reliable
•Average volunteer, volunteers for 3 months or a total of 24 hours
•Invest your volunteers in your agency
•How much do you “recruit” your current volunteers?
•Volunteer career ladder
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Benefits Of A Strong Volunteer Program
• Community outreach, input and monitoring• Additional human resources, expertise• Access to corporate and foundation world• Act as a conduit to other groups• Give a personal touch to clients
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Benefits Of A Strong Volunteer Program• Cost-savings; supplement staff resources and
experiences• Demonstrate community support for program• Assist in fund-raising.• Provide ability to react to short-term crisis or
changing community conditions
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How Can Firing a Volunteer Be Good?
Not every volunteer is right for the organization and you can fire a volunteer!
• Good for the staff?
• Good for the organization?
• Good for the volunteer?
• Good for the volunteer coordinator?
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Wanted: Volunteer Coordinator
• Recruit • Screen• Place• Communicate• Overall program management• Problem solver - liaison
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Volunteer Management Resources
Volunteer Management Resources•Points of Light - http://www.pointsoflight.org/• Hands on Network -
http://www.handsonnetwork.org/• Corporation for National and Community
Service - http://www.nationalservice.gov/• President’s Volunteer Service Award
http://www.nationalservice.gov/about/initiatives/pvsa.asp
• Energize Inc. http://www.energizeinc.com/
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National Volunteer Days•National Mentoring Month – January
http://www.nationalservice.gov/about/initiatives/nmm.asp
• MLK Day of Service - http://www.mlkday.gov/• Corporate Philanthropy Day - February
http://www.corporatephilanthropy.org/events/international-corporate-philanthropy-day.html
• Random Acts of Kindness Week – February http://www.actsofkindness.org/people/days.asp
• Cesar Chavez Day of Service and Learning -March http://chavezfoundation.org/
• National Volunteer Week April http://www.handsonnetwork.org/events/
• Global Youth Service Day – April http://www.ysa.org/nysd/
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National Volunteer Days•Join Hands Day – May http://joinhandsday.org/•National Day of Service and Remembrance -
September 11 http://www.911dayofservice.org/• My Good Deed – September 11
http://911dayofservice.org/•Be The Change Day – October
tp://www.saalt.org/bethechange.php•Make a Difference Day – October
http://www.usaweekend.com/section/mdday•Family Volunteer Day – November
http://disney.go.com/disneyhand/familyvolunteers/•National Philanthropy Day – November
http://www.afpnet.org/national_philanthropy_day_and_afp_awards
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National Volunteer Awards•Corporate Engagement Award of Excellence
http://www.pointsoflight.org/recognition.•Build-A-Bear Workshop Huggable Heroes
Award Programwww.buildabear.com/huggableheroes.
• The Congressional Awardhttp://www.congressionalaward.org
• Daily Points of Light Awardhttp://www.pointsoflight.org/recognition/dpol
• Do Something Awardhttp://www.dosomething.org/programs/awards
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National Volunteer Awards•Giraffe Heroes
http://www.giraffe.org/nominate-giraffes/nominate-giraffes/
•Gloria Barron Prize for Young Heroes http://www.barronprize.orgwww.barronprize.org
•Nestlé Very Best In Youth http://verybestinyouth.nestleusa.com/public/default.aspx
•President's Volunteer Service Award http://www.presidentialserviceawards.gov/tg/aio/index3.cfm
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National Volunteer Awards•Prudential Spirit of Community Awards
http://www.prudential.com/community/spirit or by calling 1-877-525-8491
•Women of Worthhttp://www.womenofworth.com http://www.womenofworth.com/nominations/home.aspx
•Yoshiyama Award http://www.hitachifoundation.org/yoshiyama/
•Youth Service America Awards and Grants Programshttp://www.ysa.org/awards
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Nonprofit Favorites• Chronicle of Philanthropy - www.philanthropy.com• Nonprofit Quarterly - www.nonprofitquarterly.org• Blue Avocado – www.blueavocado.org• BoardSource - www.boardsource.org• Idealware – www.idealware.org• TechSoup – www.techsoup.org• Nonprofit Risk Management Center –
www.nonprofitrisk.org• Independent Sector – www.independentsector.org• C-Bar – www.texascbar.org
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