2012 apscu cross lanaghen finalx notes

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Foundations of Placement Excellence How to Unlock your Career Services Department’s Potential and Improve Placement Outcomes Webinar presentation September 5 th , 2012 Presented by: Ann Cross and Martha Lanaghen The Sparrow Group

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Please join us as highly-rated APSCU convention speakers, Martha Lanaghen and Ann Cross share their experiences working with dozens of successful campuses around the country to bring you an idea-packed hour of solid strategies to increase your placement rates and ensure accuracy and compliance in your reporting. You’ll learn:• Five Innovative Ideas to Find Grads that are “missing” and get them re-engaged • Easy-to-implement strategies for getting the whole campus involved in placing students • The Five (sometimes forgotten) fundamentals of successful placement departments • Tips and Tools for ensuring that your student files are accurate and reporting is compliant • Two WOW concepts that change the placement roadmap instantly

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Page 1: 2012 Apscu Cross Lanaghen Finalx Notes

Foundations of Placement ExcellenceHow to Unlock your Career Services Department’s Potential

and Improve Placement Outcomes

Foundations of Placement ExcellenceHow to Unlock your Career Services Department’s Potential

and Improve Placement Outcomes

Webinar presentation September 5th, 2012

Presented by: Ann Cross and Martha Lanaghen

The Sparrow Group

Page 2: 2012 Apscu Cross Lanaghen Finalx Notes

INTRODUCTION

Today’s Presenters

Ann Cross

Martha Lanaghen

What You’ll Learn Today:

• The five fundamentals of placement

• Getting the whole campus involved

• Lost and found – finding your grads

• Ensuring reporting accuracy and compliance

• Game Changers – two big ideas

Page 3: 2012 Apscu Cross Lanaghen Finalx Notes

THE FIVE FUNDAMENTALS OF OUTSTANDING PLACEMENT

• Externship Sites – Create direct leads for placement

• Waivers – Changing status if grad is working

• Staffing agencies – building strong relationships so you get the job leads first!

• Preparing the Grad – Mock interviews, coaching, appearance, workshops

• Follow up – connecting with employers after the interview

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LOST AND FOUND – WHERE ARE THEY!?

• Skip Tracing

• Incent your grads to get in touch

• Motivate your current students and staff/faculty to help you find missing grads

• Cyber Sleuthing – top ways to find your grads on the web

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TOOL DIFFERENTIATION WHEN TO USE IT?KGBpeople.com • 20 social networks

• 6 search engines• 5 photo and video sources• 6 personal data sources

“MIA” Graduate is Non-responsive. • Known Name• Known general location

Lullar.com • 23 social Networks• Smaller, Niche networks• Does Username Guessing

“MIA” Graduate is Non-responsive.• Known Name• Known Email

Facesaerch.com Scans web for Face Photos “MIA” Graduate is Non-responsive• Known Name

Pipl.com • Scans major social networks• Provides Images & Options to

Narrow search by age/location• Scans Amazon Wishlists• Scans Ebay profiles

“MIA” Graduate is Non-responsive• Known Name• Known Username• Known Email• Known Phone• Known general location• Known Age range

CYBER SLEUTHING

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CAMPUS ENGAGEMENT – IT TAKES A VILLAGE

• Make it fun! – “The Amazing Race”

• Job lead referral programs

• Missing Graduates – Milk Carton

• Communication and reporting

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COMMUNICATION AND REPORTING

Two Great Ideas to Increase Awareness and get the Campus Involved – “Get Board”!:

1) The White Board!

2) The Dashboard

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WHITE BOARD

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DASHBOARD

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ENSURING ACCURACY

• 3rd party employment verification

• Internal Processes – checks and balances

• Student file checklists

• Placement verification form

• File audit process

Page 11: 2012 Apscu Cross Lanaghen Finalx Notes

GAME CHANGERS

WOTC – Workforce Opportunity Tax Credit

Marketing your grads

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• The tax credit amounts that a hiring employer may be eligible for are:

• $2400 Tax Credit for new Hires

• $4800 Tax Credit for disabled veteran hire

• $9000 Tax Credit for Long Term TANF recipient

Information can be found at the Department of Labor Website: http://www.doleta.gov/business/incentives/opptax/

WOTC

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Call Us to Find Eligible Candidates! 555-5555

Call US To Learn More! 555-555-5555

WOTC– Work Opportunity Tax Credit

The tax credit amounts that a hiring employer may be eligible for hiring our Grads?

• $2400 Tax Credit for New Hires

• $4800 Tax Credit for Disabled Veteran Hire

• $9000 Tax Credit for Long Term TANF Recipient

ABC Career College Wants to Help You!

Page 14: 2012 Apscu Cross Lanaghen Finalx Notes

ABC CAREER COLLEGE TOP CANDIDATE’S FOR HIRE

Graduate

Photo

Here

Greta Charles is Certified as a Medical Coder. She is CPC certified as well as RHIT certified through AHIMA. She is very detail oriented and has over 20 years of customer service experience. Accuracy is her strength. She is articulate, can effectively multi-task, has an eye for details and is an efficient problem solver. She has years of work experience to bring to your team. This graduate is ready to work for your office today. Click HERE to request Graduate’s resume

Graduate

Photo

Here

Peter Smith is a Certified Paralegal experienced in preparing wills, trusts, briefs, and providing thorough legal research, and probate issues. He has excellent skills on pleading cases. He also has 20 years of law enforcement experience. Niles also holds a Bachelor Degree in Criminal Justice which makes him a competitive candidate.

Click HERE to request Graduate’s resume

Graduate

Photo

Here

Anita Jones–Peterson is an outstanding Certified Medical Assistant ready to work for you. She is very compassionate and a natural leader. Her skills include vital signs, administering injections and medications. She has a proven track record in providing outstanding care to patients during her externship. This graduate is ready to work for your office today.

Click HERE to request Graduate’s resume

Graduate

Photo

Here

James Bowles is a caring Certified Pharmacy Technician with the ability to deliver exceptional customer service skills! His attention to detail makes him a great candidate for any pharmacy. James has excellent computer skills and is extremely accurate. He displays the highest degree of professionalism and is able to multi-task effectively. Click HERE to request Graduate’s resume

Marketing Like a Recruiter

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TIPS FOR CREATING YOUR MARKETING

• Select your candidates wisely

• Use attractive photos

• Choose one candidate from each program

• Send monthly or quarterly

• Occasionally highlight a Grad who was

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Questions?

Thank you!

Ann CrossSr. Executive [email protected]

www.SparrowGroup.biz307-200-9460

Martha [email protected]

Please feel free to contact us with additional questions.