2011 JCI World

Congress Report

Brussels, Belgium

Published by JCI (Junior Chamber International)

15645 Olive Boulevard, Chesterfield, MO 63017, USA Tel. +1 636-449-3100 • Fax +1 636-449-3107

www.jci.cc

Every year, the JCI World Congress unites JCI members and partners from all over the world to participate in highly motivational sessions, the annual General Assembly Meeting, JCI programs, forums and events to share best practices exchange ideas and determine the future of the organization. In Brussels, Belgium, delegates participated in events including the JCI Morning Shows, Spotlight JCI the Ten Outstanding Young Persons Awards and made significant decisions about the future of JCI at the General Assemblies. The event culminated in the adoption of the 2012 JCI Plan of Action and the election of the 2012 JCI Board of Directors under the leadership of 2012 JCI President-elect Bertolt Daems. Attendance A total of 4,532 delegates from 100 countries attended the 2011 JCI World Congress in Brussels, Belgium. 2012 JCI Officers The General Assembly elected the 2010 Board of Directors.

President: Bertolt Daems, JCI the Netherlands Immediate Past President: Kentaro Harada, JCI Japan

Executive Vice Presidents, Vice Presidents and their assigned National Organizations Africa and the Middle East Executive Vice President: Paschal Dike, JCI Nigeria Vice President: Nikita Topanou, JCI Benin (assigned to JCI Botswana, JCI Comoros, JCI Congo, JCI Gambia (potential), JCI Gabon, JCI Madagascar, JCI Senegal, JCI Togo) Vice President: Takor Takor, JCI Cameroon (assigned to JCI Algeria (potential), JCI Egypt (potential), JCI Jordan (provisional), JCI Lebanon, JCI Mauritius, JCI Syria, JCI Tunisia, JCI Zimbabwe) Vice President: Darius Atsoo, JCI Togo (assigned to JCI Benin, JCI Burkina Faso, JCI Chad (potential), JCI Democratic Republic of Congo (potential), JCI Cote d’Ivoire, JCI Guinea, JCI Mali, JCI Morocco, JCI Niger) Vice President: Samuel Moyo, JCI Zimbabwe (assigned to JCI Cameroon, JCI Ghana, JCI Lesotho (potential), JCI Nigeria, JCI Rwanda, JCI Sierra Leone (potential), JCI South Africa, JCI Uganda) Asia and the Pacific Executive Vice President: Batbayar Ulziidelger, JCI Mongolia Vice President: Jack Shao, JCI Taiwan (assigned to JCI Australia, JCI Japan, JCI New Zealand, JCI Pacific) Vice President: Ken Wong, JCI Hong Kong (assigned to JCI Indonesia, JCI Korea, JCI Mongolia, JCI Taiwan, JCI Philippines, JCI Vietnam)

Vice President: Seung-Sup Shin, JCI Korea (assigned to JCI Hong Kong, JCI Macao, JCI Malaysia, JCI Singapore, JCI Thailand) Vice President: Noriyuki Imaizumi, JCI Japan (assigned to JCI Bangladesh, JCI Cambodia (potential), JCI India, JCI Maldives, JCI Nepal, JCI Pakistan, JCI Sri Lanka) The Americas Executive Vice President: Chiara Milani, JCI Italy Vice President: Arwen Pritchett, JCI USA (assigned to JCI Canada, JCI Haiti, JCI Dominican Republic, JCI Dutch Caribbean, JCI Puerto Rico, JCI West Indies) Vice President: Lizby Casas-Forero, JCI Colombia (assigned to JCI Argentina, JCI Bolivia, JCI Honduras, JCI Mexico, JCI Paraguay, JCI Uruguay) Vice President: Michael Rivera, JCI Puerto Rico (assigned to JCI Ecuador, JCI Guatemala (provisional), JCI Nicaragua (potential), JCI Suriname, JCI USA, JCI Venezuela) Vice President: Jorge Galmes Aguzzi, JCI Argentina (assigned to JCI Brazil JCI Colombia, JCI Costa Rica (provisional), JCI El Salvador (potential), JCI Panama, JCI Peru) Europe Executive Vice President: John Weber, JCI USA Vice President: Hans-Martin Reinicke, JCI Germany (assigned to JCI Armenia, JCI Catalonia, JCI Cyprus, JCI Greece, JCI Hungary, JCI Malta JCI Portugal, JCI Spain, JCI Turkey) Vice President: Marvin Andrew Cuschieri, JCI Malta (assigned to JCI Belgium, JCI France, JCI Italy, JCI Luxembourg, JCI Monaco, JCI the Netherlands) Vice President: Jukka Vainionpää, JCI Finland (assigned to JCI Austria, JCI Germany, JCI Ireland, JCI Scotland, JCI Switzerland, JCI United Kingdom) Vice President: Robbert van Waart, JCI the Netherlands (assigned to JCI Denmark, JCI Estonia, JCI Finland, JCI Iceland, JCI Latvia, JCI Lithuania, JCI Norway, JCI Sweden) Vice President: George Vouvakos, JCI Cyprus (assigned to JCI Bulgaria (potential), JCI Czech Republic (potential), JCI Moldova (potential), JCI Poland, JCI Romania, JCI Russia, JCI Serbia, JCI Slovakia, JCI Ukraine) 2012 Appointees Subject to the approval of the respective National Organizations General Legal Counsel Toshiharu Shimizu, JCI Japan Treasurer Katherine Cheng-Arif, JCI USA Chief Executive Assistant to the President

Shine Bhaskaran, JCI India Executive Assistants to the President Nana Kow Acquaye, JCI Ghana, Africa and the Middle East Anthony Leung, JCI Hong Kong, Asia and the Pacific Lissandro Luis Grossl, JCI Brazil, The Americas Jonna Engblom, JCI Finland, Europe JCI Growth and Development Commission Sayanaa Lkhagvasuren, JCI Mongolia, Chairperson Kouakou Alexis Kouassi, JCI Cote d’Ivoire, Commissioner, Africa and the Middle East (AMDEC) Sang-Woo Bae, JCI Korea, Commissioner, Asia and the Pacific (APDC) Ivette Caceres, JCI Dominican Republic, Commissioner, the Americas and Caribbean (ADC) An Deventer, JCI Belgium, Commissioner, Europe (EDC) JCI Training Esther ter Beek, JCI the Netherlands, Chairperson Ninon Joilleux Ahoudjinou, JCI Benin, Commissioner, Africa and the Middle East Yogesh Chandak, JCI India, Commissioner, Asia and the Pacific Olga Clemencia Henao Tobón, JCI Colombia, Commissioner, the Americas Aude Simon, JCI France, Commissioner, Europe UN Affairs Commission Kazuya Suzuki, JCI Japan, Chairperson Rania Haddad, JCI Lebanon, Africa and the Middle East Commissioner Victor Marawu, JCI Zimbabwe, Africa and the Middle East Commissioner Karina Leung, JCI Hong Kong, Asia and the Pacific Commissioner Youn, Hun-Chul, JCI Korea, Asia and the Pacific Commissioner Carlos Peñaloza, JCI Bolivia, the Americas Commissioner Jomara Lockhart, JCI Dominican Republic, the Americas Commissioner Ismail Haznedar, JCI Turkey, Europe Commissioner Lesley Young, JCI United Kingdom, Europe Commissioner Institutional Representatives JCI Secretary General Edson Kodama, JCI World Headquarters, to the ICC-WCF, Council of Europe and European Union, UNIDO - UN Vienna, the UN (Geneva) and UNESCO, the UN (New York) and UNICEF and AIESEC Special Assistants for Sponsorship/Finance Tshepo Thlaku, JCI South Africa, Africa and the Middle East Nawar Rai, JCI Syria, Africa and the Middle East Razak Toure, JCI Niger, Africa and the Middle East Valeria Zafindravaka, JCI Madagascar, Africa and the Middle East

Mitsuhiro Kondo, JCI Japan, Asia and the Pacific Masataka Murakami, JCI Japan, Asia and the Pacific Tetsuya Obinata, JCI Japan, Asia and the Pacific Tetsuhiro Asano, JCI Japan, Asia and the Pacific Ko, Nam-Young, JCI Korea, Asia and the Pacific Kwak, Jae-Hoon, JCI Korea, Asia and the Pacific Dennis Lam, JCI Malaysia, Asia and the Pacific Balavelayutham, JCI India, Asia and the Pacific Aminath Shaneez, JCI Maldives, Asia and the Pacific JCI Audit Committee Lisa Parrish, JCI USA, Audit Committee Chairperson Koichi Washizawa, JCI Japan, Audit Committee Member Susana Lugo, JCI Paraguay, Audit Committee Member Colvin Houston, JCI Scotland, Audit Committee Member JCI Foundation Takahiro Goto, JCI Japan, Chairperson Kesavalal Vallabhds, JCI India, Director Chui Sai Cheong, JCI Macao, Director Jun Takahashi, JCI Brazil, Director Charles Gandia, JCI France, Director Bertolt Daems, JCI the Netherlands, Director Kentaro Harada, JCI Japan, Director Edson A. Kodama, JCI World Headquarters, Director Katherine Cheng-Arif, JCI USA, Director Full Affiliation Approvals The applications for affiliation of the following National Organizations were approved:

• Haiti • Slovakia

Potential Affiliation Approvals The applications for affiliation of the following National Organizations were approved:

Algeria Bulgaria Czech Republic Chad Democratic Republic of the Congo El Salvador Moldova Spain Gambia

Costa Rica Nicaragua

Potential Affiliation Renewals The applications for potential affiliation of the following National Organizations were renewed:

Egypt Sierra Leone

Potential Affiliation Disqualifications The applications for affiliation of the following National Organizations were disqualified:

Chile Kenya

Provisional Affiliation Approvals The applications for provisional affiliation of the following National Organizations was approved:

Cambodia Jordan Vietnam

Provisional Affiliation Renewals The applications for provisional affiliation of the following National Organizations were renewed:

Guatemala 2013 JCI World Congress JCI Rio de Janeiro, Brazil, was selected to host the 2013 JCI World Congress. JCI Policy Amendments The JCI Board of Directors proposed the following policy changes, which were approved by the JCI General Assembly:

• Removal of Policy 19-2 concerning Executive Vice President’s January visits to JCI Area Conference sites.

• Renumbering of Policies 19-3 to 19-11 to reflect the removal of 19-2 • Addition of a Code of Conduct policy concerning officers, appointees and

employees with the following details: o Policy 2-2, Ethical Conduct o Policy 23-8, Full Disclosure, Legal Compliance, Prevention of

Conflicts of Interest and No Retaliation • Addition of 23-9 Confidentiality policy to apply to JCI Officers and

appointees

JCI TOYP Honorees

The following ten young people were honored as the JCI Ten Outstanding Young People of the World (JCI TOYP):

Marta Fidela Gladys Cruz Ceron, Bolivia Cultural achievement

Murindabagwi Meilleur Derek, Rwanda Personal improvement and/or accomplishment

Dalilah Kalla, Mauritius Humanitarian and/or voluntary leadership

Dr. Miia Karita Kivipelto, Finland Medical innovation

Dr. Serge Michel N. Kodom, Togo Humanitarian and/or voluntary leadership

Bongiwe Petronella Mlangeni, South Africa Business, economic and/or entrepreneurial accomplishment

Safak Pavey, Turkey Contribution to children, world peace and/or human rights

Dato Sri' Edmund Santhara Ramanaidu, Malaysia Business, economic and/or entrepreneurial accomplishment

Abra Tenu, Togo Academic leadership and/or accomplishment

Riku-Heikki Virtanen, Finland Contribution to children, world peace and/or human rights

Judges Fred Dubee, UN Global Compact Senior Adviser Anthony Parkes, ICC – World Chambers Federation Director Robert Kesten, The People’s Movement for Human Rights Education

Director Kentaro Harada, 2011 JCI President

JCI Creative Young Entrepreneur Award (JCI CYEA) Joseph Lim, Global Green Synergy from Malaysia JCI World Public Speaking Championship Ismail Sylia, JCI Mali JCI World Debating Championship, sponsored by 1963 JCI President Eric H. Stevenson English – JCI Scotland’s Stanley Yau, Steven Wilson and Craig Watson Spanish – JCI Paraguay’s “Garra Guaraní” (Jorge Gabriel Romero Martinez, Diana Carolina Lugo Matiauda, Claudia Bustamante Paredes) French – JCI Canada’s “Les Cousins Quebecois” (Eric Brideau, Isa Beland and Mélanie Raymond)

JCI First Timers Competition Carolina Dos Santos, JCI Macao JCI Awards Awards to National Organizations Best Community Development Program – JCI Ghana Best Business Development Program – JCI Morocco Best Individual Development Program – JCI Hong Kong Best International Collaboration – JCI Dominican Republic Best Publication – JCI India Best Public Relations Program – JCI Japan Corporate Social Responsibility – JCI Paraguay Best UN MDG Project – JCI Korea Youth Activities Program – JCI Paraguay Awards to Local Organizations Best Local Community Development – JCI Sapporo, Japan Best Business Development Program – JCI Damascus, Syria Best Individual Development Program – JCI Curepipe, Mauritius Best International Collaboration – JCI City, Hong Kong Best Environmental Development Program – JCI Rosario, Argentina Best Public Relations Program – JCI Vitré, France Corporate Social Responsibility – JCI Union, Bolivia Best Membership Recruitment Program – JCI City, Hong Kong Best Fund Raising Program – JCI Zeeuwsch Vlaanderen, Netherlands Outstanding Local Organization of the World – JCI Femenino Cochabamba, Bolivia Outstanding New Local Organizations of World – JCI Sakayra, Turkey Best UN MDG Project – JCI Alianza, Panama Youth Activities Program – JCI Alianza, Panama OMOIYARI Award – JCI Alianza, Panama Awards to Individual Members Most Outstanding Senator – Margareth Alejandra Almada Yambay, JCI Paraguay Most Outstanding Member – Youssouf Diawara, JCI Mopti, Mali Most Outstanding Local President, 25-50 Members – Elka Stanziola, JCI Cuidad de Panama, Panama Most Outstanding Local President, 51-100 Members – Kathy Woo, Jayceettes Junior Chamber, Hong Kong Most Outstanding Local President, more than 100 Members – Roberto “Toby” Claudio, Jr., JCI Manila, Philippines The Joaquin V. Gonzalez Memorial Award – Piotr Michalski (JCI Krakow, Poland), Yukio Kumada (JCI Haramachi, Japan), Toshimi Itagaki (JCI Ishinomaki, Japan), Izumi Saito (JCI Ishinomaki, Japan), Hiromitsu Shigemoto (JCI Kyoto,

Japan), Shinichi Miyashita (JCI Matsumoto, Japan), Shintaro Ito (JCI Rikuzentakada, Japan), Tomo Miyazaki (JCI Rikuzentakada, Japan), Hiroyuki Suzuki (JCI Rikuzentakada, Japan) Presidential Awards Most Outstanding Vice President of the Year for Africa and the Middle East – Rania Haddad Most Outstanding Vice President of the Year for Asia and the Pacific – Katherine Cheng Most Outstanding Vice President of the Year for the Americas – Dave Martinus Most Outstanding Vice President of the Year for Europe – Toshiharu Shimizu Most Outstanding Executive Vice President of the Year – Eladio Martinez Most Outstanding National President of the Year – Masaoki Fukui, JCI Japan Most Outstanding National Organization of the Year – JCI Germany Most Outstanding Appointee – Chiara Milani, Executive Assistant to the President

2012 JCI Plan of Action - Summary

Introduction In a world plagued with so many challenges, there is a need now more than ever for a critical mass of young people to provide solutions to global challenges. In a highly interdependent world, it is the responsibility of JCI to engage young people to take the destiny of their communities, their countries and the world at large into their own hands. JCI provides young people with an opportunity to be active citizens, solution-providers through concrete action to create positive change. The ultimate outcome is a better world. To achieve the vision “to be the leading global network of young active citizens,” JCI members in 115 countries have a shared mission, “to provide development opportunities that empower young people to create positive change.” To further its mission, JCI inspires young people to identify problems and take action, creating impact. By creating impact from community to community, JCI builds a solid and visible network of young active citizens around the world. The strength of JCI lies in the collective impact of young active citizens taking individual action to create positive change. As an organization with nearly 200,000 young active citizens and over five million alumni – including several world leaders – spread over more than 5,000 local communities and over 100 countries around the world, JCI members are proud of the impact they create around the world. It is this pride that motivates thousands of young people to identify themselves as members of JCI. The

sense of belonging and responsibility is what leads to the growth of the organization worldwide. JCI and Social Responsibility in the Community JCI is committed to a partnership with the UN Global Compact to promote and implement the ten principles. In 2012 JCI will pursue its commitment, encouraging JCI member companies to join the UN Global Compact, embracing and implementing the ten principles. JCI members will also take action to promote the ten principles of the UN Global Compact to small- and medium-sized companies, municipal administrations, governments and the civil society. Beyond the UN Global Compact, JCI will continue to advance the UN Millennium Development Goals (UN MDGs) through the implementation of thousands of projects across the world target these eight goals. JCI will engage all three sectors of society – government, businesses and the civil society – to collaborate in identifying challenges, finding solutions and taking action. It is the task of JCI members as the solution-providers to transform these UN MDGs from words into action. By engaging businesses, JCI promotes social responsibility in a pragmatic manner and validates its partnership with the UN Global Compact. Partnerships for a Better World Never before has the world yearned for collaboration like now. Never before has there been so much interdependence across sectors and across national boundaries. In its commitment to create a better world, JCI must leverage the support of like-minded organizations to build partnerships. Through strong partnership locally, nationally and internationally, JCI will mobilize young people to accept responsibility and take action as active citizens in their communities. United through shared objectives, JCI will leverage the support of partnerships to multiply its impact and increases its visibility across the world. The JCI Mission will be accomplished if we can lead the world to collaborate in ways that are unprecedented. Building a Culture of Trust JCI as an organization and individuals must build a bond of trust with the many millions of people who will be impacted by the action of JCI members. JCI must promote trust in the ability of young people to make a difference by delivering on the promise of the mission of the organization. More importantly, within the ranks of the organization there must be a renewed sense of trust in one another at all levels. It is this sense of trust that will lead us to accomplish our shared commitments. Back to the Foundation In 2008 JCI rediscovered its main objectives by adopting the Strategic Planning Committee (SPC) recommendations. Since then, the organization has worked to

implement the SPC recommendations, laying a foundation once more of an organization inspired by the vision of its founder, Henry Gissenbier. In 2009 JCI found its voice again by focusing on the impact of our action, implementing the new mission and vision. In 2010 and 2011, JCI challenged young people to take the destiny of communities worldwide into their hands and engage more young people to create an impact through the “Impact of One” theme. The organization moved from words to action by working to advance the eight UN MDGs, promoting the UN Global Compact principles and promoting lasting peace through the Japanese spirit of OMOIYARI. With the progress made, the foundation laid by the 2008 SPC is strong and stable enough to build on. Upon this strong foundation, we must begin to build the house. The 2012 Plan of Action is inspired by the idea that there will be an enormous paradigm shift in the world during in this year. 2012 marks the end of the Maya calendar. Some people harbor a belief the world will end in this year while for JCI members we see it as the beginning of a new world. For JCI, it is the year in which the organization begins to complete the implementation of the 2008 SPC recommendations. In 2012 JCI will look into the future and begin the exploration of a strategic plan that will take the organizations into 2015 (the 100th anniversary of the Junior Chamber movement) and beyond. But most of all, it will be the year where JCI puts the bricks together and finishes the redesign of the future of the organization. Turning Passion into Action The year 2012 is the UN International Year of Cooperatives, highlighting the contribution of cooperatives to socio-economic development, particularly their impact on poverty reduction, employment generation and social integration. UN Secretary-General Ban Ki-moon said, "Cooperatives are a reminder to the international community that it is possible to pursue both economic viability and social responsibility." This is an apt qualification of the JCI goal in 2012, and this year is therefore a JCI year. It is our time. Like cooperatives, JCI members will collaborate in the interest of all. Like cooperatives, each member will take ownership of the organization and stand with pride as a JCI member. To fulfill this goal, JCI must build the organization the same way one builds a house, from the foundation to the roof or from the grassroots to the top. This means building solid Local Organizations, outstanding National Organizations and consequently a recognized and respected international organization. In 2012 JCI will develop sustainable partnerships and turn the organization inside out through the implementation of the JCI Active Citizen Framework. These can only be successful when JCI members co-create value and show the

world that they are taking action and creating results. JCI will enhance communication by using the influence of social media in this fast-paced world. These tools can unite JCI members and allow them to share ideas and opinions instantly, but they can also create distance between individuals because personal contact is less needed. The social world is reorganizing itself dramatically and dynamically. JCI must capitalize on this opportunity, envisaging one simple platform where young people can share successes and interact easily with all members, Senators, alumni and stakeholders. The use of these tools must aim to close the existing gap between local, national, regional and international levels of the organization. In 2012, we will work to further implement the 2008 SPC recommendations, to organize the best support at the local and national levels, to better mobilize our network, and to be an outstanding partner to other organizations. The 2012 Plan of Action is divided into the seven key areas recommended by the 2008 Strategic Planning Committee to stay aligned with previous goals and progressively build a truly global organization. This Plan of Action covers the following areas:

I. JCI Mission, Vision, Values II. Membership – Recruitment and Retention III. JCI World Headquarters Services IV. JCI Programs V. JCI Events VI. JCI Finance and Revenue VII. JCI Training

i. JCI Mission, Vision and Values Objective: To advance the JCI Mission, Vision and Values through partnerships with organizations with common values and the advancement of the UN MDGs. Targeted outcome: JCI actively applies the JCI Active Citizen framework to create a visible and recognizable impact in our community with our partner organizations to advance and communicate our Mission, Vision and Values. Action Steps

• Evaluate the 2008 Strategic Planning Recommendations and begin the process of the next phase of strategic planning, including collecting input, research and convening a committee for 2012 through 2013.

• Implement the JCI Active Citizen Framework on local, national and international levels in collaboration with partner organizations such as

MasterPeace, the UN Foundation, the UN Global Compact and the International Chamber of Commerce.

• Capitalize on all current communication platforms to better reach future members.

• Introduce the JCI Community Value Calculator, a simple, universal reporting method for all Local Organizations to give insight into all projects.

• Introduce a framework for video messages about UN MDG projects and create a social media task force of key communicators to gain better visibility on YouTube and other forms of social media.

• Keep our promise to contribute to the end of malaria deaths by fundraising for the purchase and distribution of mosquito nets through the JCI Nothing But Nets campaign in cooperation with the UN Foundation.

II. Membership – Recruitment and Retention Objective: To be the solution-providers the world needs now. Targeted outcome: JCI delivers visible and externally recognized solutions with our partners to create a positive impact in our communities. As a consequence, we grow by 10,000 new members, 50 Local Organizations and 5 National Organizations in 2012. Action Steps:

• Fix growth action objectives at every level of the organization to show progress.

• Fix an overall goal to grow the organization by 10,000 new members, 50 Local Organizations and 5 National Organizations in 2012.

• Introduce a touch the time zones project that will allow the JCI President attend meetings of Local Organizations across the world.

• Start a project with an international partner within the Active Citizen Framework in line with the mission, vision and values to create visibility outside the organization. An example is starting a worldwide water initiative that will provide for educational and economic empowerment opportunities in communities that suffer from a lack of potable water.

• Implement the JCI Active Citizen Framework as a platform for members to take action in their communities, hence attracting young people to join the organization.

• Identify new communities and create new JCI Local Organizations in existing National Organizations alongside local, national and international partners.

• Identify new countries in which new JCI National Organizations will be created with national or global partners.

• Work together with international partners on communication goals. • Work on water projects in education and business programs together

with partners.

III. JCI World Headquarters Services Objective: To ensure that the JCI World Headquarters provides members with tools and guidance that will facilitate their ability to create impact in their communities. To improve services to the members of the organization through increased efficiency and cost reduction by reassigning appropriate services to JCI regional offices. Targeted outcome: Action Steps

• Lead the implementation of the JCI Active Citizen Framework across the organization by developing the tools and material necessary for further implementation.

• Support the training team in the development of the JCI Impact Training. • Continue to enhance and optimize performance of the JCI website. • Review all board meetings, the General Assembly and the JCI Area

Conferences to make them more attractive, efficient and results-driven. • Enhance collaboration with key partners and extend such collaboration to

new partners using the JCI Active Citizen Framework. • Continue the commitment to fund the purchase and distribution of one

million insecticide-treated mosquito nets by 2015 in collaboration with the UN Foundation visible during major events.

• Continue to promote and encourage members to carry out projects aligned with the UN MDGs.

• Continue to promote and facilitate access to the UN Global Compact among small- and medium-sized enterprises. Further develop a training program in this regard and aim to sign up 5,000 small- and medium-sized businesses to the UN Global Compact.

• Implement the resolutions of the 2011 JCI Global Partnership Summit, creating visibility of UN MDG projects by taking action in each Local Organization around the world on December 11, JCI Active Citizen Day, to create awareness of the UN MDGs.

• To recognize one Local Organization from each continent that has made remarkable progress in promoting and advancing the UN MDGs within its community on Sept. 21, World Peace Day.

• To build an open, user-friendly communication platform which will provide a forum for sharing and exchange of ideas by JCI members, alumni and young people around.

IV. JCI Programs: Objectives: To create shared value in JCI Programs, making them attractive to potential partners or sponsors from the business sector by revitalizing JCI Programs and introducing partner programs in JCI events.

Targeted outcome: Our JCI Programs deliver a recognizable and externally visible impact promoting and advancing the UN MDG’s to enhance existing partnership and build new partnerships with businesses and other partner organizations. Action Steps

• Develop JCI Programs aligned with the JCI Active Citizen Framework. • Develop JCI Programs such as the JCI World Speaking Competition to

use in schools and to engage members in relevant development issues in their communities.

• Collaborate with UN partners to develop an educational program focused on sustainability, such as access to clean drinking water.

• Run a themed World Public speaking competition relevant to local organizations, National organizations and the international organizations.

• Implement a new JCI Awards system that is relevant and related to the MDGs, both internally and externally, by incorporating video messages and reports into the jury reports and the presentation during the Awards Ceremony.

• Prioritize the continuous promotion of JCI Programs. • Design and implement a First Timers program that is relevant and

engaging for young people of today. Support a training team to create this new First Timer Program to be used at Conferences and Congress.

V. JCI Events Objectives: To increase participation at all JCI Events through improved content and promotion and by including partners. To capitalize on JCI’s strengths and leverage the strengths of our partners to provide the best opportunities and services to our members. Targeted outcome: Participation in our JCI Events increases by delivering visible and externally recognizable solutions on relevant issues in local communities together with local citizens and partners. Action Steps

• Implement a new platform for JCI Conferences to propagate the JCI Active Citizen Framework as well as the JCI Impact Training.

• Use Conferences as a way to engage not only JCI members but also various pillars of society to find solutions to regional and global issues.

• Organize a new First Timer and Local President event during the Conferences and Congress.

• Organize a local project for all delegates to contribute to during their stay at each JCI event.

• Challenge the Conference and Congress Organizing Committees to promote those goals during the other events.

• Target parts of the events to non-JCI Members.

• Explore the possibility of offering the events in a modular system, so delegates can choose to attend and pay a part of the event.

• Explore the possibility of transforming the gala evening into a charity gala evening by selling the tables to members as well as partners.

• Organize an international peace event or series of events on September 21, International Peace Day, to bring new elements to our global discourse and engage new global leaders.

• Organize the JCI Global Partnership Summit to engage existing partners and attract new partners in a dynamic format that promotes collaboration among JCI members and other organizations.

• Place greater emphasis on the Summit as JCI’s premier partnership event both internally and externally.

• Further develop the JCI Academy to provide increased development and networking opportunities for future leaders of the organization.

• Continue planning for the celebration of the 100th anniversary of JCI. VI. JCI Finances and Revenue Objectives: To review the JCI budget to reflect the short-term and long-term objectives of the organization but also to move the organization away from total dependence on membership dues as the sole source of revenue. Targeted outcome: JCI increases revenues from non-membership dues while delivering an on-budget performance for the cost-elements of the budget. Action Steps

• Use the JCI Active Citizen Framework to build partnerships that will lead to an increase in revenue for JCI.

• Invest in programs like Masterpeace to raise awareness for JCI and attract new members around the world.

• Increase revenue through an increase of participants during events. • Review JCI Officer and World Headquarters Staff travel expenses to

reduce costs and improve efficiency. • Create an global JCI Alumni network with the goal of leveraging its

support for the organizations as well laying the foundation for the celebration of the 100-year anniversary of the JCI movement

• Create a global JCI Senate Network with goal of leveraging its support for the organizations and enlisting their support for the planning of the 100th anniversary of the Junior Chamber movement.

• Review and evaluate the cost-effectiveness of JCI meetings. • Create and lunch the JCI E-Store and promote the sales. • Review and implement an effective promotion plan for the JCI

Foundation, both internally and externally. VII. JCI Training:

Objective: To develop JCI Training courses that will build members into exemplary active citizens by identifying societal problems and taking action to find solutions. Targeted outcome: Our JCI training courses are enhanced with the required expertise and delivery quality to spread our knowledge and create impact to engage communities and attract members. Action Steps

• Partner with organizations with malaria expertise to engage members and trainers in malaria-endemic countries to develop country-specific training in line with World Heath Organization guidelines that educate people on the impact of malaria, its prevention and the use of insecticide-treated nets.

• Engage professional trainers to improve the quality of training at Conferences and World Congress.

• Enhance transparency through an improved, multi-level training evaluation system.

• Review JCI Training policy to simplify and enhance usability. • Develop a JCI online training capability and promote transparency in the

training system. • Implement the JCI Impact Training as a powerful tool to guide members

to create impact in the community alongside partners. To spread the knowledge and the impact, extend JCI Impact beyond JCI to engage communities and attract members.

• Further develop the JCI OMOIYARI training. Conclusion Major changes in the international landscape continue to unfold. Everywhere, new challenges have emerged that underscores our mutual interdependence. As a solution-provider, JCI can take the lead in empowering young people to transform passion into action. By mobilizing community, commitment and communication, the active citizens of JCI can turn the tides of history. Technology, awareness, activism and a commitment to social justice all combine to give young people an unprecedented voice as well as the tools to produce meaningful results. The leaders of tomorrow are the ones now searching for a platform to turn awareness into action. In 2012 we will take bold steps in society to fulfill our mission, vision and values. We will strongly consider, with the participation of members, whether to embark on a new strategic plan that will build on recent accomplishments but that will also put JCI on a path to a sustainable future.