2010 awards farmers pdf presentation3
DESCRIPTION
http://www.adg.org/sites/art/videos/Awards_2010/2010_Awards-Farmers_Pdf_Presentation3.pdfTRANSCRIPT
University of Farmers
University of Farmers is a modern campus filled with the best and brightest in the insurance field. It is a place where Farmers employees learn and hone their craft with the help of the most knowledgeable teacher in the world - Professor Nathaniel Meeks.
Agency mood board....
Location Ext.- Shot at UCLA with plates of other buildings on campus comped in background.
Farmers Insurance - “Frozen Pipes” Production Design - Ken Averill
The “Frozen Pipes” spot was 1 of 4 from the “University of Farmers” Campaign....
Agency Storyboards...
Set Elevation
Final Rendering
Stills from shoot ... All water effects were shot live action, in camera.
Stills from actual commercial....