2008 marketing presentation
DESCRIPTION
Presentation to the Membership about marketing priorities in 2009TRANSCRIPT
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How do you illustrate collaboration
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IShow the diversity!
One Card, One County…Infinite Possibilities
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Make it Mobile!
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Platform
.
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2009 Marketing Priorities
• Improve awareness
• Maintain and grow strategic partnerships
• Support advocacy efforts
• Improve local and state support for libraries and library services
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2009 Marketing Committee
• Central Region – Suzanne Thinnes• East Region – Christy Fusco• West Region – Brad Wulfkhule• South Region – Carrie Stanney• North Region – Sharon Helfrich• Ad Agencies – Palmo Inc, and Redhouse• Corporate Rep – Christine Gzyb, Bank of New
York Mellon• ACLA – Beth Mellor
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Literacy support, local support, community input
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One Book Partnerships
OASIS
Joseph-Beth Booksellers
Highmark PALS (People Able to Lend Support) Program
Area Agency on Aging
Barnes & Noble Booksellers
Carlow University
Duquesne University
Eastern Area Adult Services
Penn State Extension---Allegheny County
Osher Lifelong Learning Institute at the University of Pittsburgh
Retired and Senior Volunteer Program of Allegheny County
Mentoring Partnership of Southwestern
Homeless Children’s Education Fund
Allegheny County
Pittsburgh Public Schools •
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www.aclalibraries.org