2

2007 ANNUAL MEETING

SEPTEMBER 18, 2007

Laguna Niguel, California

3

PRESIDENT’S REPORT

ROGER BOLTON

APCO Worldwide

4

MEMBERSHIPGROWING RAPIDLY – 44% SINCE ‘00

NUMBER OF MEMBERS

249

308

360

175

200

225

250

275

300

325

350

375

2000 2005 2007

5

MEMBERSHIP EXPERIENCE OPPORTUNITIES GROWING RAPIDLY – UP 400% SINCE ‘00

NUMBER OF EVENTS

3

12

0

2

4

6

8

10

12

14

2000 2006

6

THE BUDGETGROWING RAPIDLY – 133% SINCE ‘00

$ U.S. (Thousands)

591

1,120

1,428

0

200

400

600

800

1000

1200

1400

2000 2005 2007

7

HIGH IMPACT PROGRAMS

Page One Teleconferences Regional networking events Hall of Fame Distinguished Service Award College Case Study Competition Diversity initiatives PR Coalition leadership

8

PRIVATE SECTOR SUMMITON PUBLIC DIPLOMACY

9

NEW VISUAL IDENTITY

10

NEW WEBSITE

11

2006 - 2007

Three initiatives:

Thought leadership

Future leaders

Globalization

12

ARTHUR W. PAGE SOCIETY MISSION:

To strengthen the management policy role of the corporate public relations officer by providing a continuous learning forum and by emphasizing the highest professional standards.

13

ARTHUR W. PAGE SOCIETY MISSION:

To strengthen the management policy role of the corporate public relations officer by providing a continuous learning forum and by emphasizing the highest professional standards.

14

EXPANDED CONCEPT:

Better understanding among CEOs, other

C-suite executives and boards of the value of

the Page Principles and the appropriate role

of the chief corporate public relations officer.

15

Paul ArgentiMark BainKristen BiharySteve CodyPeter DebrecenyDavid DemarestStephen DishartSteve Harris

PAGE MISSION TASK FORCE

George JamisonRichard Marshall Frank OvaittMike PaulDave SamsonJohanna SchneiderKirk StewartPeter Thonis

Valerie Di Maria, Co-Chair

Jon Iwata, Co-Chair

16

PAGE MISSION TASK FORCE

CEO Survey

“The Authentic Enterprise” white paper

Corporate Trust Project with Business Roundtable Institute for Corporate Ethics

17

THE AUTHENTIC ENTERPRISE

A global conversation among C-suite executives and influencers …

… that leads to companies that …

… adhere to strong values, build meaningful relationships, operate in the public interest, consistent with the Page Principles, aided by a dynamic CCO.

18

THE AUTHENTIC ENTERPRISE Business Roundtable

Other C-suite organizations

Business and PR trade media

Web 2.0

Academia

Executive recruiting firms

Page One Teleconference October 3

Page Regional Meetings

19

Paul ArgentiRon CulpDave DemarestKimberley Crews GoodeSteve HarrisBill Nielsen

FUTURE LEADERS TASK FORCEMaril Gagen MacDonald, Co-Chair

Ann McCarthy, Co-ChairJudith Mühlberg, Co-Chair

20

FUTURE LEADERS PROGRAM

To prepare high potential executives to be chief communications officers:Leadership in … … defining values … building stakeholder relationships … enabling “new media” skills … building and managing trust

21

FUTURE LEADERS PROGRAM

A two-year program for high potential future chief communications officers: Assessment and development Leadership experience Special projects and mentoring Post-graduation networking

22

Jack BergenTom KowaleskiMargery KrausAnne McCarthyHelen OstrowskiDave Senay

GLOBALIZATION TASK FORCECathy Babington, Co-Chair

Ken Sternad, Co-Chair

23

Should we become a truly global organization?

What would it take?

GLOBALIZATION TASK FORCE

Two simple questions:

24

WHAT’S NEXT?

25th Anniversary

Membership

Thought leadership

Future leaders

Globalization

25

TREASURER’S REPORT

NANCY HOBOR

Grainger

26

INCOME AND EXPENSE TRENDSEXPENSES GROWING FASTER THAN INCOME SINCE 2004

27

INCOME ANALYSIS

19%

17%

38%

26%

Annual Conference

Spring Seminar

Dues

Other

DUES AND DEVELOPMENT ALMOST 2/3RDS OF INCOME

28

EXPENSE ANALYSIS

20%

13%

35%

10%

17%

5%

Annual Conference

Spring Seminar

Professional Services

Office Administration

Committees/Programs

Publications

EXPENSES DO NOT SHOW STAFF ALLOCATION TO PROGRAMS

29

SPRING SEMINAREXPENSES AND REVENUEBOTH ARE CLIMBING SINCE 2002

30

ANNUAL CONFERENCE REVENUE AND EXPENSES

0

50

100

150

200

250

300

2002 2003 2004 2005 2006 2007E

Total Expenses

TotalRevenues

EXPENSES DON’T INCLUDE SUBSIDIZATION BY CHAIRS

31

DUES HAVE INCREASED

0

250

500

750

1000

1250

1500

1999

2000

2001

2002

2003

2004

2005

2006

2007

E

Years

$ in

tho

usa

nd

s

Individual

Educator

Life

DUES RAISED MODESTLY TO COVER RISING EXPENSES

32

DEVELOPMENT FUND TREND

$0

$200

$400

2001 2002 2003 2004 2005 2006 2007E

Years

$ in

tho

usa

nd

s

Development Fund

GENEROSITY OF MEMBERS AND THEIR COMPANIES CRITICAL

33

EXECUTIVE DIRECTOR’S REPORT

TOM NICHOLSON

Arthur W. Page Society

34

EXECUTIVE DIRECTOR ROLE

Help elected leaders achieve mission and goals

Promote the AWPS brand

Strengthen the role of the corporate public relations officer

Expand membership among the Global Fortune 500

34

35

VISION FOR THE FUTURE

Leverage existing resources and talent

Engage membership

Support members with information, resources, opportunities

35

36

FINANCIAL AND RESOURCE MANAGEMENT

Managing finances is a critical function for the Executive Director

Leveraging the human resources represented by the membership is the more critical role

36

37

MEMBER ENGAGEMENT

37

• Process of engagement – each member feels and acts as owners of the society

Decision-making

Involvement Input

Stake in the game

Contribute

Line of Sight

Awaren

ess

Under

stan

ding

Pay dues

Ow

nership

behavior

Pers

onal

izing

Members

Contributors

38

ORGANIZE TO SUPPORT MEMBERS

Responsive staff

Efficient processes

Project management tools to support committees and task forces

Implement your ideas well

38

39

THANKS TO:

Susan Chin

Mary Elliott

Dawn Hanson

Burson-Marsteller

Wieck Media

39

40

ELECTION OF TRUSTEES

TOM MARTIN

College of Charleston

41

DEPARTING TRUSTEES

Ellen Robinson

Joan Walker

42

SLATE OF CANDIDATESClass of 2010 New Trustees

Robert DeFillippoChief Communications Officer Global CommunicationsPrudential Financial, Inc.

Jessica StoltenbergVice President Corporate Communications Merck & Co.

43

SLATE OF CANDIDATESClass of 2010 Trustees Standing for Re-Election

Paul Argenti – Tuck School of Business at Dartmouth

Greg Elliott – International Truck and Engine Corporation

Kimberly Goode – Visteon Corporation

Harvey Greisman – MasterCard Worldwide

Aedhmar Hynes – Text 100

Ray Kotcher – Ketchum

Bill Margaritis – FedEx Corporation

Anne McCarthy – Western Union

Jim Murphy – Murphy & Co.

44

PRESIDENT-ELECT

Maril Gagen MacDonaldChief Executive Officer

Gagen MacDonald

45

REMARKS BY THE PRESIDENT-ELECT

MARIL GAGEN MACDONALD

Gagen MacDonald

46

PRESIDENT’S REPORT

ROGER BOLTON

APCO Worldwide

47

Executive Committee:Roger Bolton Angela Buonocore Peter Debreceny Nancy Hobor Rich Jernstedt Maril MacDonald Bill MargaritisTom Martin Anne McCarthy Jim Murphy Bill Nielsen

2007 TRUSTEES

Trustees:Paul ArgentiCathy BabingtonAnn BarkelewPaul CapelliValerie Di MariaGreg ElliottMatt GonringKimberley GoodeHarvey GreismanAedhmar HynesRay Kotcher

Tom KowaleskiJohn ManfrediJudith MühlbergJames MurphyBill NielsenJames S. O’RourkeHelen OstrowskiEllen RobinsonKen SternadJoan WalkerDon Wright

48