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PROJECT FEASIBILITY REPORT ON OPENING Up OF FOOD COURT

INTRODUCTIONFood CourtPrepared and served quicklySupplied quickly after orderingMinimal serviceOften cooked in bulk in advance kept warm, or reheated to order.Less messyIt wont take that long to get your foodLess expensiveMight have a drive-thru.Probably have something like burgers, popcorns, fries etc.

Project BRIEFMedium sized food court offering a variety of food items to the general public. Facilitating the decision making process by providing marketing ,technical, financial feasibility as well as business alternatives.Flexibility and contingent needs to change various project parameters.

Opportunity rationale

Fast food restaurant marketGrowing industry in IndiaChanging life style patternsPopulation growth of target age groupIncrease in employment of womenTime saving products are heavily in demandIncreasing consumer expendituresPeople want quick and easy meals

KEY SUCCESS FACTORSConceive the winning conceptLongetivityConsistencyMarket appealExpandabilityMenu-pricingSelecting prime locationMarket research

TECHNICAL FEASIBILITYCHOOSING LOCATIONContinuous stream of traffic Convenient parkingProximity to other business and localitiesPreferably near to market place but in touch with flatsMonthly rent and other expenses should be in line with business plans projected profit

Crowded because of Collages, Technopark and posh coloniesFor 500 - 800 square feet rent is about 20k to 30k

LAYOUTProduction area (50%)Storage and other (20%)Delivery Area (30%)Machinery AND EQUIPMENTFreezers(2)- Rs.1,20,000Deep well fryer(1)-Rs.70,000Others-Rs.5,00,000FURNITURE AND OTHER FIXTURESDelivery table(1)-Rs.30,000Bain marie(1)-Rs.50,000Shavarma maker (1) Rs. 25,000Tandoor Maker (1) Rs.50,000Lighting and Generators-Rs.35,000Computer and Billing (1)-Rs.25,000Delivery Van (1) Rs.4,00,000Delivery Bike (2) Rs.1,20,000

LAND AND BULIDING REQUIREMENTSRequirement 500-800 square feet (Rs. 50 / Sq.feet)Monthly rent approximately (Rs.40,000)HUAMN RESOURCEPartners (4) Salary(Rs.80,000)Cook(2) Salary (Rs.40,000)Cook Asst (3)Salary (Rs.30,000)Delivery Man Sal (10,000)Dishwasher(1) M.S (Rs.6000)UTILITIES REQUIREMENTElectricity (Monthly Charges Rs. 5,000)Water (Monthly Charges Rs.1,000)Gas (Monthly Charges Rs.15,000)Telephone (Monthly Charges Rs. 1,000)

MARKETING FEASIBILITYMARKET DESCRIPTIONYoungsters and teenagersOffice going and Busy peopleNear by Flats and localities crowdPRESENT DEMANDNearly 300 customers are expected on weekends and 200-225 on normal week daysMARKETING AND ADVERTISINGNewspapersPamphlets

FINANCIAL FEasibilityFIXED CAPITALbuilding requirements Rs.5,00,000Machinery and Equipment Rs.6,90,000Furniture and Fixtures Rs.2,15,000Delivery Van Rs.4,00,000Delivery Bike (2) Rs.1,20,000WORKING CAPITALStaff and Labor Salaries Rs. 1,66,000/monthRaw materials Rs.1,70,000/monthOther Utilities Rs.30,000/monthMiscellaneous Rs.6,000/monthTOTAL COST OF THE PROJECTFixed Capital Rs.19,25,000Working Capital Rs.3,72,000TOTAL Rs.22,97,000

KEY ASSUMPTIONSSales Increase 15%/yearIncrease in cost or raw materials 10%/yearIncrease in staff Salaries 10%/yearIncrease in utilities 10%/yearIncrease in rent 10%/yearIncrease in Office expenses 10%/yearDepreciation 10%/yearEquipment annual maintenance 2.5%/yearRaw food inventory 03 daysRaw food inventory (spice and sause) 07 daysLease period 05 yearsLease installments monthlyTax rate as per salaried person

InCOME STATEMENT

CASH FOW

Menu and Pricing

CONCLUSION This project is completely feasible project and we people have searched and worked on each and every detail of this project including financial, technical and marketing feasibility study ,which is clearly a big picture of its feasibility.

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