180 day intro
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WELCOMEAuthor Mastery Program
For Non-Fiction WritersPowered by LegacyONE Authors
& TreDigital
Presented byElsie Olesen, Moderator
Karen Lynn Maher, Writing CoachMaria Dykstra, Marketing Coach
180 Days from Book Concept to Book Promotion
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Sign in to your Twitter Account
Hashtag: #authormastery
How to Ask Questions
Questions will be addressed at the end of the presentation,
as time permits.
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Who Should Join the Author Mastery Program?
Writers with a book idea
Writers who want to revise or update a book
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6 Reasons to Write
• Why authoring a book is important
3 Author Obstacles
• Common challenges for Authors
5 Steps to Success
• Structured 180 DAYS Process with Author Mastery Program
How would you like to become a published author by Nov 9, 2013?
What we will cover today
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1. Creates “new” business card
2. Builds credibility
3. Identifies you as “influencer”
4. Helps market your business
5. Differentiates you from the crowd
6. Helps you win the business
6 reasons YOU should write a book
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3 Common Obstacles for AuthorsAuthor Obstacles Our SolutionsWriting Process: Do you feel overwhelmed?
Disciplined structure and plan to turn your idea into a manuscript.
Marketing and Promotion: Do you know what to do?
Strategies and steps to promote yourself as an author and your book.
Mindset: Do you ever ask: Who am I to write this? Will I have enough content?
Strategies and support to overcome self doubt. You can do it!
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So you think your topic isn’t new?
There are 15,000 titles about Abraham Lincoln
Ford’s Theater Center for Education and Leadership built a tower in its lobby with one copy of each title
It is three stories high
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Non-Fiction Market
Over 42% of market
Adult NonFiction
Reference 15%General Non-Fiction 12%Health, Fitness, Medicine, Sports 11%Religion/Bibles 11%Biography, Memoir, and Autobiography 9%
Source: BookScan 2011
Adult Fiction
Non-Fiction has technology challenges to display in ebooks—being addressed
Types of NonFiction
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Author Mastery Process-WHY US
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Plan, Write, Publish and
Market
Program Kick off May 4th
Book Launch Party Nov 9th!
Follow Our Strategic Model Powered by
LegacyONE Authors & TreDigital
180 Day Author Mastery Program
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What you will accomplishDetermine your true
purpose
Your author expectations, challenges
Clarify your audience
Establish a comprehensive
writing plan
Develop and know how to implement a personal
marketing and promotion plan
Create your vision as an author
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Program StructureStart of Program Monthly Support
8-hour orientation workshop (optional)
Private 1:1 coaching sessions twice monthly
Complete curriculums for book planning, writing and promotion
2 group coaching calls monthly 1st call: Q &A. 2nd call: training
2 private 60-minute “get started” consultations
Weekly check-in via email accountability and
support structure
Celebrate your book launch
Nov. 9, 2013 Seattle, WA
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You are not alone!Write your book and begin marketing with the support
and synergy of a writing community
PROGRAM VALUE$7,200
PILOT $3,700
(if paid in full)
3 PAYMENTS of $1,270
(total $3,810)
What’s the investment?
PILOT OR
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Next Steps to Published Author!
Get30 min free
Consultation
And/Or Join
8 hr. Orientation Workshop
Team with Us!
Author Mastery Program Starts May 4
Only 15 Openin
gs
Visit: http://tredigital.com/book-alliance
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QUESTIONS
Author Mastery Program for Non-Fiction Writers
Powered by LegacyONE Authors & TreDigital
180 Days from Book Concept to Book Promotion
Sign in to your Twitter Account
Hashtag: #authormastery