Last update: 11 November 2016

15-18 MARCH 2018

HALL 19 COSMOPRIME

THE BEAT GOES ON… and this year’s Tones of Beauty set represents the very best in textured hair

care for the global Black & Brown consumer. From wavy & loose to tight & kinky every curl pattern

and style option proudly stands in the 2018 curation of the darker beauty showcase. Additionally,

we also have the best in color, body and fragrances too for this market! Consequently, we could

not be more thrilled and cannot wait for Cosmoprof Bologna to start! #DarkBeautyMatters

#Globally

Know Your Beauty,

Founder & Global CEO

love, Aunt Bonnie

CRÈME de CULTURE, curated by love, Aunt Bonniewww.cremedeculture.com

USA

BRAND PHILOSOPHY:Crème de Culture, at its heart, is about expression through perfume. This pure oil collection of chic

rollerballs interprets iconic moments in culture in a wearable form. Thus, letting you intimately

experience the “best of” all that’s rich, joyous & trailblazing. Curated & Elevated. No velvet ropes

PRODUCTS DISPLAYED AT COSMOPROF 2018:Huile de Parfum Collection…

THAT DANCER, 1926 (Josephine Baker)

THAT GOODBYE, 1942 (Casablanca)

THAT DRESS, 1953 (Ann Lowe/Jackie Bouvier Kennedy)

THAT VOICE, 1961 (Leontyne Price)

THAT GALA, 1973 (The Battle of Versailles)

COUNTRIES WHERE ALREADY DISTRIBUTED:USA

TARGET COUNTRIESWest European countries especially France, Germany, Spain and Italy; Australia & Canada, Middle East

countries especially UAE, Oman and Saudi Arabia; Caribbean countries; African countries especially South

Africa, Ghana, Kenya and Nigeria; North/South Americas

Design Essentialswww.designessentials.com

USA

BRAND PHILOSOPHYMcBride Research Labs, Inc. manufactures premium, quality hair care systems engineered to infuse hair

with a natural balance of vitamins and protein combined with natural oils and botanicals that promote

movement and manageability. Over 100 premium beautification products are available to a discerning

International all-inclusive clientele for all types and textures of hair, and direct-to-hair salons through a

network of independent distributors in the USA, Caribbean, Europe, Africa and emerging in the Middle

East. The Design Essentials® ranges provide effective, professional-quality products that can be depended

on to cleanse, condition, nourish, revitalize and restore hair to its natural beauty, with styling & finishing

solutions to meet many diverse needs.

PRODUCTS DISPLAYED AT COSMOPROF 2018:STS Express Strengthening & Smoothing System – A Systine Amino Acid infused Non-Chemical Hair

Straightener & Strengthener; HydraStrength® Relaxer System - A choice of 4 types of hair straighteners for

Professional Use Only; Agave & Lavender Blow Dry and Silk Press System; Wave by Design® - A Permanent

Wave System; and Colaura® - A Demi Hair Colour System. In completely satisfying the total needs of the

consumer, McBride offers the Design Essentials® Natural Hair Care System for Professional Use and

Consumer Retail too. with: Natural Hair Care System, comprising of the Coconut & Monoi Collection and

the Almond & Avocado Collection and the Skin & Scalp Care Collection.

STAR PRODUCTNatural Honey & Shea Edge Tamer- Natural Almond & Avocado Curl Enhancing Mousse –Natural

Coconut & Monoi Coconut Milk Leave-In Nourisher –Silk Essentials Thermal Strengthening Serum

COUNTRIES WHERE ALREADY DISTRIBUTED:EMEA Region in the UK, Holland, France, Nigeria, Ghana, South Africa, Uganda, Kenya, Israel and Ethiopia

and the Ivory Coast

TARGET COUNTRIESUAE, other African and European Countries currently without distribution.

Equi Botanicswww.equibotanics.com

UK

BRAND PHILOSOPHYFor women and men who are tired of dry breaking hair, Equi Botanics provides a premium line of highly

concentrated plant-based cruelty-free, gluten-free and vegan haircare products saving you time and

money to create glamorous hair. We never use potentially harmful toxins or chemicals linked to allergens.

Instead we focus on high performing ingredients, expertly balanced and crafted for you because we

believe in excellence in haircare. Self-love can start with your hair.

PRODUCTS DISPLAYED AT COSMOPROF 2018:Marula oil leave-in conditioner, Baobab moisturising sulfate free shampoo and Babbasu deep treatment

hair mask

STAR PRODUCTThe Marula oil leave-in conditioner lives up to its all-in-one label and tackles hair growth, moisture,

conditioning, sealing and smoothing so there’s no need to keep buying separate hair conditioning

products. This makes it perfect as a leave-in, detangler, moisturiser, conditioner and cream! As it is packed

with nutritious and natural ingredients, it can keep hair feeling superbly moisturised and frizz-free all day.

The key ingredient is cold-pressed Marula Oil, a rare exotic oil which we chose for its hydrating and anti-

aging properties carefully blended with superb Argan and Jojoba oil to help gently nourish and restore

hair’s bounce and glory. Broccoli seed and Daikon Radish oil give hair a smooth finish to fight frizz

without the nasty build-up of silicones. The herbal actives - Nettle, Horsetail and Slippery elm

work together to stimulate hair growth and give fuller-looking hair.

TARGET COUNTRIESMiddle East countries especially UAE, Oman and Saudi Arabia; Caribbean countries; African countries

especially South Africa, Ghana, Kenya and Nigeria; North/South Americas; West European countries

especially France, Germany, Spain and Italy; Australia & Canada

Kurleebellewww.kurleebelle.com

USA

BRAND PHILOSOPHYKurlee Belle offers eco-friendly high performance hair care products for curly hair, natural hair and relaxed

hair with a Tropical-Caribbean theme inspired specifically by hair recipes from the Islands of The Bahamas.

Our products are formulated from the finest natural ingredients to cleanse, soothe, define, nourish and

repair. All Kurlee Belle products are made from natural ingredients and do not include: parabens, sulfates,

animal ingredients, gluten, paraffin, phthalates, mineral oil, PABA, DEA, synthetic color, propylene glycol or

petroleum

PRODUCTS DISPLAYED AT COSMOPROF 2018:Almond & Shea Butter Moisturizing Shampoo, Thirsty Kurls Leave-in Conditioner, Banana Nut & Avocado

Deep Treatment, Kurl Defining Crème, Jelle Coconut Styling Gel and the Kurlee Tropical Oils Blends

STAR PRODUCTBanana Nut & Avocado Deep Treatment, Thirsty Kurls Leave-in Conditioner, Kurl Defining Crème and the

Jelle Coconut Styling Gel

COUNTRIES WHERE ALREADY DISTRIBUTED:USA, The Bahamas, Nigeria, Australia, Cayman Islands, Trinidad and Tobago, Barbados, Jamaica, Bermuda,

Turks and Caicos, the United Kingdom, France, Angola and NOW Haiti!

TARGET COUNTRIESSouth Africa, Egypt, Kenya, Ethiopia, China, United Arab Emirates, Spain, The Netherlands, Germany,

Brazil, and Columbia.

NUDREDnudred.com

USA

BRAND PHILOSOPHYSaturate the consumer with quality and originality.

PRODUCTS DISPLAYED AT COSMOPROF 2018:NuDred/ NuTwist

STAR PRODUCTNuTwist/ Coil I.T. 8 Oz styling Moisturizer / Interchangeable NuDred

COUNTRIES WHERE ALREADY DISTRIBUTED:France

TARGET COUNTRIESGlobally

OBIA Naturalswww.obianaturals.com

USA

BRAND PHILOSOPHYThe mission of OBIA Naturals is to produce pH balanced, non-toxic, herbal-based natural hair and body

care products for women and men. Our eco-friendly line of hair care products work in all hair textures and

this is attributed to the fact that our products are science-based. Not only is the entire OBIA Naturals line

of goods vegan, but our products also do not contain: mineral oil, sulfates, petroleum, artificial colors,

drying alcohols, silicone, or gluten. All preservatives used are free from parabens and formaldehyde, our

fragrances are phthalate-free and our emulsifiers are plant based.

PRODUCTS DISPLAYED AT COSMOPROF 2018:OBIA Naturals

Women, Men and Body

STAR PRODUCTBabassu Deep Conditioner, OBOL Royal Body Oil, Neem Tea Tree Shampoo Bar

COUNTRIES WHERE ALREADY DISTRIBUTED:USA, FRANCE, MARTINIQUE, TRINIDAD

TARGET COUNTRIESUK, FRANCE, SOUTH AFRICA, NIGERIA, KENYA, GHANA

Twisted Sistawww.twistedsista.com

USA

BRAND PHILOSOPHYTwisted Sista is the only salon-inspired hair care brand with an established for the textured hair

consumers. Twisted Sista provides a range of healthy infused products for women worldwide with curly,

coily, kinky, wavy, frizzy hair- at a good value. Our consumer deserves at home salon performance,

professional tips, creative style, moisture and shine. She needs Urban Therapy Twisted Sista!She

celebrates individuality and shuns assimilating with the crowd. She brings international style and attitude

to life in everything she does and touches.

PRODUCTS DISPLAYED AT COSMOPROF 2018:Luxurious Clarifying Shampoo, Intensive Leave In Conditioner, 30 Second Curl Spray, Curl Activator Crème,

Amazing Dream Curl Gel, Curl Perfection Styling Crème, Nourishing Sleek Edge Gel, Foaming Curl Whip

Pomade

STAR PRODUCT30 Second Curl Spray, Curl Activator Crème, Amazing Dream Gel

COUNTRIES WHERE ALREADY DISTRIBUTED:US, UK, Nigeria, South Africa, Carribean

TARGET COUNTRIESFrance, Australia, Dubai, Germany, Sweden

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