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11 San Diego Work Related Travel Survey Brian Lane, SANDAG Kevin Stefan, HBA Specto ABJ40 Travel Survey Methods Committee January 16, 2013

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22 Project Overview Produce tour-based commercial vehicle model Based on 2001-04 Calgary/Edmonton models Interim model from California Statewide system Survey of individual business establishments in San Diego County Two pilot surveys Surveys Dec 2012 - May 2013 Model complete early 2014

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33 Learning from 2001 AB Surveys Expanded from commercial vehicle to work-related travel Changed employment focus from land use to SOC Simplified by removing establishment and depot-specific forms Simplified by removing questions on shipment commodity & value

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44 Sample Frame Establishment is basic sample unit 600 estab. with travel (2500 tours) Segments: Geography (4 or 5) Industry (7) Establishment size (3 levels) Industry (7) Special targets Most active shippers Fleet allocators (e.g. postal, newspaper, garbage, utilities) East San Diego County

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55 Industry Group Overview Industry group Goal Sample rate Agriculture / Mining 20 ~1 in 30 (3.38%) Transportation / Utility 100 ~1 in 20 (4.80%) Wholesale100 ~1 in 55 (1.81%) Construction / Manufacturing 100 ~1 in 125 (0.79%) Retail80 ~1 in 205 (0.49%) Government / Office 100 ~1 in 360 (0.28%) Service100 Overall sample rate ~1 in 180 (0.55%)

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66 Example Detailed Targets Retail by geography: 20 in North County (0.43%) 20 in North City (0.45%) 20 in Central (0.64%) 20 in South/east (0.49%) Retail by establishment size: 50 in est. of 1-29 employees (0.33%) 20 in est. of 30-159 employees (2.35%) 5 in est. of 160+ employees (4.07%)

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77 Survey Forms Establishment information (# employees, # vehicles) recorded during recruitment call Forms given to workers at establishment for survey day Survey covers 24 hours of work related travel

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88 Survey Forms First pilot: one page per trip Like household travel surveys Survey packets unwieldy (11+ pages) Intimidating; reduced response Second pilot: travel log approach 11x17 page folded to make 4 letter pages Additional supplement for extra travel Production survey: ver. 7.3B

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99 Instructions and definitions Name, date, estab. address Private vehicle use and reimbursement Time use

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1010 Occ. code: SOC groups with example job titles Job title Location started work on survey day

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1111 MakeModelYear GVW (weight) Ownership Fuel type Toll transponder Vehicle type: 12 FHWA classifications (+ SUV)

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1212 Are you traveling today? Depart time Start odom. Codelist Travel log (2 example trips and space for 4 trips) Supplemental trip form: this page with codes and travel log (space for 8 trips per side)

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1313 Stop # Travel mode to stop: Vehicle Walk Bicycle Bus Train Taxi

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1414 De Vehicle type: Car Van Motorcycle Truck Odometer reading at stopWhichfreewaysused Which toll facilitiesused These four fields for vehicle trips only

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1515 Stop purpose: Return to establishment Sales visit Work meeting Pick up / drop off goods Provide client service Fuel vehicle Personal Other Stop arrive time Stop location addressStopdeparttime

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1616 Progress To Date Survey is in field 212 establishments recruited 8% recruitment rate Represents about 12,000 workers First surveys completed and returned

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1717 For Additional Information Rick Curry, PM (619) 699-1949 rick.curry@sandag.org rick.curry@sandag.org Brian Lane, Survey PM (619) 699-7331 brian.lane@sandag.org brian.lane@sandag.org Kevin Stefan, HBA Specto (403) 232-1060 kjs@hbaspecto.com kjs@hbaspecto.com www.sandag.org/wrts