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Douglas A. Strouse, PhDHost

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80 million Baby Boomers are in

the prime of their economic life and face serious challenges…

3

How to invest money /transfer wealth

When to sell or re-design a home Healthcare/Fitness Entertainment & Travel options How to make a difference after

retirement3

Boomer Expectations is a multi media marketing package targeting men

and women between 44-62 who have major questions on:

4

Doug is the President and CEO of Global Data Source, LLC, a firm that specializes in business process outsourcing. He has more than 15 years of

experience in the legal services field, as well as extensive management and operational experience as an executive of several multi-million dollar companies with responsibilities for international subsidiaries. Doug has

advised organizations in such areas as: leadership and management development, performance management and appraisal systems,

organizational change and development system analysis, strategic planning and executive coaching.

He is currently President of the Chief Executive Officers Club of Baltimore, a non-profit organization which strives to provide a forum to educate executives. Additionally, he facilitates a Presidential Advisory

Council, a sub-group of the CEO Club which acts as a board of advisors for its members. Doug hosted “The Maryland Business Review”, a weekly

radio show on WBAL that interviews local business leaders in an interactive format.

4

Douglas A. Strouse, PhDHost

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Our E-commerce partner will provide a state-of-the-art Web 3.0 marketing

package and onlineresource center for sponsors and Boomers

www.PreRetirementlife.com Online Product Expo Featured Exhibitor on relevant landing

page Boomer Online Discussion Boards Online Re-Broadcast of TV interviews

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Two Award Winning Companies present a cutting edge combination of TV, Print, Internet, & Event Marketing

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Why use ??

Won more AP and Emmy Awards than all other Baltimore stations…combined!

Sports Programming: BCS, NFL, Super Bowl, NASCAR, MLB, World Series.

Key Targeted Demographics (Adults 35-54, 35-64)

Boasts the top Production House in region

Multi-media coverage: Commercial spots, Long-from programs, Direct Mail, Web

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MEMO

TO: STAFF FROM: SCOTT LIVINGSTON, NEWS DIRECTOR RE: AP AWARDS

4/24/07

Congratulations! We once again had another strong showing with this year’s AP Awards. We won 4 categories, including Best News Operation and Best Sports Operation and Best Weather forecasting with Steve Fertig. We have won Best News Operation 14 of the last 16 years. We only entered one story per category, which makes these honors even more impressive. Each of us should be proud because these awards are a reflection of the hard work and commitment to our product. I’m very proud of everyone’s dedication to making us the best news operation in Baltimore.

FOX45’s News department has

won over 70 Emmy Awards in the past 10 years

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Analysis of FOX45 programming for reaching Adults 45-64 who are

investors, have graduated college, and have a HH Income of $75k+

Source: The Media Audit Apr/May 2007, Baltimore DMA

(Composite Index – 100 is average)

FOX45 Morning News (530-9am) – 116FOX45 News at 10 (10-1045pm) – 110FOX45 News at 530 (530-6pm) – 106

King of Queens (6-7pm) – 102FOX Prime Time (8-10pm) – 99

Friends (730-8pm) – 96Law&Order/According to Jim (1130pm-1am) – 87

Judge Joe Brown, Judge Judy (4-5pm) – 82FOX45 Daytime lineup (9am-4pm) – 75

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monthly HH 000's monthly 35-64 000's monthlyProgram Day/Time spots per spot HH 000's per spot 35-64 000's

First Business MF 5-530a 5 7,700 38,500 3,200 16,000FOX45 Early Edition MF 530-6a 2 14,900 29,800 5,900 11,800FOX45 Morning News* MF 6-9a 3 24,200 72,600 15,100 45,300FOX45 News at 530* MF 530-6p 3 48,500 145,500 29,400 88,200FOX45 News at 10 M-Su 10-1045p 3 79,600 238,800 55,800 167,400Sports Unlimited M-Su 1045-11p 1 49,700 49,700 33,100 33,100News - Late Edition MF 11-1130p 1 30,600 30,600 22,600 22,600FOX News Sunday Su 9-10a 1 6,500 6,500 3,400 3,400Boomer Expectations Su 1030-11a 2 7,300 14,600 5,100 10,200Boomer Expectations M-Su (on 45-2) 8 2,000 16,000 1,000 8,000Tune-In Promos M-Su 5a-5a 5 28,800 144,000 19,100 95,500

* billboarded business segment in program MONTHLY COST34 786,600 501,500 12,530$

cost-per-thousand $15.93 $24.99

CHAIRMAN’S PACKAGE

Additional Elements:Co-branded banner ads on FoxBaltimore.comProduction of a :30-second commercial

Source: NSI Feb07/May07 avg.

Commit to 12 Shows

Net Investment: $150,360

Details:Package Reach: 79.79%Package Frequency: 6.29Cost per household reached: less than 2 cents

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monthly HH 000's monthly 35-64 000's monthlyProgram Day/Time spots per spot HH 000's per spot 35-64 000's

First Business MF 5-530a 4 7,700 30,800 3,200 12,800FOX45 Morning News MF 530-6a 3 14,900 44,700 5,900 17,700FOX45 Morning News* MF 6-9a 2 24,200 48,400 15,100 30,200FOX45 News at 530* MF 530-6p 1 48,500 48,500 29,400 29,400FOX45 News at 10 M-Su 10-1045p 2 79,600 159,200 55,800 111,600Sports Unlimited M-Su 1045-11p 0 49,700 0 33,100 0FOX News Sunday Su 9-10a 1 6,500 6,500 3,400 3,400Boomer Expectations Su 1030-11a 1 7,300 7,300 5,100 5,100Boomer Expectations M-Su (on 45-2) 4 2,000 8,000 1,000 4,000Tune-In Promos M-Su 5a-5a 5 28,800 144,000 19,100 95,500

* billboarded business segment in program MONTHLY COST23 497,400 309,700 8,120$

cost-per-thousand $16.32 $26.22

BOARD MEMBER’S PACKAGE

Source: NSI Feb07/May07 avg.

Details:Package Reach: 65.14%Package Frequency: 4.77Cost per household reached: less than 2 cents

Additional Elements:Co-branded banner ads on FoxBaltimore.comProduction of a :30-second commercial

Commit to 12 Shows

Net Investment: $97,440

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CLOSE

SEGMENT

ADVERTISER 1

INTRO

ADVERTISER 1

ADVERTISER 2

ADVERTISER 2

ADVERTISER 3

ADVERTISER 3

ADVERTISER 4

ADVERTISER 7ADVERTISER 6ADVERTISER 5

ADVERTISER 9

ADVERTISER 8

BOOMER EXPECTATIONSSAMPLE SHOW FORMAT

(28:30)

SEGMENT