101 lecture 16 monopolistic competition

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Microeconomics Lecture 16 Monopolistic Competition

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Monopolistic Competition

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Page 1: 101 lecture 16 monopolistic competition

Microeconomics Lecture 16

Monopolistic Competition

Page 2: 101 lecture 16 monopolistic competition

Monopolistic Competition

Brand Competition

Page 3: 101 lecture 16 monopolistic competition

Monopolistic Competition

Brand Competition

Page 4: 101 lecture 16 monopolistic competition

The Four Market Structures

Page 5: 101 lecture 16 monopolistic competition

The Four Market Structures

Page 6: 101 lecture 16 monopolistic competition

The Four Market Structures

Page 7: 101 lecture 16 monopolistic competition

PerfectCompetition

The Four Market Structures

Page 8: 101 lecture 16 monopolistic competition

PerfectCompetition

Monopoly

The Four Market Structures

Page 9: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

Brand

The Four Market Structures

Page 10: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

The Four Market Structures

Page 11: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

The Four Market Structures

Page 12: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many

The Four Market Structures

Page 13: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One

The Four Market Structures

Page 14: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many

The Four Market Structures

Page 15: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

The Four Market Structures

Page 16: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

The Four Market Structures

Page 17: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical

The Four Market Structures

Page 18: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique

The Four Market Structures

Page 19: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated

The Four Market Structures

Page 20: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

The Four Market Structures

Page 21: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

The Four Market Structures

Page 22: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy

The Four Market Structures

Page 23: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked

The Four Market Structures

Page 24: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked Easy

The Four Market Structures

Page 25: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked Easy Hard

The Four Market Structures

Page 26: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked Easy Hard

Examples

The Four Market Structures

Page 27: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked Easy Hard

ExamplesCommodities

Rice

The Four Market Structures

Page 28: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked Easy Hard

ExamplesCommodities

RiceGovernment

Utilities

The Four Market Structures

Page 29: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked Easy Hard

ExamplesCommodities

RiceGovernment

Utilities

BrandsClothing

Restaurants

The Four Market Structures

Page 30: 101 lecture 16 monopolistic competition

PerfectCompetition

MonopolyMonopolisticCompetition

BrandOligopoly

Number of Firms

Many One Many Few

Type of Product

Identical Unique Differentiated Either

Ease of Entry

Easy Blocked Easy Hard

ExamplesCommodities

RiceGovernment

Utilities

BrandsClothing

Restaurants

ManufacturingCars

Computers

The Four Market Structures

Page 31: 101 lecture 16 monopolistic competition

Number MarginalCost

TotalCost

AverageCost

1

2

3

4

5

Page 32: 101 lecture 16 monopolistic competition

Number MarginalCost

TotalCost

AverageCost

1 5

2 4

3 6

4 9

5 16

Page 33: 101 lecture 16 monopolistic competition

Number MarginalCost

TotalCost

AverageCost

1 5 5 5

2 4 9 4.5

3 6 15 5

4 9 24 6

5 16 40 8

Page 34: 101 lecture 16 monopolistic competition

Number MarginalCost

TotalCost

AverageCost

1 40

2 60

3 90

4 160

5 250

Page 35: 101 lecture 16 monopolistic competition

Number MarginalCost

TotalCost

AverageCost

1 40 40 40

2 20 60 30

3 30 90 30

4 70 160 40

5 90 250 50

Page 36: 101 lecture 16 monopolistic competition

Number MarginalCost

TotalCost

AverageCost

1 300

2 420

3 600

4 800

5 1500

Page 37: 101 lecture 16 monopolistic competition

Number MarginalCost

TotalCost

AverageCost

1 300 300 300

2 540 840 420

3 960 1800 600

4 1400 3200 800

5 4300 7500 1500

Page 38: 101 lecture 16 monopolistic competition

Q

$

D

MR

Monopoly

Page 39: 101 lecture 16 monopolistic competition

Q

$

D MR=Perfect Competition

Page 40: 101 lecture 16 monopolistic competition

Q

$

D MR=Perfect Competition

Page 41: 101 lecture 16 monopolistic competition

Q

$

D MR=Perfect Competition

Page 42: 101 lecture 16 monopolistic competition

Q

$

D MR=Perfect Competition

Page 43: 101 lecture 16 monopolistic competition

Q

$

D MR=Perfect Competition

Page 44: 101 lecture 16 monopolistic competition

Q

$

D MR=Perfect Competition

Page 45: 101 lecture 16 monopolistic competition

Q

$

D MR=Perfect Competition

Page 46: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Page 47: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Steep Demand

Page 48: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Long Run

Steep Demand

Page 49: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Long Run

Steep Demand

Page 50: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Long Run

Steep Demand

Demand Flattens

Page 51: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Long Run

Steep Demand

Demand Flattens

Page 52: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Long Run

Steep Demand

Demand Flattens

Page 53: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Long Run

Steep Demand

Demand Flattens

Page 54: 101 lecture 16 monopolistic competition

Q

$

Monopolistic Competition

DMR

Short Run

Long Run

Steep Demand

Demand Flattens

Page 55: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

Monopolistic Competition

Page 56: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

Monopolistic Competition

Page 57: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

Monopolistic Competition

Page 58: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

QS

Monopolistic Competition

Page 59: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

QS

Monopolistic Competition

Page 60: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

QS

PS

Monopolistic Competition

Page 61: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

ATC

QS

PS

Monopolistic Competition

Page 62: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

ATC

QS

PS

Monopolistic Competition

Page 63: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

ATC

QS

PS

Monopolistic Competition

Page 64: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

ATC

QS

PS

Monopolistic Competition

Page 65: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

ATCProfit

QS

PS

Monopolistic Competition

Page 66: 101 lecture 16 monopolistic competition

Q

$Short Run

DMR

MC

ATCProfit

High PriceLarge Quantity

QS

PS

Monopolistic Competition

Page 67: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATCProfit

High PriceLarge Quantity

QS

PS

Monopolistic Competition

Page 68: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

QS

PSDemand Flattens

Monopolistic Competition

Page 69: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

QS

PSDemand Flattens

Monopolistic Competition

Page 70: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

QS

PSDemand Flattens

Monopolistic Competition

Page 71: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

QSQ

PSDemand Flattens

Monopolistic Competition

Page 72: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

QSQ

PSDemand Flattens

Monopolistic Competition

Page 73: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

QSQ

PPSDemand Flattens

Monopolistic Competition

Page 74: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

PPSDemand Flattens

Monopolistic Competition

Page 75: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Monopolistic Competition

Page 76: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Monopolistic Competition

Page 77: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Monopolistic Competition

Page 78: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Monopolistic Competition

Page 79: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Profit

Monopolistic Competition

Page 80: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

Profits disappearin the long run

due to competition

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Profit

Monopolistic Competition

Page 81: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

Profits disappearin the long run

due to competition

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Profit

Monopolistic Competition

Page 82: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

Profits disappearin the long run

due to competition

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Profit

Monopolistic Competition

Page 83: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

Profits disappearin the long run

due to competition

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Profit

Monopolistic Competition

Page 84: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

Profits disappearin the long run

due to competition

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Profit

Monopolistic Competition

Page 85: 101 lecture 16 monopolistic competition

Q

$Short Run

Long Run

DMR

MC

ATC

Profits disappearin the long run

due to competition

High PriceLarge Quantity

Lower PriceLower Quantity

QSQ

P

PS

L

L

Demand Flattens

Profit

Monopolistic Competition

Page 86: 101 lecture 16 monopolistic competition

D

MR

MC

Profits

Page 87: 101 lecture 16 monopolistic competition

D

MR

MC

Competition flattens the Demand Curve

and squeezes profits.

Page 88: 101 lecture 16 monopolistic competition

D

MR

MC

Competition flattens the Demand Curve

and squeezes profits.

Page 89: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Page 90: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Page 91: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

Page 92: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

Page 93: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

Page 94: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

Page 95: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

QSR

PSR

Page 96: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 97: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 98: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 99: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 100: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 101: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Long Run Demand

Long Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 102: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Long Run Demand

Long Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 103: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Long Run Demand

Long Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 104: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Long Run Demand

Long Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

Page 105: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Long Run Demand

Long Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

QLR

PLR

Page 106: 101 lecture 16 monopolistic competition

Q

$

Market Competition

Short Run Demand

Short Run Marginal Revenue

Long Run Demand

Long Run Marginal Revenue

Marginal Costs

AverageTotal Costs

QSR

PSR

QLR

PLR

Page 107: 101 lecture 16 monopolistic competition

QuizName and ID#

1. Name the four market structures.

2. What does the demand curve look like in perfect competition?

3. Why is marginal revenue different than demand in a monopoly?

4. Where are profits maximized or losses minimized?