100316 mini splits help you sell

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Saving The Planet One House At A Time GreenEarthEquities.Com © 2010 3 Guiding Principles of Energy Wise House Flipping Installing Great Home Performance Delivering Great Value to the Market Getting Paid To Have Fun Typically our marketability has come from the WOW! Factor. Great Energy Saving work is just the right thing to do by our planet and our communities... But there are New Opportunities How Mini Split Heat Pumps Will Help Sell Your Projects

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Review of Mini Split Technology and Benefits and the common percieved difficulties in selling Mini Split systems to the American buying public.

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Page 1: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

3 Guiding Principles of Energy Wise House Flipping

Installing Great Home PerformanceDelivering Great Value to the Market

Getting Paid To Have Fun

Typically our marketability has come from the WOW! Factor.

Great Energy Saving work is just the right thing to do by our planet and our communities... But there are

New Opportunities

How Mini Split Heat Pumps Will Help Sell Your Projects

Page 2: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Review The Benefits:1. Superior “Inverter”

Technology converts AC power to DC allowing higher efficiency.

(Used everywhere else in the world besides USA.)

2. Ducted & Non Ducted Systems for all applications.

3. Heating, Cooling AND (soon) Water Heating from 1 unit!

4. Less expensive to install*5. Less expensive to operate*

6. Qiet*

* # 4, 5, & 6 require proper selection, design, & installation

by a trained contractor

Page 3: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Why “It Wont Work Here”& How To Make It Work Anyway

The Common Reasons Against Mini Split Technology:

1. It’s Loud2. The Wall Units Are Ugly & my clients wont buy them.

3. It only works in spot locations like Room Additions

4. It’s Too Expensive.5. Must have Forced Air

to each room.

Page 4: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

It’s LoudI was worried about this one for my friend Pete who has

spend 3 decades as a recording engineer and

wanted something REALLY quiet for his home. He

showed up with his dB meter to check the decibels on

3405 N Miami.... The result?Pete’s buying a Mini Split.

It’s not loud if it it’s installed correctly

Page 5: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

It’s Ugly...Beauty is in the eye of the beholder. It’s true that Americans can tend to

be snobbish and trendy. My experience is that when told

matter of factly that “that thing on the wall” was a new high tech unit that was used in Paris and London

(I have photos from both cities) and was only now making it to our

town and was going to save them money.... The buyers loved it. And continued to love it and brag about

it after they moved in.

Page 6: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

It Only Works For Room AdditionsThis never was true. But if it

was sort of true in the last century... It is certainly no longer true. The ducted units easily bring Mini Split

Technology to the American Consumer and the American Buyer. The American HVAC Contractor? Well, that’s a “Wait and See” Typically a pretty tough crowd when it

comes to change....

Page 7: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

CostSome think that the cost is greater

than conventional HVAC. It can be if comparing a Mini Split with 4 inside units to an American central system.Our experience is that a two zoned Mini Split System, with or without

ducts, costs $500, - $1,000 LESS than new central system for the same

house (13 SEER, 80% equipment) High Efficiency Central Systems

would cost $2 - 4,000 MORE than the high efficiency Mini Split.

The $1500 Tax Credit plus any rebates make this

system $2,000 to $3,500 cheaper than the typical

central system which gets no tax credit or rebate.

Page 8: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Need FORCED Air In Every RoomThis objection may have had merit last century. With the

ducted Mini Splits now available, the only reason to not use them is that your HVAC Contractor is

unfamiliar with them and his distributor doesn’t offer

incentive trips for selling them. Our rooms all have forced air @

700 fpm with our ducted Mini Split systems. Introduce your HVAC sub to the future or

replace him.

Attic Mounted “Concealed Unit” with Freon Lines and

Ducts feeding all rooms.

Page 9: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Selling Points For Mini Splits1. High SEER 16 to 26. No Duct

Loss with typical units.3. No duct loss with duct systems

in the building envelope.4. Little duct loss with small

ducted systms properly installed.5. Quiet

6. Zoned systems for maximum efficiency.

7. All Electric, No gas leaks8. Less Expensive to install

Page 10: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Mini Split DetailsUnits and Sources

One World Wide Brand that I use on GreenEarthEquities jobs is Fujitsu Halcyon. Other brands

may be equally good.The National Supplier that I purchase thru is Johnstone

Supply. Factory trained installers are

essential. Charging these units is different than for

American Central Systems.

Page 11: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Details For Ducted Systems1. Consider placing the ducts

inside the building in a lowered hallway plenum. This retains the

“Zero Duct Loss”

2. Use of hard pipe will minimize static loss. These units come

with factory caution against high static.

3. Keep your ducts as short as possible, with few gentle bends,

no sharp turns This Concealed Unit and Duct system was covered

by a lowered ceiling.

Page 12: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Duct Details

4. If you use flex, stretch it tight to minimize static

pressure.

5. Hard pipe smaller, Flex larger than you would guess.

Stick with Manual D calculations.

6. Cover ducts with mountains of insulation

Page 13: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Roof Mounting Is Preferred1. Less noise.

2. Harder to steal

3. Harder for kids to poke

sticks in.

4. Or take a thrown rock from

a lawnmower.

5. This is typical in my town. In

areas where this looks strange, a

surround can be built.

Page 14: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Roof Mounting Is SaferWhat do you think

the efficiency rating of this typical ground mounted coil is?

Kids?Dogs?

Doesn’t matter, this is not an uncommon

sight.

Page 15: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Some PagesFrom The

Fujitsu Website

158 page pdfManual is

alsoAvailable for download

Page 16: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Page 17: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

I had forgotten about this tax credit. My last two houses had this equipment so the profit

picture just got brighter! DJR

Page 18: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

This is Fujitsu’s next heat pump. It can heat space thru hydronic

loops as well as DHW

Page 19: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Not available in

US yet. Launched in Germany and UK.

Page 20: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

Many combinations are available

including (not shown) ducted

hydronics for renovations.

Page 21: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

The options indicate that

Fujitsu is ready for American Creativity.Available

early 2010

Page 22: 100316 Mini Splits Help You Sell

SavingThe PlanetOne HouseAt A Time

G r e e n E a r t h E q u i t i e s . C o m © 2010

SummaryBecause you are an Energy Wise Investor who owns the place,

You can do lots of wonderful things that are outside the mainstream. Mini Split Heat Pumps with Inverter Technology and Ducted and Zoned Systems are one of your best tools.

The buying public accept and love this technology. Whereas it is hard for contractors to sell.... It is easy for you to include.