1 ses astra – may 2005 ferdinand kayser president and ceo, ses astra member of the executive...

SES Astra – May 2005 1

Ferdinand KayserPresident and CEO, SES ASTRA

Member of the Executive Committee, SES GLOBAL

“ICT For Capacity – Building: Critical Success Factors” – UNESCO, Paris, 11 – 13 May


SES GLOBAL Structure

North America Europe

100.0% 100.0%

Latin America Nordic Area and Central Europe

75.0%19.9%28.7%

Asia-Pacific excl. Japan

34.1%

13.69%

Low Orbit messaging

services

43.5%77%

2-way broadband

Africa

2-way broad-band

Europe

25.1%100.0%15.0%

SatelliteTechnology

company

Digitalplayout centre

1-way broadband

Italy


The SES GLOBAL fleet

Largest satellite fleet with

38 satellites: 29 operated by

wholly-owned subsidiaries

and 10 through equity

participations

Located at 30 orbital positions


Global Reach Based On Regional Market Focus

Premier positioning in the satellite industry

SES ASTRA is Europe’s #1 DTH satellite service provider, reaching some 102 million households (incl. cable)


ASTRA 4A

Connects Africa with Europe, and North and South America


Satellite Advantages

Satellites are independent from terrestrial infrastructures Global coverage provides communications anywhere Easily deployable solutions and ease of operation Cost-efficient Satellite solutions are available where terrestrial

infrastructure is not available, overloaded or inoperable



ASTRA Solutions

To remove the boundaries to connectivity, in cooperation with partners and customers

To offer the most reliable satellite-centric network services and platforms

To build the most flexible and scalable networks for rich media content distribution (e-learning, e-medicine, etc.)

Combined platforms for education, entertainment and/or business

Bespoke and tailored according to customer requirements:

We manage solutions ranging from consulting, through to deployment and live operation (turnkey, end-to-end)

Technologically agnostic, open standards



One-way Satellite Broadcast Services

ASTRA satellite

Uplink stations

End-User


ASTRA Broadband PlatformLuxembourg

Two-way Satellite Broadband Services

Satellite Return Path

End-User

ASTRA satellite


Integrated Satellite and Wireless Networks

InternetBackbone

International Internet Access Feed IPConnect Regional Distribution Network

Firewall,Proxy,Server

Infrastructure

28Mbps down,5Mbps up, over +20km


TV

Internet

Typical Remote VSAT Terminal

Indoor Unit

1.2m or 1.8m Antenna

VoIP Gateway

TerminalManagerPower

Status VSAT

VoIP

LAN VPlus

Content Manager

Single terminal can provide two-way access to full multimedia content package

Remote terminal cost between US$ 1000 and US$ 5000, depending upon required configuration

Terminal can service one user, a network, or act as a node for local wireless distribution

Typical low-end Internet access costs start at US$ 250 per month for 64kbit/s, to US$ 1200 per month for 512kbit/s shared services


Local Wireless Distribution

Locally adapted wireless network can provide multiple-user access with coverage of up to 20 km from point of transmission

Remote wireless access point cost of US$ 650

Integrates with VSAT terminal at wireless head end

Reduces access cost per user by increasing the number of users served by each VSAT terminal

Ideal for rural and urban services

Rx: 600MHzTx: 33MHz

Rx: 600MHzTx: 555MHz


Africa and IP VSAT Networks

Two-way IP VSAT services are well-established in Africa

Satellite IP networks, combined with cellular technology, bring more new users into the telecommunications environment than any other technologies

Local companies provide more added value, through innovative product design and high quality support, than overseas companies

Product evolution ensures sustainable future for IP satellite networks


ICT Capacity Building in Africa

Need for an initiative to uplift all Africans economically and socially through better education

Satellite can deliver free educational material: TV Channel Data material through

Internet

Local and international donors and corporate sponsors can join forces

Education can be combined with telemedicine channels using the same platform


ICT Capacity Building in Africa

Anywhere Complete learning plan can

be delivered via satellite directly to schools and millions of homes (DTH)

Anything Science, Mathematics,

English, Financial Literacy and Information Technology

Anytime Daily lessons or on-demand

training (use of PVRs)


IP Network Case Studies


Accelon and QKon – True African Companies

African Companies providing integrated network services via Wireless and Satellite

Services include Internet Access, VoIP, Virtual Private Networks, Managed network Services

Both companies strongly supported by satellite operators and equipment vendors

Each company manages between 700 and 1000 two-way VSAT terminals at any one time in multiple Sub-Saharan African countries

Companies provide full engineering and logistic support

Active networks in Angola, Ethiopia, Burkina Faso, Zimbabwe, Ghana and Nigeria

There are many Accelon's and QKon’s that can provide quality service at manageable cost


Summary: What we can & can’t offer

What we can offer: Satellite infrastructure (ground and orbital) Platform infrastructure Engineering, technical services, consultancy

What we can not offer: Content Distribution Logistics


Talk to us today: we are actively seeking partners


Conclusions: Suggested Policy Approaches

An environment conducive to this approach requires: Easy access to licenses in a non-discriminatory fashion Possibly special licenses for educational purposes Project sizing that will ensure optimization of resources and rapid

results National and regional guidelines for projects to allow for alignment

with national policy objectives Willingness by parties to develop and participate in private/public

sector partnerships


Thank you for your attention!

1 ses astra – may 2005 ferdinand kayser president and ceo, ses astra member of the executive...

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