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NetLink Ka Private Networks

Confidential

AgendaIntroductions

Overview of Broad Sky Networks

Partnership with Hughes NetLink Ka Private Network

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• The Market• Who are we targeting• What specific requirements or problems do we fulfill or resolve• How do we compare to the competition

• The NetLink Ka Private Solution• What is it• The Benefits• Plans and Pricing

• Broad Sky Private and Meshed Satellite Scenarios

• Summary

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• The Problem• Expensive, long-loop T1’s are the only broadband option at some percentage

of a company’s locations• In non-urban locations, long-loop T1 access is typically >$500/mo and can

often be as much as $1000/mo.• The Market - Who experiences this situation?

• 1) Those converting from a legacy Frame or Leased-line network.• They will likely not be able to get cost-effective broadband to all

locations.• 2) Those with existing MPLS networks with a small percentage of sites

contributing a significant portion of network costs due to long-loop T1 charges

• 3) Those on dial-up in underserved areas who need a private, broadband network but don’t want to pay expensive, long-loop T1 charges

• The Solution• Why pay for expensive long-loop T1’s at underserved locations when there is

a BETTER alternative…• NetLink Ka Private Networks

• MPLS-like performance starting as low as $39.95*/mo no matter where your sites are located *Not including HQ/Data center service

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• The Problem(s)• Network availability is of paramount importance and needs to be

improved• A second land-line as backup often goes down at the same time as the

primary land-line.

• Network speed and performance needs to be improved and you can’t get anymore from your existing technology

• You need more bandwidth - new applications require more bandwidth • The Market - Who experiences this situation?

• Those with IP-VPN (MPLS, DSL and other) networks seeking to improve network availability and performance by adding a truly path diverse, private network to backup the primary and load-share

• The Solution:• Why implement a backup network with the same wireline technologies used

for the primary network when you can get true path diversity and improved performance with a BETTER alternative…

• Broad Sky NetLink Ka Private Networks• Dramatically improve speed and availability for as little as $39.95/mo

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The Solution – NetLink Ka Private Networks

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Premise Equipment • NetLink Ka professional-grade satellite

router and antenna plus professional installation for all sites, branch sites and data center

Connectivity• Broadband• Secure• Full mesh• QoS for sensitive traffic like VoIP and Video• Direct Internet access (optional)

Data rates• Upstream rates up to 2mbps• Downstream rates up to 8mbps• Usage-based, rate connections up to

1.5mbps

Network Management• Proactive monitoring• 24x7 Business-grade technical support• Enterprise Field Maintenance up to 24x7

coverage

D100

NetLink 256 + NetLink 1200

D500H

Internet

128 kbps VPN

256 kbps VPN

128 kbps Internet

2 Mbps VPN

BSN NetLink Ka Private NetworksArchitecture

.98 meter antenna 2-watt radio HN9500 Router

Broad SkySpaceway3

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Private Networks for ANY Enterprise location

• Security - A non-Internet-based private network that protects your company's sensitive data

• Savings - Save 30% on network costs vs Frame Relay and Private Line networks

• Performance - Speeds up to 8Mb with QoS for those critical applications. Bandwidth on Demand!

• Reliability - Proactive monitoring and 24x7 support for optimum network uptime

• Nationwide Coverage - Connect locations with flat-rate pricing, no matter where they are located

• Simplicity - One technology, one provider, one management system for all locations

• Flexibility - Mesh connectivity for virtually any network configuration

• Scalability - Upgrade and downgrade service plans on a per-site basis. Future-proof your network

• Convergence - Support voice and video applications with QoS guarantees

Data Center

Internet

512 kbps Private

256 kbps Private

128k/1m Internet

2 Mbps Private

Branch Site

Branch Site

Broad SkySpaceway3

End-to-End Class of ServiceDelivering optimum application performance

Regular Web, email, and intranet traffic set to normal priority

Mission-critical applications set to high-priority

Point-of-Sale (POS) traffic set to low latency setting

Voice and video conferencing applications set to Constant-Bit-Rate

Prioritize applications forthe best performance possible

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NetLink Ka Private Network Service Plan Pricing Primary Access

Remote Plans• Speeds are “burstable” speeds

Data Center Plans• Upstream capacity is dedicated for data center plans• Downstream speeds are up to 8mbps for all plans

Equipment• Standard equipment is .98m 2w and applies to all remote plans• Data center plans may require larger antenna assemblies• Standard Enterprise Installation is not included

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Private, full-time use plans for your entire network

Service Plan D-64 D-128 D-256 D-512 D-1024 D-8X100H D-8X256H D-8X512H D-8X2000H D-8X5000H

Upstream Speed 64Kb 128Kb 256Kb 512Kb 1024Kb 128Kb 256Kb 512Kb 1024Kb 2048Kb

Downstream Speed

Standard Equipment (HN9500 - .98-2W) $1,499.00 $1,499.00 $1,499.00 $1,499.00 $1,499.00 $1,999.00 $1,999.00 $1,999.00 $1,999.00 $1,999.00

Monthly Fee - Primary Access $39.95 $49.95 $99.95 $219.95 $289.95 $599.00 $999.00 $1,999.00 $3,999.00 $6,499.00

Remote Plans Data Center Plans

Up to 8Mbps

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Add Internet on a site by site basis to any site in a private network

Maintains security of private network traffic while delivering broadband Internet performance– Upstream: Up to 200 Kbps– Downstream: Up 1.2 Mbps

Offloads Internet traffic from the corporate network

Internet Access Overlay OptionBroadband service that maintains network security

Internet Access Option

Headquarters

Branch Location

Branch Location

Internet

Broad Sky

NetLink Ka Private Networks for SMBsService Plan Pricing – Internet Overlay

• Internet Overlay plans can be added to remote or data center Private Network plans on per site basis. Pricing is additive and not offered as standalone service without a Private Network plan.

• Internet access is provided by direct communication with the Broad Sky NetLink Ka Network Operations Center (NOC) which interfaces to the Internet

• Speeds indicate upstream and downstream speeds, respectively and are “best efforts” speeds

• Speeds are additive to the Private Network speeds and do not take away from the Private Network capacity

Internet access direct to each site• Don’t let Internet traffic congest your corporate network

Service Plan FAP Monthly Service

Netlink Ka 1000 1000Kb x 128Kb 200 Kb $49.95

Netlink Ka 1200 1200Kb x 200Kb 300 Kb $69.95

Netlink Ka 1600 1600Kb x 250Kb 425 Kb $99.95

Netlink Ka 2000 2000Kb x 300Kb 500 Kb $149.95

Netlink Ka 3000 3000Kb x 512Kb 800 Kb $249.95

Netlink Ka 3000 3000Kb x 1024Kb 800 Kb $399.95

Netlink Ka 5000 5000Kb x 1024Kb 1000 Kb $499.95

Internet Overlay Plans - Remote and HQ

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(1) Next Business Day (9x5) On-Site Maintenance includes next business day coverage, 8 am to 5 pm local time, Monday through Friday included at no additional charge.

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Service & Repair included – Support & Field Maintenance

Service and Repair-

Around the clock first level support so you can focus on your business, not your network

Enterprise-grade on-site maintenance with 24x7 coverage

Next Business Day Repair provided at no additional charge

NetLink Ka Private Networks 25-Site Pro-Forma Example for a Primary Network

A Regional Bank Requires a Primary Private Network for 25 locations for– Transaction processing – File transfers– Email– Security Video– Intranet Access– Internet/Extranet Access

Network Requirements– Headquarters

• 1 Mbps dedicated link for backhaul into network• Up to 128 Kbps/1 Mbps high-duty-cycle service for Internet & Extranet access• On-demand security video• Same-day On-Site Maintenance Monday through Saturday

– 4 medium branch locations• 256 Kbps (upstream) service for private network access (up to 8 Mbps receive)• Up to 128 Kbps/1 Mbps high-duty-cycle service for Internet & Extranet access• On-demand security video• Same-day On-Site Maintenance Monday through Saturday

– 20 small branch locations• 128 Kbps (upstream) service for private network access (up to 8 Mbps receive)• Up to 128 Kbps/1 Mbps low-duty-cycle service for Extranet access• On-demand security video• Same-day On-Site Maintenance Monday through Saturday

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NetLink Ka Private Networks Economics 25-Site Pro-Forma Example for a Primary Network

How we stack up with 100% coverage!*example does not include installation and shipping

Location Category Product Price Unit Quantity Ext. PriceHeadquarters/ Hardware .98 2W $1,999.00 each 1 $1,999.00

Datacenter Private Network Plan Netlink Ka D-8X1024 $3,999.00 monthly 1 $3,999.00Inernet Overlay Netlink Ka 1200 $69.95 monthly 1 $69.95

On-demand CBR 384 Kb w/ 100 mins $42.00 monthly 1 $42.00Field Maintenance Next Day Service and Repair $0.00 monthly 1 $0.00

Medium Hardware .98M 2W $1,499.00 each 4 $5,996.00Branch Private Network Plan Netlink Ka D-256 $99.95 monthly 4 $399.80Office Internet Overlay Netlink Ka 1000 $49.95 monthly 4 $199.80

On-demand CBR 384 Kb w/ 100 mins $42.00 monthly 4 $168.00Field Maintenance Next Day Service and Repair $0.00 monthly 4 $0.00

Small Hardware .98M 2W $1,499.00 each 20 $29,980.00Branch Private Network Plan Netlink Ka D-128 $49.95 monthly 20 $999.00Office Internet Overlay Netlink Ka 1000 $49.95 monthly 20 $999.00

On-demand CBR 384Kb w/ 100 mins $42.00 monthly 20 $840.00Field Maintenance Next Day Service and Repair $0.00 monthly 20 $0.00

Total Capital $37,975.00Monthly $7,716.55

Avg One time per site $1,519.00Avg Monthly per site $308.66

Netlink Ka MPLS

One-time $1,519.00 $600.00

Monthly $309.00 $399.00

Broad Sky NetLink Ka Applied Solution Scenarios

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NetLink Ka Redundancy to an Existing Network

PBR

HughesNet

MPLSNetwork

Remote Location

Store/Branch Devices

HN9500

Router

• Policy Based Routing (PBR) selects the optimum data path based on application Latency-sensitive applications transit terrestrial circuits Other data transits satellite circuits

• Automatic failover to either link for the best in availability Load share to get the most of available bandwidth Highest possible network availability achieved with a totally path-diverse design All of the benefits of a primary network with the advantage of path-diverse failover

• Flexible architecture and service plans on a site-by-site basis Gracefully scale network capacity and functionality as network requirements evolve

More bandwidth and higher availability at a lower cost !

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NetLink Ka as Backup to an Existing Private Network

• Virtual Router Redundancy Protocol (VRRP) – Provides automatic failure detection and recovery of link and router – Delivers no-loss-of-data operation

• Maintains MPLS “class-of-service” tags (DiffServ)– Delivers data with proper class of service– End-to-end class of service ensures critical application performance

• Complete bypass of the terrestrial network to the primary and backup data center – True path diversity

Very High Network Availability!

LAN-Connected Devices

HughesNet

Existing MPLS

Network

HN9500

Router

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Target Markets and Solutions - SummaryTarget Market Alternatives The Better Alternative

Broad Sky NetLink Ka1) FR/MPLS/T1 Networks non-Tier 1 areas

- Replacement of Expensive T1 Access• Long-loop T1’s at >$400/mo

HughesNet Private Networks @ an average per site per month price of <$250/mo/site

2) Dark spots of DIY VPN – where dial-up and expensive T1 access is the DIY’er’s only option

• T1 @ >$400/mo• Dial

HughesNet Private Networks @ an average per site per month price of <$250/mo/site

3) Rural Networks – Companies with locations in non-urban areas

• T1 @ >$400/mo HughesNet Private Networks @ an average per site per month price of <$250/mo/site

4) Companies in need of enhancing network performance – increase performance and reliability of existing wireline (e.g.MPLS) networks

• 2nd T1 @ >$400/mo• Ku @ ~$200/mo

Load-sharing and backup: HughesNet Private Networks @ an average per site per month price of <$150/mo/site

5) Broadband Internet Access - Broadband access to underserved areas

• T1 @ >$400/mo HughesNet Business Internet starting at $59.99/mo/site

Technology ComparisonBetter Price – Performance Value

Feature/Service Internet VPN MPLS VPN

NetLink KaPrivate Network

Meshed service a a a

High upload speed Limited a a

High QoS (Quality of Service) a a(w/overlay CBR plan)

Various CoS (Class of Service) a a

High download speed a Depends on Configuration a

Consistent nationwide pricing a

Cost-effective remote TX at up to 2 Mbps aCost-effective remote RX at up to 8 Mbps a

Size ingress independent of egress a

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Add site-to-site private network bandwidth on-demand

Low-jitter circuits support constant-bit-rate applications

– Voice calls– Video-conferencing

Standard Service Plans– Usage-based & Bundled plans– Voice-grade circuits at 32Kbps– Video-grade circuits at 384Kbps or

1.5mbps

Pay only for the bandwidthrequired, when it’s required

Constant Bit Rate (CBR) Overlay OptionVoice & Video-grade circuits on demand

Headquarters

Constant Bit RateOption

Branch Location

Branch Location

Internet

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Digital Signage and Distance Learning

Opportunities

Markets

Access Agnostic – Works with any broadband connection

Immediate opportunities with your existing customers

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Managed Digital Media Services

Training & LearningCorporate

CommunicationsDigital Signage

• Point-of-sale (POS)• Point of purchase

promotions• Merchandise

Promotions• Advertising playlists• Message/Ad

insertion• Kiosks• Support for RSS

feeds• Hosted Solutions

• Live Training• On Demand

Training• Interactive distance

learning• Self-directed

learning• Compliance &

certification• Product & Sales

Training• Product launches

• IPTV for Business• Employee-Facing

Signage• Executive briefings• Corporate &

marketing communications

• Sensitive file distribution

• Financial Updates• Private TV Networks• Special Events

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Automotive9,000 sites – training/corp. comm300 sites – training/digital signage

Retail1,200 sites – training/corp. comm.2,000 sites – training/corp. comm.

Finance10,000 sites (in process) – training25,000 users – corp. comm

Government(SSA ) 1,000 sites – training/signage(DoD) 1,000 users – live training

Service400 sites – training/digital signage

Education17,000 users – eLearning20,000 users – eLearning4,000 users – eLearning

Medical4,500 users – eLearning1,200 users – eLearning

Health9,000 users – eLearning18,000 users – eLearning

Featured Customers

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Broad Sky - A Multimedia Platform

POS/Back Office• Cost saving• Data exchange• Credit Card Verification, SAP, etc.

Digital Signage Solutions

• Queue management (Banks)• New revenue streams (Retail)• Engaging, entertaining &

informing customers

Business Continuity• Backup to terrestrial network• Increased network resilience• Cost saving (fraud reduction)File Distribution

• Cost saving• Consistent and confirmed delivery• Customer satisfaction

Front Office Sales Tools• Re-invent your business processes• Enhanced management options

e-Learning/Training• Cost saving• Customer satisfaction & sales

uplift• Increases competitiveness

LAN (optional)

VSAT (optional)Can leverage existingCustomer infrastructure

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Broad Sky Networks - Digital Signage Solutions (DSS)

• MediaAuthor– Entry-Level Digital signage content authoring tool– Local Content Management– Automatically creates Flash output from PowerPoint®– Installs as a plug-in to PowerPoint®– PowerPoint® XP, 2003, and 2007 compatible– Economical Solution

• Starting at $2,499 includes:– MediaAuthor Software– Digital Signage Software– SST-Mi Player Device

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Broad Sky Networks - Digital Signage Solutions (DSS)• MediaSignage

– Digital signage content management solution– Works over any IP connection (satellite, wireless, &

broadband)– Web management interface– Suitable for large deployment across many locations– Multiple content types/sources (RSS, XML, Video,

Flash, etc.)– Distributed Enterprise Solution

• Starting at $6,000 includes:– MediaGate Software– MediaGate Router– SST-Mi Player Device

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Broad Sky Networks - Training & Learning Solutions

• Pointecast Publisher– Rapid eLearning authoring tool– Automatically converts PowerPoint® to Flash®– PowerPoint® XP, 2003, and 2007 compatible– Multiple outputs - Email, CD-ROM, Online, LMS,Podcast– Presentations easily viewed in a web browser– Record or import audio narration– Insert Flash video and graphics– Create interactive Flash quizzes and surveys

• Professional Edition: $599/author

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Thank you for your interest. Contact Maureen Donovan at

maureen@broadskynetworks.net or323-302-5209

www.BroadSkyNetworks.net/NetLink

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