02/06/2014 1what works in behaviour change- scottish government conference, edinburgh 02/06/2014...
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10/04/231 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
10/04/23
“Carrots taste better than
sticks”
10/04/232 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
Getting on Board – Encouraging Change in Staff Travel Behaviour
Halcrow
Nicola BlaneyTransport Planner
10/04/233 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
10/04/234 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
Programme
• A Supportive Environment
• Sustained Commitment
• Co - Operative Promotion
• Communication
10/04/235 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
10/04/235
A Supportive Environment
• Enabling Facilities
• Innovative Incentives
• Supporting Subsidies
10/04/236 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
10/04/236
Sustained Commitment
10/04/237 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
10/04/237
Co-operative Promotion
• Healthy Working Lives
• Spring into Action
• Green Travel Forum
• Business in the Community Events
10/04/238 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
10/04/238
Internal Communication
Induction
Readily Available
InformationRegularUpdates
EffectiveCommunication
WithStaff
10/04/239 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
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External Communication
Spring into Action with HalcrowSpring into Action with Halcrow
23 May 200823 May 2008
10/04/2310 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
This is What Works . . . . .
• A Supportive Environment
• Sustained Commitment
• Co - Operative Promotion
• Communication
10/04/2311 What Works in Behaviour Change- Scottish Government Conference, Edinburgh
10/04/2311
“Carrots taste better than
sticks”
[email protected] 0141 552 2000