© nihilent - confidential 1 future of it bommireddipalli ravi teja nihilent january 21, 2011
TRANSCRIPT
© Nihilent - Confidential1
Future of IT
Bommireddipalli Ravi TejaNihilent
January 21, 2011January 21, 2011
Living Systems Theory
By definition, living systems are open, self-organizing systems that have the special characteristics of life and interact with their environment.
2
A Living Enterprise
A living enterprise is sensitive to the environment
it learns, innovates, adapts and manages the changing needs of its customers, citizens, employees and
investors, within its business context,
for the sole purpose of its survival and growth
3
Future economy
• Agriculture Economy• Land, Resources and Labor• Individuals
• Industrial Economy• Money and Machines• Workgroups
• Knowledge Economy• Intangibles• Networks
4
21st century enterprise
© Nihilent - Confidential5
Peter Drucker said
© Nihilent - Confidential6
“The single most important thing to remember about any enterprise is that there are no results inside its walls. The
result of a business is a satisfied customer.
The purpose of business is to create and keep a customer.”
© Nihilent - Confidential7
Future enterprise
CustomerCustomer
Open and boundary less
markets
Anticipate customer needs & deeply connect to customer psyche
With customers, employees,
partners, vendors and agencies
Act as listening posts with
everyone having an idea
“A Great Brand taps into emotions. Emotions drive most, if not all, of our decisions. A brand reaches
out with a powerful connecting experience. It’s an emotional connecting point that
transcends the product.
“A Great Brand is a story that’s never completely told. A brand is a metaphorical story that connects with something very deep - a
fundamental appreciation of mythology. Stories create the emotional context people need to locate themselves in a larger experience.”
Scott Bedbury/ Nike, Starbucks
Emotional connect with customer
8
Impact on IT
Serving virtual, real-time driven, networked enterprises will mean substantial changes to IT
The really big return on knowledge-based IT is building capability for the future. Verna Allee
9
Future of IT
© Nihilent - Confidential10
When Social Software is understood as a
comprehensive platform used in daily business….
then out of a hierarchical viewpoint comes… …
complete transparency… …over experts, topics
and… …(informal) networks….. So the right people
meet… …and new ideas are developed together.
Social software
Mobile device would be the primary connection
device (By 2015 almost 300 billion transactions
worth more than US $ 860 billion will be
conducted using mobile phone). Some of the
services will include: Mobile Banking, Mobile
trading, Mobile commerce, Mobile advertising
and marketing, etc.
Mobile computing
Internet will be everywhere. It will be an
additional layer connecting everything to everyone
Keyboards and mouse will seem quaint. Touch,
eye, voice and possibly even brain controllers will
be commonplace
Ubiquitous connectivity and interfaces
Future of IT is moving away from data center,
system and infrastructure management and more
toward business process improvement.
SaaS provides organizations with ‘turn-key’
software solutions that can be implemented quickly,
while avoiding infra costs & admin resources
Software as a service (SaaS)
Impact of IT on developing economies
• Developing countries are proving to be partners eager to extent the IT market by becoming suppliers and investors in IT.
• As suppliers, they are keen to take advantage of export-led growth (a la Asian economies)
• As investors, they are providing the infrastructure for modern global business and life long learning
• IT may help to reduce the gap for some of those who are disadvantaged or marginalized
11
Future of Indian IT
• Thought capital of the world ?
• Thought process outsourcing ?
As Lao Tzu said in the 6th century B.C., “Those who have knowledge, don’t
predict. Those who predict, don’t have knowledge.”
© Nihilent - Confidential13
© Nihilent - Confidential14
Questions?
© Nihilent - Confidential 14