involvement and branding ctso chapter management

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Involvement and Branding Involvement and Branding CTSO CTSO Chapter Management Chapter Management

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Page 1: Involvement and Branding CTSO Chapter Management

Involvement and BrandingInvolvement and Branding

CTSOCTSOChapter ManagementChapter Management

Page 2: Involvement and Branding CTSO Chapter Management

Objectives

Organizing a chapterInvolving the studentsBranding

Page 3: Involvement and Branding CTSO Chapter Management

WHY START A CHAPTER

VALVE FOR THE STUDENT:

Teamwork and Leadership DevelopmentReinforcement of employability skillsNationally recognized contest programAccess to scholarshipsNetworking with potential employers

OPPORTUNTIES FOR THE STUDENT:

Fall Leadership ConferenceLocal, Regional, State and National CompetitionsLocal projects – Social, Community Service, Employment, Public RelationsHold an office – Leadership DevelopmentEmpowermentServe on Communities

Page 4: Involvement and Branding CTSO Chapter Management

WHY START A CHAPTER

VALUE FOR THE CLASSROOM AND SCHOOL:

Recognition for the school within the communityOpportunities to meet educational standardsDevelopment of Career Technical Education (CTE) pathwaysRecruitment toolMore graduates equipped with essential soft skills

Page 5: Involvement and Branding CTSO Chapter Management

WHY START A CHAPTER

VALUE FOR YOU, THE TEACHER:

Enhanced technical curriculumImproved class attitudesA way to test and measure student skillsAvenues for local industry supportOpportunities to showcase CTE pathwaysGreater administrative supportProfessional Development and networking

Page 6: Involvement and Branding CTSO Chapter Management

WHY START A CHAPTER

VALUE TO INDUSTRY:

Programs that meet industry needsMore opportunities to prepare students for employmentPromotion of specific industriesHands-on application of skillsWays to support local programs and employers

Page 7: Involvement and Branding CTSO Chapter Management

STEPS TO STARTING A CHAPTER

SECURE SCHOOL ADMINISTRATION SUPPORT:

Ask national organization for a flyer to present to the administration with keys points

Set up a meeting with the administration (30 minutes)CTO’s makes a difference in student

performanceNational MembershipReal-World Laboratory for LearningPrograms offered by the organizationBusiness PartnersCompetitions

Page 8: Involvement and Branding CTSO Chapter Management

ESTABLISH A CHAPTER

Apply for a state charter Develop a constitution Contact state director and asked to be included on state

mailing list Contact State and National Office to request resource

materials. Ask for a membership kit from the National Office

REGISTER YOURSELF AND STUDENT MEMBERS

Complete memberships formCollect and pay your dues

Page 9: Involvement and Branding CTSO Chapter Management

HOLD CHAPER MEETINGS

Introduce CTO to studentsa. If you have students from previous year available

– have them help introduce the CTO. Use a previous years national video.

Plan and publish an agenda for each monthly meeting a. Elected officers with your assistance can

complete this task. b. Use the national program of work as a guideline

for planning the meeting.c. Plan for social time and food for the end of the

meeting if allowed by the school administration.d. Invite state officers to visit your school for a

meeting.

Do not meeting unless you have a reason to meet.

Page 10: Involvement and Branding CTSO Chapter Management

STEPS TO STARTING A CHAPTER

With Administrative approval Get the students excited:

1. How will it help the student be better skilled in the workplace?

a. Identify top 10 employability skillsb. Classroom benefit – Team Projects, Hands-on

opportunities, applied learning (to the real world)

2. Opportunities available in CTO.a. Peer interaction – local, state, nationalb. Develop leadership skillsc. Participation in competitions

Page 11: Involvement and Branding CTSO Chapter Management

STEPS TO STARTING A CHAPTER

With Administrative approval Get the students excited:

3. Program of Worka. Social b. Community Servicec. Public Relationsd. Employment opportunitiese. Ways and Meansf. Competitionsg. Professional Development

4. Using competitions guideline provided by the national organization discuss competition guidelines

5.Leadership Opportunitiesa. School and State Officerb. Leadership Conferences

Page 12: Involvement and Branding CTSO Chapter Management

BRANDING

Page 13: Involvement and Branding CTSO Chapter Management

BRANDING

Branding is a name or symbol that is commonly known to identify a company or it’s products and separate them from the competition.

How Can Branding Benefit My Business?Recognition and LoyaltyImage of SizeImage of QualityImage of Experience and Reliability

Page 14: Involvement and Branding CTSO Chapter Management

BRANDING MY CHAPTER

Flyers/Posters

Clothing

Awards

Sign Board

Page 15: Involvement and Branding CTSO Chapter Management

Elaine H BradleyCalvert Career and Technology Academy

[email protected]