© imi 1 logical frame tu-22.1185 co-inno ipm (4 cr) 28.3.2012 dr. pekka berg innovation management...
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© IMI 1
Logical Frame
TU-22.1185 CO-INNO
IPM(4 cr)
28.3.2012
Dr. Pekka BergInnovation Management Institute
Aalto University
GoalGoal
To consider the objectives of innovation activities.
© Jussi PihlajamaaIMI
Different aims get mixed upin goal descriptions and are
unstructured
© Jussi PihlajamaaIMI
Practical actions and results are”easy” to understand but their
links with desired impactsare often vague
Logical levels of strategy / programme / project
© Jussi Pihlajamaa, Pekka Berg / 9.1.2001/ IMI
NATURE
OF
PROJECTVISION
IMPACTS
FOCUS AREAS/RESULTS
ACTIONS
Strategies
Resources
BusinessIntelligence
Vision of ProjectVision of Project
”Vision is an active desired state, which
can be in plain language called dream.”
”Vision is the cornerstone of day to day management. It is used to create a view about the future which appeals to both thinking and sentiments.”
© IMI 14.1.2003
Viewpoints effecting thenature of the programme
Nature of the development of
project / programme
Requirements of own organization
Partner requirements
Financier requirements
Societal requirements
Req
ui r
eme n
t s o
f b
us i
nes
s en
viro
nm
ent
Existing structuresExisting expertise
National and international research concerning the subject
Strategy Development
Organizational Development
Process Development
Technology Development
Development of Know-How
Foc
us
of D
evel
opm
ent
Investor requirements
Customer requirements
Development ResourcesAvailable
Cluster Development
Development of business preconditions
Describing the nature of Describing the nature of developmentdevelopment
– Orient the participants of the development project
– Focus and steer the development– Position the development on incremental
– radical axel– Position the development on temporal
axel
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NatureNature
1. Incremental vs. Radical2. Goods vs. Services3. Fast vs. Slow4. Big company vs. Small company5. High tech vs. Low tech6. B-to-B vs. B-to-C7. Metropol vs. Rural8. PM vs. Company vs. Academia
DEVELOPMENT FRAME OF THE PROJECT
HOPED FOR IMPACTS OFTHE PROJECT
HOPED FOR IMPACTS OFTHE PROJECT
HOPED FOR OUTPUTSOF THE PROJECT
HOPED FOR OUTPUTSOF THE PROJECT
HOPED FOR ACTIONS OFTHE PROJECT
HOPED FOR ACTIONS OFTHE PROJECT
REALIZED IMPACTS OFTHE PROJECT
REALIZED IMPACTS OFTHE PROJECT
REALIZED OUTPUTS OFTHE PROJECT
REALIZED OUTPUTS OFTHE PROJECT
REALIZED ACTIONS OFTHE PROJECT
REALIZED ACTIONS OFTHE PROJECT
Change demands for industry / companies
Development ofindustry / companies
PRIORIZATIONAND FOCUSINGOF PROJECTGOALS
STEERING ANDMEASUREMENT
OF THE IMPLEMENTATION
PHASE OF THEPROJECT
STEERING ANDMEASUREMENTOF THE FINALPHASE OF THE
PROJECT
CONTINUOUSMONITORING
OF PROGRAMMEGOALS
© Jussi Pihlajamaa, Pekka Berg / 9.1.2001/ IMI
CATEGORIES OF OBJECTIVES
ACTIVITIES
IMPACTS
OUTPUTSAPPROPRIATENESS OF THE GOALS
EFFICIENCY OF IMPLEMENTATION
EFFECTIVENESS OF IMPACTS
© Jussi PihlajamaaIMI
IMPACTS
OUTPUTS
ACTIVITIES
LARGE SOSIO-ECONOMIC
BUSINESS AREA
COMPANY
KNOWLEDGE
SKILLS
PRODUCTS, SERVICES
MANAGEMENT
RECOURCE ANALYSIS
UTILIS OF OUTPUTS
CATEGORIES OF OBJECTIVES IN MORE DETAILS
© Jussi Pihlajamaa IMI
PROJECT OBJECTIVES
•Impact objectives consist of those changes that the utilization of concrete results creates. They are characterized with terms like growth, improvement, decrease etc. They can be connected with things that describe the change that are measured and meters that help verify the change.
•Effects can be immediate or indirect, short or long term
•Output objectives consist of those concrete project deliverables that are created by development. They can be divided into new knowledge and new products / services. Term ”output” is easier to comprehend as a substantive. Outputs can be for example new research results, operational model, guideline etc. One can always connect results with someone that can utilize it and create added value with it.
•Activities objectives consist of those practical actions, that create the outputs and impacts. The term ”activity” is easier to comprehend as a verb. An operation can be for example training, marketing, mapping etc.
Priority 1 Priority 2 Priority 3 Priority 4
Priority 1 Priority 2 Priority 3 Priority 4
Desired industry impactsof the project (WHY?)
Focus areas of the project(subprojects)(WHAT?)
Desired outputs by focus areas New knowledge, wisdom, products, services and methods
Planned actions for realizingthe outputs of project(HOW?)
OBJECTIVES OF THE PROJECT
Focus 1 Focus 2 Focus 4Focus 3
Jussi Pihlajamaa, Pekka Berg / 9.1.2001/ IMI
Priority 1 Priority 2 Priority 3 Priority 4Desired immediate impactsof the projectfor the company (WHY?)
Target groupTarget group Target group Target groupUsers of the outputs
of the project (TO WHOM?)
© Jussi Pihlajamaa IMI
Desired industry effectsof the programme / project
Focus areas of theprogramme / project
Planned actions for realizingthe results of programme
Desired immediate effectsof the programme / projectfor participang companies
Desired indirect effectsof the programme / projectfor participang companies
Literaturereview
Starting a researchproject
Starting anapplied project
Organizationof workshops
FA 1
• new theoretical model• counting method yy• software product x• service concept zz
Software developers Research Institutes Industrial companies
better deliveryquality
quicker delivery development of delivery process
Better competitiviness through improved reliability of systems
Clearer practises for order - delivery
Training
Goals setting of a Programme/Project
Ministrys
© Jussi Pihlajamaa, IMI 12.6.2001
Nature / Identity ofProgramme
Programmegoals-effects-results-actions
Vision
Collaboration-,communication-Platform
Project Briefcase
Project companies
Research communities
Organizations
Financiers
Service provides-PR, legal-, marketing
Customers
Companies of the industry
Programme management-Key words: strategy, goals, efficiency of implementation, correctactions, transparency, added value, internal auditing
Programme Results-Key words: results, effects, transparency, added value, networking, evaluation
Kehitetty Irmeli Lamberginkuvan pohjalta
Added value of programmeactivities
Steering groupProgramme manager
Int. research collaborationagreements
EUInt. research partners
Academy ofFinlandTEKES
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Development of cluster and innovation environment
Increase in business potential (new companies, new business operation)
Development of companies’ business
operations
Improving future and technology anticipation / foresight
Development of business operations of existing companies
Development of clusters and networks
Geenitekniikkalain soveltamisopasResults:•Knowledge about the requirements posed by legislation •Capabilities to meet legislative standards•Guide•Publication
Spinno Life TechResults:•Knowledge about requirements of competitive environment•Capabilities to implement new knowledge•Tekes publication•pre-enquiry of a new company development program
Global BiobusinessResults:•Knowledge about technological expertise and competitive environment•Knowledge about partners•Novel empirical knowledge•HBSP service concept •Publication about project experiences
Europabio SME-projectResults:• Knowledbe about research funding by EU•EU project management expertise•European partner search database
Increased international competetiveness in the field based on national networking
Focused training fn the selected themes
Steering in company- and group spesific problem solving and facilitating in negotiations with 3rd parties
Starting development projects
Service business based on marketing, ethical questions and orders of the authorities
Mapping of development ideas and existing knowledge
DESIRED EFFECTSOF PROJECTPORTFOLIO
DESIREDPROJECT RESULTS
SUUNNITELTUPERUSTOIMINTA
GOAL SETTING OF GEMO-FIELD 3/03
most important 2nd important 3rd important goal effect
Homework/ Corporate Case Homework/ Corporate Case Illustrate Objectives of Your Case byIllustrate Objectives of Your Case by
Logical FrameLogical Frame
1. What is the vision of your industry project?
2. What is the nature of your project?
3. What are the hoped for impacts of your project?
4. What are the hoped for results of your project?
5. What are the next activities of your project?
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HomeworkHomework
1. Do the Logical Frame
2. Read the Pre-readings
3. Bring with you the background material supporting your team in the next intensive day dealing with the thinking of offering in your case (documents, information, thoughts,…)
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