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[brian pearce curriculum vitae]

ENVIRONMENTAL GRAPHIC DESIGN

COVER: CITY OF BATON ROUGE THIS PAGE: AVALON WALNUT CREEK TRANSIT VILLAGE

Brian Pearce is an experienced designer who specializes in the planning and design of environmental graphics. He possesses a multidisciplinary design background, with a comprehensive understanding of identity and branding, information design, wayfinding, placemak-ing, and exhibit design. He works collaboratively with a variety of design professionals and clients, executing projects successfully under the pressure of deadlines and budget constraints. He is self-motivated and pos-sesses excellent organizational, planning and supervi-sory skills. He has a firm grasp of business principles, and is highly experienced in the development of market-ing materials, proposals and contractual agreements. He believes that collaboration with architects, landscape designers, interior designers, and planners yields the best results in every aspect of client satisfaction, user delight, team fulfillment and firm success.

Career Highlights:

DIRECTOR, GRAPHIC DESIGNSENIOR ASSOCIATESasaki Associates, Watertown MA / San Francisco, CA1994 - 2011Led group of environmental and print designers within this 270-person, nationally and internationally recog-nized planning, architecture and design firm. Working bi-coastally, has completed an array of signature EGD projects.

DIRECTOR, GRAPHIC DESIGNThe Hillier Group, now RMJM, Princeton NJ1986 - 1994Led graphics group for national architectural and plan-ning practice. Signature EGD work included the NJ Tran-sit Signage Standards, instituted for one of the largest public transit systems in the US.

CHANNEL CENTERSouth Boston, Massachusetts

Set in the gritty Fort Point Channel area of South Boston, over 1.5 million square feet of new construction and reno-vation created a new residential and commercial district. The environmental graphics borrow motifs and materials from the historic area’s distinctive industrial warehous-es. Neighborhood identities and street signs featuring stencil-cut aluminum graphics, I-beams and channels punctuate the urban landscape with color and brightness.

Project Roles:Concept design, project management, contract documen-tation

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BIOGEN IDEC Cambridge, MA

This collaboration between interior design and environ-mental graphics culminated in a dining space that visu-ally supports a message of fresh, natural foods, using color, light and transparent imagery suspended in resin panels. Biogen Idec, an international pharmaceuticals research firm, expanded their headquarters to include the new cafe and main dining area to meet the needs of 1200+ employees.

Project Roles:Concept design, project management, contract docu-mentation

DETAIL: CURVED RAIL & PANEL SUPPORTS

THE CITY OF ALEXANDRIAAlexandria, Virginia As a feature of an overall Tourism and Economic Development plan, this city-wide system is a comprehensive approach to visitor and resident orientation. Working closely with the Planning and Zoning group and a wide range of stakeholders, a hierarchy of vehicular directionals, city gateways, pedestrian kiosks and parking identification has been developed, with seamless visitor navigation and memorable brand identity as primary goals. The first phase of installation is slated for Fall 2011.

Project RolesCreative direction and project management

ABOVE: NEW CITY LOGOLEFT: FULL-SIZE PROTOTYPE, VEHICULAR DIRECTIONAL

DOWNTOWNBATON ROUGE Baton Rouge, Louisiana Outstanding Achievement Award 2008 International Downtown Association The new wayfinding system is an integral part of a coordinated Downtown Visitor Amenities masterplan, and represents one the first installed components of the plan. Imbued with a rich heritage stemming from a succession of French, English and Spanish rule and Native American culture, the city offered imagery in many forms for design inspiration. Directional signs, neighborhood markers, kiosks, street names, and interpretive graphics offer fresh, contemporary inter-pretations of the city’s history and culture.

Project RolesCreative direction, project management, construction administration

NATIONAL HARBORPrince George’s County, Maryland

National Harbor is a mixed-use development site located along the Potomac River just south of Washington, DC. Conceived as a resort and convention destination, it offers an authentic urban experience inspired by Washington DC proper. Directional signs, parking identification and kiosks help visitors, hotel guests, and conventioneers navigate the site. The wayfinding unifies the vibrant district that features unique public art, architecture, lighting and landscape design.

Project RolesCreative direction, detailing and materials direction

DETAIL: CAST-STEEL LIGHT POLE COLLAR

NORTHFIELD MOUNT HERMON SCHOOL Mount Hermon, Massachusetts An integral part of the campus master plan, the signage system simplifies navigation, unifies the campus, and enhances the overall physical environment. The design solution reflects a classic New England preparatory school sensibility. Understated and enduring, the signs are locally-crafted from painted red cedar and feature elegant joinery and blackened steel hardware.

Project RolesCreative direction, programming, contract drawings, con-struction administration

TECHNOLOGY SQUARE @ MITCambridge, Massachusetts

Technology Square at MIT is a first-class location for research and development, retail venues and residences, with a lively atmosphere that is attractive to both visitors and residents of the city. Gateway signs, vehicular direc-tional signs, and map kiosks help visitors navigate the site. Retail sign standards were developed to ensure high quality, legible graphics for current and future tenants.

Project RolesCreative direction, programming, contract drawings, con-struction administration

RETAIL TENANT STANDARDS

TJX FAMILY MEMORIAL GARDENFramingham, Massachusetts

In cooperation with the families, a memorial garden was designed and dedicated to the seven TJX female associates who were lost on September 11, 2001. This contemplative garden features trellis screens and a canopy of river birch trees around a curved, softly-glowing glass sculpture. Seven etched-glass panels contain images and words contributed by the families that reinforce the unique identities of the individuals.

Project Role [memorial element]Creative direction, contract drawings, construction ad-ministration, featured speaker at dedication

BRISTER’S HILL at Walden WoodsLincoln, Massachusetts Merit Award in CommunicationsBoston Society of Landscape Architects

On an 18-acre parcel of land near Walden Pond, way-finding and interpretive path exhibits were created for Brister’s Hill. Slated for development, the site was rescued by Don Henley, famed Eagles’ front man and long-time Thoreau fan. Granite and bronze markers interpret Thoreau’s thoughts and writings on ecology and society and the links between them.

Project RoleCreative direction, technical detailing, contract ad-ministration

Core ExpertisePlanning, design, and execution of wayfind-ing, branding/identity, and exhibit systemsSoftware: Adobe CS5 (Illustrator, Photoshop, InDesign), MS Access/MS Word

Professional AffiliationSociety for Environmental Graphic Design

AwardsInternational Downtown Association, Out-standing Achievement Award in Transporta-tion, Downtown Baton Rouge Wayfinding Signage Project, 2008Boston Society of Landscape Architects, Merit Award in Communications, Walden Woods, Brister’s Hill, 2007

PublicationsCollege Planning & Management magazine, “Show Me the Way,” February 2010College Planning & Management magazine, “Seizing an Opportunity,” May 2009Contract Magazine, “TJX Family Memorial Garden,” March 2003Corporate Interiors 3, 2000 EditionContract Magazine, “Putnam Investments Signage,” June 1999Athletic Business Magazine, “Sign Sense,” January 1998Urban Land Magazine, “Urban Wayfinding - Greater Cleveland Sign Master Plan,” April 1996Interiors Magazine, “US HealthCare,” De-cember 1991

EducationBeloit College, Bachelor of Arts, Art History and Photography

ReferencesAvailable, upon request

Contact Informatione: bcp.design21@gmail.comp: 508.733.6440

[bpcv] Selected Project Experience Au Bon Pain Various LocationsGraphics Guidelines

Biogen Idec Inc.Cambridge, MassachusettsLobby Graphics

Cabot Corporation Boston, MassachusettsHistory Display & Interior Signage System

California State University Monterey BayMonterey, CaliforniaExterior Campus Signage Program

Central Maine Medical CenterLewiston, MaineInterior and Exterior Signage Program

Cleveland WaterfrontCleveland, OhioLRT / Transit Signage and Kiosks

Council Bluffs River’s Edge ParkCouncil Bluffs, IowaWaterfront Park Signage System

Contra Costa CentrePleasant Hill, CACommunity Wayfinding System

Euclid Avenue Bus Rapid TransitCleveland, OhioTransit Signage System & Standards

Fitcorp Inc.,Various Locations, MAFitness Center Identity Programs

Harvard UniversityCambridge, MassachusettsHarvard Yard Accessibility Signage System

John F. Kennedy CenterWashington, DCExterior Wayfinding Program

Louisiana State UniversityBaton Rouge, LouisianaCampus Wayfinding Guidelines & Gateways

Metropolitan Transit Commission San Francisco, CaliforniaRegional Hub Signage System

National Park ServiceVarious LocationsSignage Assessment: Statue of Liberty/Ellis Island/Governor’s Island/Roger Williams Memorial / Morristown NHP

National University of SingaporeSingaporeCampus Exterior Wayfinding Guidelines

Route 128 Multimodal FacilityDedham. MAAmtrak / MBTA Station Sign Program

San Diego Unified Port DistrictSan Diego, California Signage Guidelines

Springfield Convention CenterSpringfield, MassachusettsWayfinding & Identity Signage

The Arsenal on the Charles Project Watertown, MassachusettsIdentity and Site Signage Guidelines

TJX Corporate HeadquartersFramingham, MassachusettsCafé Signage, 9/11 Memorial, and Interior Sign Program

United States Military AcademyWest Point, YorkInterior Wayfinding Program

University of California, Santa BarbaraSanta Barbara, CaliforniaStudent Resource Building

Walden Woods ProjectConcord, MassachusettsBrister’s Hill Interpretive Path

Yosemite Lodge ReconstructionYosemite National Park, CaliforniaInterior and Exterior Signage Program

Brian Pearce508.733.6440bcp.design21@gmail.com