© 2012 at&t intellectual property. all rights reserved. at&t, the at&t logo and all...
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© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
Enabling the CloudAT&TMargaret T. ChiosiExecutive Director - Global Optical & Ethernet Service DevelopmentAT&T LabsMEF Board of Directors
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
Cautionary Language Concerning “Forward-Looking” Statements
This presentation contains 'forward-looking statements' which are based on management's beliefs as well as on a number of assumptions concerning future events made by and information currently available to management. Readers are cautioned not to put undue reliance on such forward-looking statements, which are not a guarantee of performance and are subject to a number of uncertainties and other factors, many of which are outside AT&T's control, that could cause actual results to differ materially from such statements. These risk factors include the impact of increasing competition, continued capacity oversupply, regulatory uncertainty and the effects of technological substitution, among other risks. For a more detailed description of the factors that could cause such a difference, please see AT&T's 10-K, 10-Q, 8-K and other filings with the Securities and Exchange Commission. AT&T disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. This information is presented solely to provide additional information to further understand the results of AT&T.
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© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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Agenda
• IT as a Utility – Cloud Services
• Cloud Requirements
• Software Defined Networks
• AT&T Cloud Services
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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IT/Network as a Utility
• From “The Big Switch Rewiring the World, From Edison to Google” by Nicholas Carr – In 1850s innovative industrialists (e.g. Henry Burden) had their own
private power generators– By early 1900s, electricity became a utility service provided by a few
companies to major companies and then the masses– We are at this same juncture in early 2000s
Electricity IT/Network
Company Owned 1850s Mid 1900s
Shared/Utility Early 1900s Early 2000s
Masses Early 1900s Early 2000s
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
Network/IT as a Utility
Power Utility
Power grid
BusinessConsumer
Users
Amazon Google iApple
InternetCloud Carrier
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© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
Is The Industry Moving Towards A Broadband Utility Model?
6Source: Ethernet Executive Council State-of-the-Industry Survey Report, 4Q 2011, Heavy Reading
Question: Do you agree with the following statement? At a macro level, carrier Ethernet standards and technologies are moving in the direction of enabling a broadband utility model in which (a) Ethernet serves as the unifying layer to virtualize access to the network, (b) high-capacity Ethernet and wavelength services function as transmission lines, and (c) large data centers play the role of power generation plants in the network. In this model, utility computing and storage capability are connected by low-latency Ethernet and wavelength services and are delivered to a customer – with an on-demand option – through a single Ethernet user network interface that can handle many applications with SLA guarantees.
87% agree
87% of respondents agreed that the industry is moving towards a broadband utility model, and only 2% disagreed.
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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Agenda
• IT as a Utility – Cloud Services
• Cloud Requirements
• Software Defined Networks
• AT&T Cloud Services
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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Today• Static Bandwidth/Attributes• Static Ordering• Multi-year Lease
Future• On Demand/Dynamic Network Services – Set profile (e.g. bandwidth, COS, latency,
availability..) for a set duration of time– Activation - Secs, Mins, Days– Duration – Days, Months– Pay as you go
• Standard API– To provision (add, delete, change) network
services– To collect Performance Management– To perform Fault Management– To provide Usage Information for
Billing/Applications– To provide Network Information for
Applications
Cloud Market New Network Requirements
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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Agenda
• IT as a Utility – Cloud Services
• Cloud Requirements
• Software Defined Networks
• AT&T Cloud Services
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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What is SDN?• Software-defined networking (SDN) – Enables network applications to request and manipulate services
provided by the network and allow the network to expose network state back to the applications
• e.g.– Give video priority over e-mail– Create rules for traffic coming from or going to a certain destination– Quarantine traffic from a computer suspected of harboring viruses– Provides a way to try out new solutions in the mobility market
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
Transition to SDN (IETF/ITU)
Custom Hardware
Custom Hardware
Custom Hardware
Custom Hardware
Custom Hardware
OS
OS
OS
OS
OS
API/NBI
Feature Feature
Feature Feature
Feature Feature
Feature Feature
Feature Feature
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Apps Apps
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
Transition to OpenFlow
Custom Hardware
Custom Hardware
Custom Hardware
Custom Hardware
Custom Hardware
OS
OS
OS
OS
OS
Network OS
Feature Feature
Feature Feature
Feature Feature
Feature Feature
Feature Feature
Feature Feature
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© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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Agenda
• IT as a Utility – Cloud Services
• Cloud Requirements
• Architecture Evolutions
• AT&T Cloud Services
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
AT&T Enables the Virtual Private Cloud
• Hybrid model• Private/VPN connectivity• Trusted logical separation
VirtualPrivate Cloud
Enterprise IT End Points
Combining the security and performance of private cloud with the economics and flexibility of public cloud
Storage
Compute
VPN
• Internet based• Massive multi-tenancy• Best-effort reliability
Public Cloud
• Single tenant• Dedicated infrastructure• On-premises or hosted
Private Cloud
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© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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AT&T As a Service StrategyDeliver integrated content, applications and services to any device, anywhere, anytime
• End-to-end management
• Dynamic scaling
• Mobility integration
• Enterprise grade experience
• Integrated service delivery model
Mobile Worker
Enterprise Worker
AT&T Network Fixed and Mobile
PlatformHosting • PaaS
Public/Private/Hybrid Cloud
AT&T MarketplaceUser experience/portal management
Applications AT&T • ISVs • SaaS Partners
Performance ● Security ● Reliability
Man
agem
ent/
Inte
grati
on/
Secu
rity
Customer Benefits
© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
HSPA+ on ~100% of the mobile network
>LTE deployment to be completed by end of 2013
>200K Wi-Fi hotspots3M mobile VPN endpoints
AT&T Network: Premium Global InfrastructureIntegrated Wireline and Wireless Network Provides Businesses with Secure Global Access
AT&T’s BackboneNetwork CarriesMore than 28.9
Petabytes ofData Traffic
on an AverageBusiness Day
MPLS-based Services in 182
Countries
3G Wireless Coverage in 145
Countries
916K fiber route miles worldwide
38 internet data centers on 4 continents
Wired Ethernet from 1,646 access points
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© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
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