© 2009 digital media directions, llc 3d tv coming soon to a home near you presented by brad hunt...
TRANSCRIPT
© 2009 Digital Media Directions, LLC
3D TVComing Soon to a Home Near You
presented by
Brad HuntPresident
Digital Media Directions, LLCwww.DMD-LLC.com
© 2009 Digital Media Directions, LLC
Interest in 3D is growing
For consumers who have seen a 3D movie in the last year, 52% say they will see another one over the next 24 months.*
*CEA & ETC 3-D TV Market Research Report 2009
© 2009 Digital Media Directions, LLC
More 3D movies are coming
Jeffery Katzenberg – CEO DreamWorks Animation
“Starting with Monsters vs. Aliens, every movie the studio makes will be done in 3-D”
© 2009 Digital Media Directions, LLC
Studio want to bring 3D movies to the home
Jim Williams, MPAA CTO, Digital Future Symposium Paper, November 2007
- Not enough 3D digital cinemas
- Short theatrical distribution windows
- Theatrical generates small portion of a movie’s total revenue
Major Studio Movie Sources of Revenue
© 2009 Digital Media Directions, LLC
Consumer Interest in 3D home video is growing
For consumers who have seen a 3D movie in the last year, 60% are willing to spend more on a 3D television for their home.*
*CEA & ETC 3-D TV Market Research Report 2009
© 2009 Digital Media Directions, LLC
Broadcaster Interest in 3D is growing
“Next year we will make our HD boxes work even harder for customers by launching Europe’s first 3D TV channel, as well as a comprehensive 3D video-on-demand service.”
Brian Sullivan, Managing Director, Sky’s Customer Group
© 2009 Digital Media Directions, LLC
New 3D TVs are coming
“…the top four manufacturers [Samsung, Sony, LG Electronics, & Panasonic] plan to have new, advanced 3D TVs on sale toward the end of 2009 and into 2010.”*
*CNET – CES 2009 Report
© 2009 Digital Media Directions, LLC
Delivering 3D to the Home3D HomeMaster
Set Top Box,Media Players,
& Receivers
Left Eye
Right Eye
3D TV
3D Camera
© 2009 Digital Media Directions, LLC
BD
Two Paths for 3D to the HomeExisting LegacySet Top Boxes
& Blu-ray Disc Players
Left Eye
Right Eye
3D BD
New 3D Full-ResolutionSet Top Boxes
& Blu-ray Disc Players
3D TV
© 2009 Digital Media Directions, LLC
3D Standards are coming
© 2009 Digital Media Directions, LLC
2010 – The Year of 3D TV in the Home
© 2009 Digital Media Directions, LLC
Thank you
Brad HuntDigital Media Directions, LLC