[ 01 ] bosch power tools achieves record sales once again

Robert Bosch GmbH

Postfach 10 60 50

70049 Stuttgart

Media und Public Relations

Leitung: René Ziegler

Presse-Forum:

www.bosch-presse.de

[ 01 ] Bosch Power Tools achieves record sales once again

[ 02 ] Bosch Power Tools relies on user experience

[ 03 ] Bosch Indego 400 and Indego 400 Connect

[ 04 ] Bosch EasyCut 12 for home and garden

[ 05 ] The Ixo garden set from Bosch

[ 06 ] Complete high-pressure washer system from Bosch

[ 07 ] An effortless way to a beautiful garden with innovations from

Bosch

[ 08 ] Bosch garden tools: Record due to consistent focus on users

Robert Bosch GmbH

Postfach 10 60 50

70049 Stuttgart,

Germany

E-mail [email protected]

Phone +49 711 758-3132

Fax +49 711 811-5188012

Corporate Communications,

Brand Management, and Sustainability

Senior Vice President: Dr. Christoph Zemelka

www.bosch-press.com

July 28, 2016

PI 9314 PT MS

Press release

Growth from garden tools: Bosch Power Tools achieves record sales once again Focus on users as the guarantee for success

Bosch achieves best gardening year in the company's history

Sales up by six percent

40 percent of sales from new products such as connected robotic

lawnmowers and intelligent cordless tools

Stuttgart/Leinfelden – Bosch Power Tools remains competitive with garden tools

on course for a new record: Sales in 2015 rose to 294 million euros. Nominally,

that corresponds to growth of six percent, in local currency it amounts to four

percent growth. “2015 was another very successful year in gardening for Bosch

Power Tools – we have beaten our record sales from the previous year,” ex-

plained Henning von Boxberg, President of Bosch Power Tools, at the Garden

press conference in Stuttgart. “We are consistently aligning our products to user

requirements – making gardening easy. One example is our connected robotic

lawnmowers, which save a great deal of time on lawn care.“ The new garden

tools from Bosch – such as intelligent cordless tools as well as connected robotic

lawnmowers – have been a hit with customers: Bosch Power Tools generated

about 40 percent of its sales with products that have been on the market for less

than two years. With over 90 percent of the sales, Europe remains our most im-

portant sales market.

“User Experience”: focus on users as the guarantee for success

Innovations designed for the user ‒ this is the principle behind the Bosch Power

Tools System. “We have set up a new team tasked with focusing solely on user

experience,” explained von Boxberg. “The aim is to make working with Bosch

garden tools as easy as possible for the user. To do this, we involve users in the

development of products and services from the very beginning and adapt both

functions and designs to the needs of the target group in question.” That is what

he considers to be the basis of Bosch Power Tools’ innovative strength and the

cornerstone of their growth strategy. “Focusing on user experience is our way of

developing fascinating products in order to achieve success and growth continu-

of 4

ally. The new robotic lawnmower models are one such example,” according to

von Boxberg.

Indego robotic lawnmower: new model for small- to medium-sized gardens

Robotic lawnmowers are a key growth segment for Bosch Power Tools. Innova-

tion and consistent product development are key growth drivers: The Indego from

Bosch is the only robotic lawnmower on the market that mows the lawn systema-

ticly in lanes. Since last year, the Indego Connect can also be controlled from

any location by smartphone or tablet. Thanks to user analyses, Bosch is now fo-

cusing increasingly on autonomous lawn care for smaller lawn areas of up to 400

square meters as well, which account for approximately 75 percent of all private

gardens. The new Indego 400 and Indego 400 Connect robotic lawnmowers from

Bosch are particularly suited to urban environments and are ideal for users with

small- to medium-sized gardens who would prefer to be enjoying their free time

in the garden instead of mowing the lawn. They are 50 percent smaller, half as

loud as existing models and can mow up to 400 square meters. Users can save

time from the very first use: A new calender function suggests the optimum mo-

wing cycle and makes manual programming unnecessary.

EasyCut 12: a new sawing dimension in the garden

Cordless tools contribute substantially to the economic growth of Bosch Power

Tools. In 2015, 35 percent of the company’s sales came from cordless products.

Bosch wants to build on this success with innovations such as the EasyCut 12 –

an all-purpose saw with new NanoBlade saw blade technology. When sawing

with jigsaws and saber saws, many users find it difficult to saw accurately, due to

the typical stroke movement with high vibrations. The solution is a saw blade with

a revolving micro chain consisting of chain links that are four millimeters in size ‒

similar to a chainsaw, but miniaturized. “With NanoBlade, Bosch is taking sawing

to the next level,” said Henk Becker, member of the executive management of

Bosch Power Tools with responsibility for development, production, quality and

also for power tools and measuring tools for professionals and do-it-yourselfers.

“With the EasyCut 12, all users can saw easily, vibration-free and effortlessly.

This is ideal for applications in the garden: When cutting branches, these

branches no longer sway back and forth as a result of the sawing motion.”

The EasyCut 12 is part of the “Power4All” cordless system which comprises

DIY and garden tools. Countless power tools, from grass trimmers to hammer

drills, can be operated using the same lithium-ion battery. This enables do-it-

yourselfers to do without batteries and chargers that they do not need, and at

the same time to save money.

of 4

Ixo Garden: versatile cordless screwdriver for the urban gardener

With Ixo Garden, we are also bridging the gap between DIY and garden applica-

tions. The Ixo is the first cordless screwdriver that can shape small ornamental

trees on balconies and patios and trim lawn edges. This is made possible with

the new grass and shrub shear attachment. With this, the Ixo proves again that it

is far more than a conventional power tool. With the grass and shrub shear at-

tachment, the Ixo links to extraordinary attachments such as the Ixo BBQ for

lighting charcoal, the Ixo Vino for opening wine bottles and the Ixo Spice for sea-

soning meals. In total, the Ixo Collection includes nine different attachments,

making the smallest cordless screwdriver from Bosch more versatile than ever

before. The Ixo’s success story began in 2003: Since then more than 15 million

units have been sold, making it the world’s top-selling power tool.

High-pressure washers: the perfect tool for every job

Bosch Power Tools always has the individual needs of different users in mind.

“It’s not just DIY enthusiasts or amateur gardeners but a wide range of people,

from beginners to passionate users, who have high requirements,” explained

Becker. The focus is on providing the right tool for everyone, which is why Bosch

Power Tools also divides the high-pressure washer segment into the Easy, Uni-

versal and Advanced classes, each with their own performance and equipment.

This allows the user to select the perfect tool to match their requirements.

Bosch is expanding the range consistently: In addition to the handy Easy class

tool and two Advanced models, there are three new Universal tools and two addi-

tional Advanced tools. Bosch is thereby covering all applications from occasional,

light cleaning and more demanding tasks through to cleaning especially stubborn

dirt – a broader application range than ever before.

Press photo: 1-PT-22402

Contact persons for press inquiries:

Martin Steinlehner

Phone: +49 711 758-3132

E-mail: [email protected] The Power Tools Division of the Bosch Group is one of the world’s leading providers for power tools, power tool accessories and measuring tools. In 2015, its roughly 20,000 associates generated sales of 4.5 billion euros, about 85 percent of which outside of Germany. With brands such as Bosch, Skil and Dremel, the division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation. The division generated about one third of its sales in 2015 with products that have been on the market for less than two years. In 2016, Bosch Power Tools will again launch more than 100 new products onto the German market in its four business segments power tools, accessories, measuring tools and garden tools.

mailto:[email protected]

of 4

The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solu-tions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manu-facturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and develop-ment at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver in-novations for a connected life. Bosch improves quality of life worldwide with products and ser-vices that are innovative and spark enthusiasm. In short, Bosch creates technology that is “In-vented for life.”

Additional information is available online at www.bosch.com, www.bosch-press.com, twitter.com/BoschPresse

http://www.bosch.com/

http://www.bosch-press.com/

http://twitter.com/BoschPresse

Robert Bosch GmbH

Postfach 10 60 50

D-70049 Stuttgart


Phone +49 711 758-3132

Fax +49 711 811-5188012




www.bosch-press.com

July 28, 2016

PI 9315 PT MS

Press release

Learning from users – developing for users: Bosch Power Tools relies on user experience Development system for exciting products

Iterative development process based on unresolved user problems

Fast concept review thanks to user involvement

Fulfilling customer needs guarantees success

Innovation designed for the user – this is the principle behind the Bosch Power

Tools System. This is also the case with garden tools such as the Indego 400

Connect robotic lawnmower, the EasyCut 12 all-purpose saw for home and

garden with completely new saw blade technology and particularly powerful

high-pressure washers. “We involve users in the development of products

and services from the very beginning and adapt both functions and designs

to the needs of the target group in question. We call this the ‘user experience’

approach, or ‘UX’ for short,” explains Marc Jost-Benz, who is responsible for

UX at Bosch Power Tools. ”We learn from users, we develop for users – our

aim is to provide them with exciting products which fulfill their requirements.”

Iterative development process based on unresolved user problems

This incorporates four crucial phases which are implemented multiple times:

User observation, analysis, product design using rapid prototyping and user

tests. “The first and most important step in any UX project is gaining insights,”

Jost-Benz explains. A wide range of elements come together to achieve this,

from classic market research methods such as individual interviews or group

discussions to accompanying and observing users as they work in the garden.

“We go out to meet the customers as much as possible. We listen and observe

carefully and thoroughly in order to find out what work they carry out and how

they use products on a daily basis: What challenges are associated with this

usage? How have they solved problems so far? What do they want?” For

example, an important discovery regarding robotic lawnmowers was that a

number of users felt that current models were oversized for their gardens.

Many also wanted installation to be made easier. When currently available

jigsaws and sabre saws were being used, it quickly became clear that some

http://www.bosch-presse.de/presseforum/details.htm?txtID=7700&locale=en




of 3

users were finding it difficult to saw precisely due to the characteristic stroke

movement and strong vibrations. Experts identified optimization potential for

high-pressure washers in terms of their performance and compactness.

The second phase focuses on analyzing these observations and determining

requirements for products and services from the users’ needs. “In order to do

this, we organize interdisciplinary workshops: Staff members from different

divisions – such as product management, development, sales and marketing –

analyze, cluster and prioritize the customers’ requirements and use them to

develop ideas.” This results in first drafts which can be used to pursue the most

promising concepts. The aim: A smaller robotic lawnmower with simpler instal-

lation, a vibration-free sawing system and a more compact high-pressure washer

which delivers the same high performance.

In the third phase, these become prototypes. “It is incredibly important to us that

our ideas are tested quickly and, crucially, where the tools will eventually be used

– where the user is,” explains Jost-Benz. In order to do this, a number of different

prototypes are created according to what is to be tested in each case: Paper

models which are well-suited for examining operating concepts, foam models

which allow the size, proportions and ergonomics of a product to be tested, and

very detailed prototypes made of modeling clay, clay or plastic, which demon-

strate the future product’s appearance and design. Functional prototypes are

key; they exhibit individual or all functions of the product, such as operating inter-

faces or switch concepts and grip concepts.

The fourth phase – the test phase – focuses on listening and observing carefully,

in the same way as at the start of the process, to determine any additional re-

quirements. Do the users find the product useful? Do they find it easy to use? Do

they have fun using it? Do they find the tool attractive and aesthetically pleasing?

These are key questions which need to be answered at this stage. With regards

to the robotic lawnmowers, a number of different aspects were evaluated during

the development process, from the intuitive operability of a new calendar function

to simpler hardware installation. The newly developed saw blade technology,

which resulted in a mini chainsaw with a revolving micro-chain, also went through

multiple phases with different testers and prototypes. The same applies to the

development of more compact high-pressure washers which deliver the same

high performance. “Our development process is a spiral: We repeat these four

phases as many times as is necessary to achieve a result that we can be truly

satisfied with – because the product fully meets the users’ needs,” explains Jost-

Benz. “For us, UX means complete customer proximity from the very start. This is

the cornerstone of our innovative strength and continually allows us to success-

fully create technology which is ‘Invented for life’.”

of 3

Press photos: 1-PT-22403, 1-PT-22404

Contact person for press inquiries:

Martin Steinlehner

Phone: +49 711 758-3132

E-mail: [email protected] The Power Tools Division of the Bosch Group is one of the world’s leading providers for power tools, power tool accessories and measuring tools. In 2015, its roughly 20,000 associates generated sales of 4.5 billion euros, about 85 percent of which outside of Germany. With brands such as Bosch, Skil and Dremel, the division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation. The division generated about one third of its sales in 2015 with products that have been on the market for less than two years. In 2016, Bosch Power Tools will again launch more than 100 new products onto the German market in its four business segments power tools, accessories, measuring tools and garden tools. The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solu-tions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manu-facturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and develop-ment at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver in-novations for a connected life. Bosch improves quality of life worldwide with products and ser-vices that are innovative and spark enthusiasm. In short, Bosch creates technology that is “In-vented for life.”






Robert Bosch GmbH

Postfach 10 60 50

D-70049 Stuttgart


Phone +49 711 758-3132

Fax +49 711 811-5188012




www.bosch-press.com

July 28, 2016

PI 9316 PT MS

Press release

Small and quiet robotic lawnmowers: Bosch Indego 400 and Indego 400 Connect Optimized lawn care in urban environments

Designed for maintaining small to medium lawns

The new calender function makes manual programming unnecessary

Proven “LogiCut” navigation system for efficient mowing in lanes

The “Connect” model can be operated from wherever you are using the app

With the Indego 400 and the Indego 400 Connect, Bosch makes users’ first

experience with autonomous lawn care straightforward. There will now be two

models that are optimized for lawn care in urban environments: Compared to

existing models, they are 50 percent smaller, only half as loud and mow up to

400 square meters. With that the focus is always on the users and their needs:

Interest in autonomous lawn care is gathering pace. The advantages are obvi-

ous: Once installed, the users can sit back and relax in their gardens. So far, the

focus of autonomous lawn care was on large lawn areas of up to 1200 square

meters. User analyses show, however, that the majority of all lawns in private

gardens (that is to say around 75 percent) are less than 400 square meters in

size. This is where Bosch’s new robotic lawnmowers come in.

As with all Indego models, the Indego 400 and Indego 400 Connect work com-

pletely independently within a pre-defined area. This area is marked out with a

supplied boundary wire before the robotic lawnmower is used for the first time.

The Indego 400 and Indego 400 Connect calculate the size of the area to be

mowed by traveling along the entire length of this boundary wire once, using

sensors and a software to measure the garden. To optimize the task of mowing

the calculated area, the models combine two functions: The proven “LogiCut”

navigation system for efficient mowing in lanes, and the new calendar function,

which eliminates the need to manually program the mowing cycle.

Lawn care made to measure thanks to the intelligent calendar function

The new calendar function automatically calculates the ideal mowing cycle based

on the actual lawn size, the area that can be mown in one battery charge, the re-

http://www.bosch-presse.de/presseforum/details.htm?txtID=5813&tk_id=112&locale=en

of 4

quired charging times, and the breaks that must be observed, for example when

people are likely to be taking a siesta or at the weekend. Manual calendar pro-

gramming is no longer necessary. The frequency of mowing, the days and times

at which mowing should take place, and its duration, are all automatically deter-

mined. It goes without saying that these can be adjusted by the user flexibly –

if you wish, you can specify the frequency of mowing or the days on which you

want your Indego to get to work. The intelligent calendar function adapts to your

requirements. As a result, the users can rest easy in the knowledge that the en-

tire lawn will always be maintained efficiently, without the need for any interven-

tion on their part. Not only does this save the users time, but they will always

know when and for how long the mower will be in action.

Proven “LogiCut” technology and “Bosch Smart Gardening”

The Indego 400 and the Indego 400 Connect use the proven “LogiCut” naviga-

tion system for systematic mowing in lanes. The result: A cutting rate that is

50 percent faster than comparable robotic mowers that operate on the basis of a

random navigation system. Besides this, the Indego 400 Connect can easily be

controlled from wherever you are using the “Bosch Smart Gardening” app. Data

is transferred by GSM, the world’s most widely used standard for mobile commu-

nications.

Time savings are not just restricted to the use of the robotic lawnmower –

self-explanatory symbols ensure that it takes very little time and effort to install

the base station, which has undergone a design overhaul: Its more compact di-

mensions mean that it can now be placed in a corner and requires less space

overall. It also now features an integrated cable conduit to store the boundary

wire, which makes installation easier.

From February 2017, the Indego 400 and Indego 400 Connect will be available

on the market for 899 euros and 1099 euros respectively. The “Bosch Smart

Gardening” app, which works with the Indego 400 Connect, is available for An-

droid and iOS smartphones and tablets. It is available free of charge from the

Google Play store and the Apple App Store. All the prices stated are recom-

mended retail prices including VAT. Subject to change.

http://www.bosch-presse.de/presseforum/details.htm?txtID=6902&tk_id=112

of 4

Specifications* Indego 400 / Indego 400 Connect

Battery voltage/capacity 18 V lithium-ion/2.5 Ah

Recommended lawn size ≤ 400 m²

Maximum slope 15° (27%)

Cutting width 19 cm

Cutting height 30, 40 or 50 mm

Recommended height of cut grass 3 to 5 mm

Dimensions (length x width x height) 44.5 x 36.4 x 20.2 cm

Guaranteed sound power level 63 dB (about as loud as a normal conversation)

Functions “Smart Gardening” app - start mowing - pause mowing - return to docking station - set calendar - attention alerts - blade change advice - disable mower - show position and progress - show runtime - show total tool service life - view FAQ - access telephone/email support - view and buy accessories - remote software updates

Weight including battery 8 kg

Comes complete with Base station with four nails for securing, 100-m area boundary wire incl. 180 fixing nails, 2 cable connections, power supply unit

Recommended retail prices including VAT

Indego 400: 899 €

Indego 400 Connect: 1099 €

*All figures are provisional and based on internal measurements.

Press photos: 1-PT-22405, 1-PT-22406, 1-PT-22407


Martin Steinlehner

Phone: +49 711 758-3132



of 4






Robert Bosch GmbH

Postfach 10 60 50

D-70049 Stuttgart


Phone +49 711 758-3132

Fax +49 711 811-5188012




www.bosch-press.com

July 28, 2016

PI 9317 PT MS

Press release

The first all-purpose saw with “NanoBlade”: Bosch EasyCut 12 for home and garden Achieving a precise cut quickly and conveniently

Saw blade with revolving micro-chain for vibration-free sawing

Cordless multi-saw that can be used both indoors and outdoors

Simple sawing for occasional gardeners and inexperienced DIY enthusiasts

Optimum power and maximum runtime thanks to the “Syneon Chip”

Achieving a precise cut quickly and conveniently – this is what the EasyCut 12

from Bosch offers. The handy tool is the first all-purpose saw in the world to fea-

ture the “NanoBlade” – a saw blade with a revolving micro-chain. It consists of

multiple chain links which are only four millimeters in size ‒ similar to a chainsaw,

but miniaturized. The revolving micro-chain means that the stroke movement

which is typical of jigsaws and sabre saws, leading to high vibrations and saw

blade running, is eliminated. The result is a saw which enables even occasional

gardeners and inexperienced DIY enthusiasts to realise projects easily, vibration-

free and effortlessly –and this is also ideal for applications in the garden: When

cutting branches, these branches don’t sway back and forth as a result of the

sawing motion. The “NanoBlade” is also long-lasting and does not require main-

tenance: It is not necessary to oil, sharpen or re-tension the chain. The micro-

chain does not become jammed either, even when used with resinous wood. Up

to 100 meters of softwood can be cut without having to replace the saw blade.

Cordless multi-saw that can be used both indoors and outdoors

The EasyCut 12 cordless multi-saw is an all-purpose tool for both inside and out-

side. Whether users want to cut pieces of squared timber or trim bushes and

trees ‒ the EasyCut 12, with a weight of only 900 grams, makes every cut easy

and quick. The position of the saw blade is another benefit in this case as it ena-

bles users to saw close to the edges. The cut is made along the entire length of

the blade. Furthermore, very specific cutouts can be made using the tip of the

blade. If the “NanoBlade” needs to be replaced, this can be done quickly thanks

to the SDS system, including automatic tensioning of the chain.

of 3

Optimum power and maximum runtime thanks to the “Syneon Chip”

The EasyCut 12 is designed for cuts up to 65 millimeters. As such, even thick

branches can be cut effortlessly. Its high performance is based on optimum co-

ordination of key components such as the motor and gearbox combined with an

intelligent electronic system called the “Syneon Chip”. This ensures that users

are always provided with the optimum power level and the maximum runtime for

every task. What’s more, the EasyCut 12 is powerful right up to the last cut: it

holds its full power until the battery is empty. The “12” in the tool name indicates

the maximum battery voltage of 12 volts and replaces the previous nomenclature

with 10.8 volts, the average battery voltage specification.

Combining with a system: “Power4All” from Bosch


DIY and garden tools. At present, a total of thirteen power tools can be operated

using the same 10.8 volt lithium-ion battery – from grass trimmers through to

hammer drills. This enables do-it-yourselfers to do without batteries and chargers

that they do not need, and at the same time to save money. A “Power4All” logo

on the packaging indicates which tools belong to the system. The nomenclature

will change from 10.8 to 12 volts in January 2017. Existing 10.8 volt batteries and

chargers remain fully compatible. It goes without saying that the new 12 volt bat-

teries as well are compatible with the existing 10.8 volt tools.

The EasyCut 12 will be available at retail outlets from early 2017 for 139.99

euros. It will be supplied with a 12 volt battery and a quick charger, as well as

a 65-millimeter NanoBlade Wood Speed 65 saw blade. The tool will be available

also without battery and charger for 99.99 euros. All the prices stated are re-

commended retail prices including VAT. Subject to change.

Specifications* EasyCut 12

Battery voltage/capacity 12 V/2.5 Ah

No-load speed 0 ‒ 4100 rpm

Max. cutting depth 65 mm

Weight 0.9 kg

Possible accessories/saw blades Wood: NanoBlade Wood Speed 65

Recommended retail price including VAT

Set version 139.99 €

without battery and charger 99,99 €

*All figures are provisional and based on internal measurements.


of 3


Martin Steinlehner

Phone: +49 711 758-3132

E-mail: [email protected]

The Power Tools Division of the Bosch Group is one of the world’s leading providers for power tools, power tool accessories and measuring tools. In 2015, its roughly 20,000 associates generated sales of 4.5 billion euros, about 85 percent of which outside of Germany. With brands such as Bosch, Skil and Dremel, the division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation. The division generated about one third of its sales in 2015 with products that have been on the market for less than two years. In 2016, Bosch Power Tools will again launch more than 100 new products onto the German market in its four business segments power tools, accessories, measuring tools and garden tools. The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solu-tions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manu-facturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and develop-ment at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver in-novations for a connected life. Bosch improves quality of life worldwide with products and ser-vices that are innovative and spark enthusiasm. In short, Bosch creates technology that is “In-vented for life.”






Robert Bosch GmbH

Postfach 10 60 50

D-70049 Stuttgart


Phone +49 711 758-3132

Fax +49 711 811-5188012




www.bosch-press.com

July 28, 2016

PI 9318 PT MS

Press release

Create your own little oasis in the city: The Ixo garden set from Bosch The first cordless screwdriver which trims and shapes

Grass and shrub shear attachment for use on balconies and patios

Newest member of the Ixo Collection – broad application range for home and garden

Fits into every drawer – even in small homes

The first cordless screwdriver which trims and shapes – meet the Ixo from Bosch.

Its new grass and shrub shear attachment enables this little helper to shape

small ornamental trees on balconies and patios. Even when trimming short lawn

edges, the Ixo Garden is one step ahead − and the Ixo proves again that it is

far more than a conventional power tool. With the grass and shrub shear attach-

ment, the Ixo connects indoor and outdoor, and links to extraordinary attach-

ments such as the Ixo BBQ for lighting charcoal, the Ixo Vino for opening wine

bottles and the Ixo Spice for seasoning meals. In total, the Ixo Collection includes

nine different attachments, making the smallest cordless screwdriver from Bosch

more versatile than ever before – the Ixo can simply do more.

Attach, switch on and go

The Ixo Garden is particularly suitable for occasional gardeners –those users

who have little affinity with gardening, or limited experience with it – as the grass

and shrub shear attachment is just as easy to operate as the cordless screw-

driver itself. It is ready for operation in just a few steps: Simply remove the front

black cap of the Ixo, click the grass and shrub shear attachment into place, un-

lock the Ixo’s red safety switch and activate the speed trigger. The result is that

gardeners can use the eight-centimeter-wide blade to stylishly coif ornamental

trees that are in need of a trim.

Fits into any drawer – even in small homes

After completing the task at hand, the Ixo can easily be stored in a drawer com-

plete with the grass and shrub shear attachment so that the tool is at hand for

use at any time – be it for topiary or conventional DIY tasks such as assembling

furniture.

of 3

The Ixo Garden will be available at the recommended retail price of 74.99 euros

from March 2017. It is supplied in a carton box with the grass and shrub shear at-

tachment, ten screwdriver bits and a USB charger. Anyone who already owns the

Ixo can purchase the new grass and shrub shear attachment individually for

34.99 euros as part of the Ixo Collection. All the prices stated are recommended

retail prices including VAT. Subject to change. More than 15 million units sold – the Ixo’s story

When a cordless screwdriver sells more than 15 million units worldwide, then it

must have had its finger firmly on the pulse of its time. The Ixo from Bosch is

revolutionizing the DIY market – and has been doing so since 2003. In a world

full of heavy, large and clunky power tools, the Ixo presented itself as a small,

lightweight and handy tool. The handy ever-ready feature combined with the

tool's small dimensions quickly made it a sought-after alternative to conventional

manual screwdrivers and eventually the top-selling power tool in the world.

Which other power tool can you adorn with a fabric label and raise a cheer in

doing so? The Ixo has been much more than a conventional power tool for

some time now, enjoying a cult status among DIY enthusiasts.

Press photos: 1-PT-22411, 1-PT-22412


Martin Steinlehner

Phone: +49 711 758-3132



of 3






Robert Bosch GmbH

Postfach 10 60 50

D-70049 Stuttgart


Phone +49 711 758-3132

Fax +49 711 811-5188012




www.bosch-press.com

July 28, 2016

PI 9319 PT MS

Press release

A broader application range than ever before: Complete high-pressure washer system from Bosch Compact design, powerful cleaning

The perfect tool for every job: eight models in three classes

Easier, quieter and more powerful: the new Universal class

For particularly stubborn dirt: two additional Advanced models

Bosch will be offering a complete system of high-pressure washers for efficient

cleaning around the home and garden: In addition to the handy Easy class tool

and two Advanced models, there are three new Universal tools and two addition-

al Advanced tools. Bosch is thereby covering all applications from occasional,

light cleaning and more demanding tasks through to cleaning especially stubborn

dirt – a broader application range than ever before. Easy, Universal and Ad-

vanced classification with individual performance and equipment makes it easier

for users to select the perfect tool to meet their requirements.

Easier, quieter and more powerful: the new Universal class

Bosch is replacing the previous Universal class with three quieter, more powerful

models that are even easier to operate: The UniversalAquatak 125, Universal-

Aquatak 130 and UniversalAquatak 135 high-pressure washers. The tools differ

from one another in terms of water flow rates of 360 to 410 liters per hour as well

as maximum pressures that range from 125 to 135 bar, thereby offering the ap-

propriate cleaning power needed for different applications. Thanks to the rede-

signed three-in-one spray jet system – now also with a high-pressure pencil jet –

all tasks can be completed with only one nozzle and with quick adjustment: One

turn is enough. Users can choose from the tried-and-tested fan jet, a rotary jet

and the new high-pressure pencil jet for removing particularly stubborn dirt. Fur-

thermore, the scope of delivery now also includes a high-pressure detergent

nozzle. This enables the cleaning foam produced to be distributed especially fast

over the surface to be cleaned, with users able to carry out cleaning tasks quickly

and achieve thorough cleaning results.

of 4

All the benefits of the new Universal class are immediately apparent and even

audible. Thanks to the combination of new pump geometry and a high-pressure

nozzle, the tools provide ten percent more cleaning power than their predeces-

sors and are also significantly quieter. In addition, the high-pressure washers are

especially practical and are easy to position wherever they are needed: The

extra-long extendable handle and large wheels make light work of transportation.

An additional handle on the front of the tool aids lifting and handling. After use,

the extendable handle is simply pushed back and the high-pressure washer can

be stored away with minimum space requirements. The lance, cleaning gun,

hose and supplied accessories are provided on the tool itself. They can be put

together in a matter of seconds as and when they are needed thanks to SDS

click connections. Bosch offers an extensive range of accessories for all models,

including various patio-cleaning attachments and a 90-degree nozzle. This

makes the tools especially versatile.

For stubborn dirt: two additional Advanced models

With the AdvancedAquatak 150 and AdvancedAquatak 160, Bosch is expanding

the Advanced class with two especially powerful and robust tools for thoroughly

cleaning stubborn dirt. For the first time ever, the two models feature a four-

cylinder ‘Quad’ pump that has been optimized for efficiency, offering a higher

performance while also featuring a more compact design than the conventional

three-cylinder pump. As a result, the tools are simultaneously more powerful and

ergonomic. The high-pressure washers supply a pressure of 150 or 160 bar, are

lighter and more compact than previous models and can therefore be moved and

transported more easily. Thanks to the high pressure, they convey up to 480 or

570 liters of water an hour, enabling large areas and very dirty surfaces around

the house and in the garden to be cleaned particularly quickly and efficiently. The

standard equipment supplied includes two lances and three different nozzles: A

vario fan jet/pencil jet lance and a rotary lance as well as a fixed fan jet nozzle

with a 60-degree horizontal opening angle and a high-pressure detergent nozzle

that can meter the detergent volume. The AdvancedAquatak 160 features a high-

pressure gun and cleaning lances made from metal which are therefore very du-

rable. Even its high-pressure hose is coated in steel and thereby extremely ro-

bust. Both models have an integrated hose reel, which neatly winds up the eight-

meter long high-pressure hose.

The Universal class high-pressure washers will be available in stores from spring

2017 and the new Advanced class models will be available from January 2017.

All prices specified are recommended retail prices including VAT. Subject to

change.

of 4

The new Bosch high-pressure washers at a glance:

Universal class

Specifications* UniversalAquatak 125

UniversalAquatak 130

UniversalAquatak 135

Motor power 1,500 W 1,700 W 1,900 W

Max. pressure 125 bar 130 bar 135 bar

Max. flow rate 360 l/h 380 l/h 410 l/h

Max. flow temperature 40 °C 40 °C 40 °C

Length of high-pressure hose

5 m 6 m 7 m

Length of cable 5 m 5 m 5 m

Weight in accordance with EPTA

7.7 kg 8.7 kg 8.8 kg

Price €149.99 €169.99 €189.99

Advanced class

Specifications* AdvancedAquatak 150

AdvancedAquatak 160

Motor power 2,200 W 2,600 W

Max. pressure 150 bar 160 bar

Max. flow rate 480 l/h 570 l/h

Max. flow temperature 40 °C 40 °C

Length of high-pressure hose

8 m 8 m

Length of cable 5 m 5 m

Weight in accordance with EPTA

21.1 kg 23.4 kg

Price €399.99 €499.99

*All data is provisional based on internal measurements.

Already available:

Easy class:

AQT 33-11 with 1300 W for €89.99.

Advanced class:

AQT 42-13 with 1900 W for €259.99.

AQT 45-14 X with 2100 W for €319.99.



Martin Steinlehner

Phone: +49 711 758-3132

E-mail: [email protected]


of 4

The Power Tools Division of the Bosch Group is one of the world’s leading providers for power tools, power tool accessories and measuring tools. In 2015, its roughly 20,000 associates generated sales of 4.5 billion euros, about 85 percent of which outside of Germany. With brands such as Bosch, Skil and Dremel, the division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation. The division generated about one third of its sales in 2015 with products that have been on the market for less than two years. In 2016, Bosch Power Tools will again launch more than 100 new products onto the German market in its four business segments power tools, accessories, measuring tools and garden tools. The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solu-tions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manu-facturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and develop-ment at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver in-novations for a connected life. Bosch improves quality of life worldwide with products and ser-vices that are innovative and spark enthusiasm. In short, Bosch creates technology that is “In-vented for life.”





July 28th, 2016 RF 00270-e PT MS

Robert Bosch GmbH Postfach 10 60 50 70049 Stuttgart, Germany Corporate Communications, Brand Management, and Sustainability E-mail: [email protected] Phone: +49 711 758-3132 Fax: +49 711 811-5188012 Senior Vice President: Dr. Christoph Zemelka www.bosch-press.com

An effortless way to a beautiful garden

with innovations from Bosch

Speech by Henk Becker,

Member of the executive management

of the Power Tools Division

of Robert Bosch GmbH

on the occasion of the press conference

in Stuttgart on July 28th, 2016

Check against delivery.

2 of 8

Ladies and gentlemen,

Learn from the user – develop for the user: In the introduction to “User Expe-

rience”, you have just learned how systematically we research the needs and

desires of our users, and focus on these when developing products and ser-

vices. We are all working together on this: From the specially established

“User Experience” team led by Marc Jost-Benz to the employees in Develop-

ment, Product Management, Marketing and Distribution. In the development

process, we check time and again whether the user finds our product useful,

can operate it easily, enjoys using it and whether the product meets the aes-

thetic requirements. Knowing the answers to these questions forms the basis

of our innovative strength and is the DNA for our success.

Our users originate from diverse target groups

With the interdisciplinary “User Experience” approach, we are serving diffe-

rent target groups: Private users as well as gardening and landscaping pro-

fessionals. Since this year’s spring we offer a complete range of professional

cordless tools. You are welcome to try these at our hands-on stations.

Let me illustrate today how we make gardening easy for private users – who,

of course, have varying needs already. Hobby gardeners, garden lovers, na-

ture enthusiasts, city gardeners, self-supporters – no two are the same, and

yet they have one thing in common: The desire for easy-to-use gardening

tools. I will show you how you can have a beautiful garden effortlessly, using

Bosch innovations.

We will discuss typical gardening jobs: Lawn mowing, trimming tree branches

and shrubs, shaping small ornamental trees, cleaning patios − we offer the

perfect solution for all of these tasks. Let me start with two small and quiet ro-

botic lawnmowers: The Indego 400 and the Indego 400 Connect.

Evolution of the Indego: tried and tested functions now in compact design

Everyone wants an attractive, well cared-for lawn. But not everyone has the

time or the desire to mow it. Robotic lawnmowers can provide a remedy:

3 of 8

Once they are set up, the user can sit back and relax. Even users with

smaller gardens appreciate this benefit, but they find current models over-

sized.

So, what have we done? We are offering our tried-and-tested “LogiCut”

function for quicker lawn-mowing in lanes, as well as app control now in a

compact design: Our new models, the Indego 400 and Indego 400 Connect,

are 50 percent smaller, half as loud as existing models and mow up to 400

square meters. This makes them particularly suitable for city dwellers requi-

ring peace and quiet, who would rather have their lawn mowed than mow it

themselves.

A new calendar function makes manual programming of the mowing cycle

unnecessary. It automatically calculates the ideal mowing cycle based on the

actual lawn size, the area that can be mowed in one battery charge, the re-

quired charging times and the breaks that must be observed, for example,

when people are likely to be taking a nap or at the weekend. This means

more time to enjoy your garden, whether in a hammock or at the barbecue.

Moreover, you can control the Indego 400 Connect easily and conveniently

on your smartphone or tablet from anywhere – the sofa in your living room,

on the way to work or even while on vacation. That is what we call “Smart

gardening”!

EasyCut 12: a new dimension in sawing – in the garden too

With the EasyCut 12, our all-purpose saw with new saw blade technology, we

are opening up a new dimension in sawing for users. At present, anyone who

wants to trim tree branches or shrubs has to rely on jigsaws or saber saws.

In particular, people with little sawing experience find it difficult to guide the

saw accurately and safely, due to the typical stroke movement with high

vibrations. Our solution is a saw blade with a revolving micro chain consisting

of chain links that are four millimeters in size‒ similar to a chainsaw, but mi-

niaturized. No more stroke movement, no more vibration. With this, we are

4 of 8

taking sawing to the next level. With our “NanoBlades” and the EasyCut 12,

all users can saw easily, vibration-free and effortlessly. This is ideal for appli-

cations in the garden: When cutting branches, these branches no longer

sway back and forth as a result of the sawing motion.

Our “NanoBlade” is also long-lasting and does not require maintenance: It is

not necessary to oil, sharpen or re-tension the chain. The micro-chain does

not become jammed either, even when used with resinous wood. The posi-

tion of the 900-gram EasyCut 12’s saw blade is advantageous: It allows you

to saw off branches close to the edges. You can cut at any position along the

65-millimeter blade. Furthermore, you can make very specific cutouts using

the tip of the blade. And if the “NanoBlade” needs to be replaced, this can be

done quickly thanks to the SDS system, including automatic tensioning of the

chain.

A complete cordless system with “Syneon Chip”


DIY and garden tools. Countless garden and power tools, from grass trim-

mers to hammer drills, can be operated using one and the same interchange-

able battery. This enables users to do without batteries and chargers that

they do not need, and they can save money at the same time. The “12” in the

EasyCut 12 tool name indicates the maximum battery voltage of 12 volts and

replaces the previous nomenclature with 10.8 volts – the average battery

voltage specification.

The high performance of our tools with an interchangeable battery is based

on optimum coordination of key components such as the motor and gearbox

combined with an intelligent electronic system called the “Syneon Chip”. This

ensures that users are always provided with the ideal power level and the

maximum runtime. Furthermore, the tools remain powerful right up to the last

cut – they hold their full power until the battery is empty.

5 of 8

This technology is used in all of our DIY and garden tools with interchange-

able batteries – even those from the 18 volt and 36 volt class. In total, we

currently offer private users more than 30 DIY and garden tools equipped

with the Syneon technology. We are also continuously expanding our exis-

ting product range – such as right now with the EasyCut 12.

Ixo Garden: the versatile helper for urban jobs

With the Ixo Garden, we are also bridging the gap between DIY and garden

applications. Many people in cities live in houses without their own garden.

They often only have a small balcony or patio, on which they grow plants in

pots or beds. To maintain these little oases, they need a small, handy grass

and shrub shear, which they can use to shape small box trees, for instance.

Many of these city dwellers already have an Ixo – our small cordless screw-

driver, which, with more than 15 million units sold, is the best-selling power

tool in the world. Now, the Ixo can also shape small ornamental trees on bal-

conies and patios and trim lawn edges. This is made possible with the new

grass and shrub shear attachment. With this, the Ixo is proving once again

that it is far more than a conventional power tool. With the grass and shrub

shear attachment, it connects home and garden and links to extraordinary at-

tachments such as the Ixo BBQ for lighting charcoal, the Ixo Vino for opening

wine bottles and the Ixo Spice for seasoning meals. The Ixo Collection in-

cludes nine different attachments. This makes our small cordless screwdriver

more versatile than ever before.

High-pressure washer – the perfect tool for every job

Our high-pressure washers are always designed with the users and their

needs in mind. We focus on providing the right tool for everyone – from be-

ginners to passionate users with high requirements. What they have in com-

mon is the problem of how to store their large high-pressure washers. Our so-

lution are very compact tools, which we classify as Easy, Universal and Ad-

vanced. We offer a complete system of high-pressure washers for efficient

cleaning around the home and garden: In addition to the handy Easy class

6 of 8

tool and two Advanced models, there are three new Universal tools and two

additional Advanced tools. We thereby cover all applications from occasional,

light cleaning to more demanding tasks through to cleaning especially stub-

born dirt – a broader application range than ever before. Easy, Universal and

Advanced classification with individual performance levels and equipment

makes it easier for users to select the perfect tool to meet their requirements.

The three new models in the Universal class, the high-pressure washers

UniversalAquatak 125, UniversalAquatak 130 and UniversalAquatak 135,

are even easier to use, quieter and more powerful than their predecessors.

Thanks to the combination of new pump geometry and high-pressure

nozzles, the tools provide ten percent more cleaning power. They differ

from one another by their water flow rates as well as their maximum pres-

sure, thereby offering the appropriate cleaning power needed for different

applications.

We have redesigned the 3-in-1 spray jet system: The user has the choice

between the tried-and-tested fan jet, a rotary jet and the new high-pressure

pencil jet for removing particularly stubborn dirt. Moreover, we are also now

offering a high-pressure detergent nozzle. It distributes the cleaning foam

generated over the surface to be cleaned extremely quickly – the user can

work rapidly and achieve thorough results. In addition, the high-pressure

washers are especially practical and are easy to position wherever they are

needed: The extra-long extendable handle and large wheels make light work

of transportation.

We are expanding the Advanced class to include the AdvancedAquatak 150

and the AdvancedAquatak 160 − two particularly powerful and robust tools

for thorough removal of stubborn dirt. For the first time ever, the two models

feature a four-cylinder pump that has been optimized for efficiency, offering

a higher performance level while also featuring a more compact design

than the conventional three-cylinder pump. As a result, the tools are simulta-

neously more powerful and ergonomic. The high-pressure washers supply a

7 of 8

pressure of 150 or 160 bar, are lightweight and compact and can therefore be

moved and transported more easily. Thanks to the high pressure, they

convey up to 480 or 570 liters of water an hour, enabling large areas and

heavily-contaminated surfaces around the house and in the garden to be

cleaned particularly quickly and efficiently. The AdvancedAquatak 160

features a high-pressure gun and cleaning lances made from metal which are

therefore very durable. Even its high-pressure hose is coated in steel and

thereby extremely robust.

Bosch Innovations make gardening easy

To conclude this talk, I would now like to briefly recap the most important

points:

Thanks to “User Experience”, we know the requirements of our users and

can develop solutions that make gardening easy for them.

We implement connected products and new technologies in order to make

work more convenient and open up new possibilities for them.

We offer particularly small and handy tools – for instance for use on balco-

nies and patios. This makes us accessible to user groups who, until now,

have exclusively used handheld tools.

Thank you for your attention!

8 of 8



Martin Steinlehner

Phone: +49 711 758-3132








July 28th, 2016 RF 00271-e PT MS

Bosch garden tools:

Record due to consistent focus on users

Speech by Henning von Boxberg,

President of the Power Tools Division

of Robert Bosch GmbH

on the occasion of the press conference

in Stuttgart on July 28th, 2016

Check against delivery.

Robert Bosch GmbH Postfach 10 60 50 70049 Stuttgart, Germany Corporate Communications, Brand Management, and Sustainability E-mail: [email protected] Phone: +49 711 758-3132 Fax: +49 711 811-5188012 Senior Vice President: Dr. Christoph Zemelka www.bosch-press.com

2 of 6

Ladies and gentlemen,

Today, we gave you a glimpse behind the scenes: You were able to see for

yourselves how Bosch Power Tools aligns its garden tools to the needs of the

user. One example is our connected robotic lawnmower, which saves a great

deal of time in lawn care. We involve users in the development of products

and services from the very beginning and adapt both functions and designs to

the needs of the target group in question. That is the basis of our innovative

strength and for our growth.

2015 was another extremely successful gardening year for Bosch Power

Tools: Our sales of products for domestic gardening grew to 294 million euros

− that is a nominal growth of six percent, or four percent in local currency. As

a result, we have beaten our record sales from the previous year once again.

Our success on the market is not a one-off phenomenon, rather we continue

to update our success story: Over the past five years, we have grown by an

average of eight percent in our core market of Europe, where we make more

than 90 percent of our sales of gardening power tools. This growth is faster

than that of the market.

Bosch innovations are growth drivers

Innovations and the consistent development of products are our most im-

portant growth drivers: We achieve 40 percent of our sales from garden tools

that are less than two years old. Indego, Rotak lawnmowers and hedgecut-

ters with new cutting technology – they all go down well with users. Why?

Because they make gardening easier.

You have already heard a lot today about the Indego. With our new models,

we are now taking on tried-and-tested functions such as “LogiCut” for sys-

tematic lawn mowing in parallel lines, as well as app control. For those who

prefer a traditional lawnmower, we have high-performance and simultane-

ously power-saving tools: Our Rotak lawnmower with certified Ergoflex sys-

tem. Its multi-position handle relieves the strain on muscles, tendons and

3 of 6

joints and ensures that lawn mowing is relaxing. We have also developed

our hedgecutters further. Our newest model, the AHS 55-20 LI, has an

optimized cutting rhythm thanks to “Quick-Cut” technology: The blades re-

main open a moment longer than the blades of conventional hegdecutters,

enabling them to grip twigs and branches cleanly by first cut. For thicker

branches, the tried-and-tested “Anti-blocking system” also takes effect: if the

blades fail to cut through a thick or particularly hard branch at the first at-

tempt and risk getting stuck, micro-electronics in the motor adjust the running

direction of the blades so that they are repeatedly applied to the same point

until the branch has been cut through.

Success factor cordless tools

Tools with lithium-ion batteries make an important contribution to our suc-

cess. In 2015, we achieved more than one third of our sales with cordless

garden tools. Bosch first introduced lithium-ion technology in a power tool –

the Ixo – in 2003. These batteries had previously only been heard of in cell

telephones. The technology has won recognition on the market: The lithium-

ion batteries are smaller, lighter and more powerful than conventional batte-

ries. In addition, the tools can even be used after weeks of inactivity, as the

battery hardly loses any charge.

Small and lightweight − we use this, for instance, in our Isio grass and shrub

shear. It is so manageable that even people who previously always reached

for classical shears can no longer do without the convenience of this electric

helper. Moreover, the cells are now so powerful that tools with lithium-ion

batteries are a good alternative to mains units – for instance our Rotak

lawnmower or 36-volt hedgecutters.

We are continually expanding our cordless range, for instance, our “Power

4All” cordless system, which allows both gardening and DIY tools to be ope-

rated with one and the same battery – from grass trimmers to hammer drills.

We offer “Power4All” in two volt classes: 10.8 and 18 volt. This enables users

4 of 6

to do without batteries and chargers that they do not need, and they can save

money.

Two-figure growth in Germany

Bosch Power Tools is achieving particularly dynamic growth in Germany, our

largest sales market. In 2015, its growth reached double digits at 13 percent.

Lawnmowers, hedgecutters, shredders, chainsaws and grass trimmers – they

are all tailored to our users’ needs and are, therefore, well received.

Our success in the German market coincides with long-term development in

Europe: Over the past five years, we have grown by an average of eleven

percent – long-lasting success that we would like to continue this year.

Knowing users’ needs – and using feedback

The feedback on the market shows that we are in a good position, thanks to

“User Experience”: Products such as our AHS 52 LI cordless hedgecutters

have received very positive online reviews – “easy to use, high performance,

cuts effortlessly thanks to the ‘Anti-blocking system’”. Our Rotak lawnmower

has also hit the mark in terms of usability.

We use this direct customer feedback to continue developing our products in

the long term. For example, our robotic lawnmower Indego: One user

commented on the purchase of his Indego 1200 Connect, saying that he ac-

tually had only a fraction of the garden area for which the tool is designed.

Our solution for the coming season: The Indego 400 and Indego 400 Connect

models for autonomous lawn care in small to medium-sized gardens.

5 of 6

Forecast: Further growth by focusing on users

To conclude this talk, I would now like to briefly recap the most important

points:

Thanks to garden tools, Bosch Power Tools also grew significantly in 2015

– we have beaten our record sales from last year once again.

Accounting for 90 percent of the sales, Europe remains our most important

sales market, whilst Germany is the largest.

Innovations are our most important growth drivers.

We want to continue this success with our products and services for the

coming gardening season – by consistently focusing on the user and their

needs.

Thank you for your attention!

6 of 6



Martin Steinlehner

Phone: +49 711 758-3132


The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of December 31, 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solu-tions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manu-facturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and develop-ment at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.”






[ 01 ] bosch power tools achieves record sales once again

Documents