your ux career path: in-house, agency, both or neither?

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With User Experience designers in such high demand, those entering the field today have more choices than ever before. There’s no single right way to embark on your journey, but many before you have uncovered a path to success, so why not learn from them? Matt Dente has shared insights from surveys and interviews with UX professionals in this presentation. If you’re planning your first step in a career, or considering your next move, this presentation will provide insights that will help you make the right choices for your own path.

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Page 1: Your UX Career Path: In-house, agency, both or neither?

Hello

Page 2: Your UX Career Path: In-house, agency, both or neither?

Your UX Career Path: In-house, agency, both or neither?

Page 3: Your UX Career Path: In-house, agency, both or neither?

What’s your next move?

Page 4: Your UX Career Path: In-house, agency, both or neither?
Page 5: Your UX Career Path: In-house, agency, both or neither?

In-house, agency, both or neither?

!

This is a superficial question.

Page 6: Your UX Career Path: In-house, agency, both or neither?

The deeper question: !

What leads to UX career satisfaction?

Page 7: Your UX Career Path: In-house, agency, both or neither?

Research

Page 8: Your UX Career Path: In-house, agency, both or neither?

Approach• Surveyed 96 UX Pros • Interviewed 11 UX Pros • Joined discussions online • Discussed with colleagues

Page 9: Your UX Career Path: In-house, agency, both or neither?

What is your role?

User Experience Designer

Interaction Designer

Information Architect

User Researcher

User Interface Designer

Experience Designer

0 12.5 25 37.5 50

Page 10: Your UX Career Path: In-house, agency, both or neither?

What is the highest level of education you have completed?

High School

Some College

Bachelor's

Master's

Graduate

0 15 30 45 60

Page 11: Your UX Career Path: In-house, agency, both or neither?

Where do you work today?

Design Firm or Agency

In-house at a Large Company

Freelancer or Consultant

0 12.5 25 37.5 50

Page 12: Your UX Career Path: In-house, agency, both or neither?

How many years of experience do you have in this role?

Less than 2

3 to 5

5 to 7

7 to 10

10 to 15

15 or more

0 7 14 21 28

Page 13: Your UX Career Path: In-house, agency, both or neither?

Key Findings

Page 14: Your UX Career Path: In-house, agency, both or neither?

1. UX Pros that have worked

in a variety of places are perceived to be more

successful by their peers

Page 15: Your UX Career Path: In-house, agency, both or neither?

The most successful user experience professionals I know have worked:

In-house only

Agency only

Freelance only

In-house + Agency

In-house + Agency + Freelance

0 10 20 30 40

*Not even close to statistically significant

Page 16: Your UX Career Path: In-house, agency, both or neither?

2. People working in

UX feel happy and successful

Page 17: Your UX Career Path: In-house, agency, both or neither?

I love what I do.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 12.5 25 37.5 50

Page 18: Your UX Career Path: In-house, agency, both or neither?

Based on my own definition of success, I feel I am successful in my career today.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 15 30 45 60

Page 19: Your UX Career Path: In-house, agency, both or neither?

I am happy with my current overall compensation.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 15 30 45 60

Page 20: Your UX Career Path: In-house, agency, both or neither?

I am happy with the level of autonomy I have in my job.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 10 20 30 40

Page 21: Your UX Career Path: In-house, agency, both or neither?

My current job enables me to get better at skills that matter to me.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 12.5 25 37.5 50

Page 22: Your UX Career Path: In-house, agency, both or neither?

My current job enables me to do what I like to do in the service of something larger than myself.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 12.5 25 37.5 50

Page 23: Your UX Career Path: In-house, agency, both or neither?

Autonomy +

Mastery +

Purpose

Page 24: Your UX Career Path: In-house, agency, both or neither?

–Dan Pink

“Pay people enough so that they’re not thinking about money and they’re thinking about the work. Once you do that, it turns out there are

three factors that the science shows lead to better performance, not to mention personal

satisfaction: autonomy, mastery, and purpose.”

http://www.brainpickings.org/index.php/2013/05/09/daniel-pink-drive-rsa-motivation/

Page 25: Your UX Career Path: In-house, agency, both or neither?

Career Path Options

Page 26: Your UX Career Path: In-house, agency, both or neither?

Just a Few• In-house at a Large Company or Org • In-house at a Start-up • Agency or Design Firm • Freelance or Consulting

Page 27: Your UX Career Path: In-house, agency, both or neither?

In-house at a Large Company

Page 28: Your UX Career Path: In-house, agency, both or neither?

Pros• Resources (financial and otherwise) • Long-term involvement in projects • Stability and predictability • The ability to take ownership • Career path options (CXO?)

Page 29: Your UX Career Path: In-house, agency, both or neither?

- Khoi Vinh

“I think being "in-house" is the best job a designer can have at this point in time. It

allows you to really get a product right, which is, more than any other factor, what's

necessary to succeed in digital media.”

Page 30: Your UX Career Path: In-house, agency, both or neither?

Cons• You may be led towards specialization • You may work on the same project

for years • Expect politics

Page 31: Your UX Career Path: In-house, agency, both or neither?

In-house at a Start-up

Page 32: Your UX Career Path: In-house, agency, both or neither?

Pros• Dynamic and exciting • Close knit team of dedicated people • Exposure to different roles and

responsibilities • Special financial opportunities

(if you’re lucky)

Page 33: Your UX Career Path: In-house, agency, both or neither?

Cons• You may be the only UX pro on the team • When things get bad, they can get

personal • You have a greater chance of

getting laid off • Longer hours may be the norm

Page 34: Your UX Career Path: In-house, agency, both or neither?

Agencies & Design Firms

Page 35: Your UX Career Path: In-house, agency, both or neither?

Pros• Exposure to a variety of project types • Opportunities to network • At smaller shops you can be a generalist • Client service is rewarding

Page 36: Your UX Career Path: In-house, agency, both or neither?

Cons• Less influence and involvement

on products • It can be very deadline driven • You’ll encounter bad clients

from time to time • There could be bench time • Your performance is tied to billable time

Page 37: Your UX Career Path: In-house, agency, both or neither?

Freelancing

Page 38: Your UX Career Path: In-house, agency, both or neither?

Pros• Be your own boss • You can potentially make more money • Learn about business (on training wheels) • Work from home, Mexico, or anywhere

Page 39: Your UX Career Path: In-house, agency, both or neither?

Cons• You need to market and find clients • Downtime can be financially stressful • Fewer opportunities to collaborate

and learn • You may get lonely • Early in your career this could

stunt growth

Page 40: Your UX Career Path: In-house, agency, both or neither?

Things to Consider

Page 41: Your UX Career Path: In-house, agency, both or neither?

11 interviews !

21 Suggestions

Page 42: Your UX Career Path: In-house, agency, both or neither?

1. Discover what makes you

happiest and pursue it

Page 43: Your UX Career Path: In-house, agency, both or neither?

I love what I do.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 12.5 25 37.5 50

Page 44: Your UX Career Path: In-house, agency, both or neither?

2. Define success

for yourself

Page 45: Your UX Career Path: In-house, agency, both or neither?

Based on my own definition of success, I feel I am successful in my career today.

Strongly Agree

Agree

Neither Agree or Disagree

Disagree

Strongly Disagree

0 15 30 45 60

Page 46: Your UX Career Path: In-house, agency, both or neither?

3. Work in a field or

industry that aligns with your values

Page 47: Your UX Career Path: In-house, agency, both or neither?

4. Request informational

interviews

Page 48: Your UX Career Path: In-house, agency, both or neither?

5. Evaluate the culture

of an employer by looking at the founders

Page 49: Your UX Career Path: In-house, agency, both or neither?

6. Determine how hard you

want to work

Page 50: Your UX Career Path: In-house, agency, both or neither?

7. Early in your career, find a job that enables you to

work with as many talented people as you can

Page 51: Your UX Career Path: In-house, agency, both or neither?

8. Early on, don’t stay in

one place too long

Page 52: Your UX Career Path: In-house, agency, both or neither?

9. Take risks when

you’re starting out

Page 53: Your UX Career Path: In-house, agency, both or neither?

10. Avoid specialization,

be a generalist

Page 54: Your UX Career Path: In-house, agency, both or neither?

but…

Page 55: Your UX Career Path: In-house, agency, both or neither?

11. Don’t try to be an

expert in everything

Page 56: Your UX Career Path: In-house, agency, both or neither?

TI N TERE ST/ EXPER I ENCE

SPECIA

LIZ

ATIO

N

Page 57: Your UX Career Path: In-house, agency, both or neither?

12. Compliment

your core skills

Page 58: Your UX Career Path: In-house, agency, both or neither?

Consider• Enhancing your writing / speaking skills • Study graphic design and typography • Code a little • Learn about project management • Learn about business & finance • Learn about the sales process

Page 59: Your UX Career Path: In-house, agency, both or neither?

13. Network, go to events,

reach out on social media, talk about what you do

everywhere you go

Page 60: Your UX Career Path: In-house, agency, both or neither?

14. Accept that it’s ok

“not to know” and reach out to an expert

Page 61: Your UX Career Path: In-house, agency, both or neither?

Tell them“I don’t know,

but I will find out”

Page 62: Your UX Career Path: In-house, agency, both or neither?

15. Be aware of internal

politics and realize you are not immune

Page 63: Your UX Career Path: In-house, agency, both or neither?

16. Understand your

employer’s (and client’s) financial health

Page 64: Your UX Career Path: In-house, agency, both or neither?

17. Always have your

portfolio or resume ready

Page 65: Your UX Career Path: In-house, agency, both or neither?

18. Determine if you’re

interested in a management track,

if you are, plan ahead

Page 66: Your UX Career Path: In-house, agency, both or neither?

19. Don’t get stuck thinking

you need to pay your dues too long–when you feel

ready, go for it

Page 67: Your UX Career Path: In-house, agency, both or neither?

20. Analyze your setbacks

and learn from them

Page 68: Your UX Career Path: In-house, agency, both or neither?

One more option

Page 69: Your UX Career Path: In-house, agency, both or neither?

–William Blake

“I must create a system or be enslaved by another man’s.”

Page 70: Your UX Career Path: In-house, agency, both or neither?

21. Start a business

Page 71: Your UX Career Path: In-house, agency, both or neither?

Better yet, design a business

Page 72: Your UX Career Path: In-house, agency, both or neither?

Can I help you? !

[email protected] 206-369-1919