wwth 12.0 gamification - playbasis

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playbasis.com | [email protected]

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An overview of gamification for brands, products, and services by Robert Zepeda, Founder and CEO, Playbasis.

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Page 1: WWTH 12.0 Gamification - Playbasis

playbasis.com | [email protected]

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#WWTH

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Killers Achievers

Socialites Explorers

Dr. Richard Bartle’s Player Types

Profile: Competitive

Engagement: Leaderboards, Ranks

Profile: Completionists

Engagement: Achievements

Profile: Collaborative

Engagement: Friends, Newsfeeds, Chat

Profile: Curious

Engagement: Secrets, Content

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Playbasis is a platform that makes it easy

for brands, publishers, and merchants to

better engage and retain their audience.

We add a layer of social features and game

mechanics on top of a brand's existing

content. And we give brands powerful tools

which allow them to not only measure

engagement and retention, but also to

effectively motivate and influence user

behavior.

Our Company

playbasis

www.playbasis.com