Mood board

During the project we created a mood board about fashion and styles in the 60s. Our motivation was

to make a visualisation of the 60s fashion as an overview of everything that was trendy in that

decade. As we did researches on typical fashion of that time, we found out that women styled after

idols like Brigitte Bardot, Jean Shrimpton or Audrey Hepburn, the actress who played the

protagonist in “Breakfast at Tiffany´s“. As we think those famous women are a very good way to

express the celebrated cothing in the 60s, we included them on our mood board. Since famous

actresses, models and singers were admired by so many people, women probably dressed like them

to be like their role model. As Twiggy, the best known model in the 60s established the trend of

dressing like a boy, women started wearing bell-bottomed trousers and provocative fashion. Beeing

different and remarkable led to much positive feedback in the streets. Even Jacqueline Kennedy,

who was the first lady in the USA, wore colourful outfits and catched the attention of the society by

that. Furthermore, it was trendy to wear short dresses, wide skirts and blouses you can look through.

Fashion for men wasn´t as varied as the women´s fashion. It was very ellegant and not much

different to the business look of today. For this we chose print pictures of the Beatles, the most

famous music band from the 60s. They were leading ground in the music scene and never ever

appeared on stage without their suits on.“Sex, drugs and rock´n roll“ was the motivation of life in

the same way as “Make love, not war“ during the hippie movement. Creating our mood board, we

also used several logos and advertisements that are typical for the 60s.

Tabea, Theresa and Miray