wordpress goodness for food bloggers: food and wine conference 2014
DESCRIPTION
Food Bloggers need to be using the best CMS and know how to take care of their sites. Find out which plugins to use for recipes, social media and security.TRANSCRIPT
WordPress Goodness
Presented by:
Renee Dobbsmagnoliadays.com@reneedobbs
Judi Knightnewtricks.com@judiknight
Yummy . . .
Comes in two flavors:
One – Vanilla :WordPress.com - which is free and it is hosted for you by Automattic. You don’t need domain or hosting. Good for a basic blog. Has limitations for businesses and revenue.
Comes in two flavors:
Two Chocolate:WordPress.org - the full free version, but you need hosting and a domain. Easy to install free through hosting company. Customization is limitless.
Why WordPress?
• It is open source software. • Huge community develops it, creates
themes and plugins & teaches people about it through Meetups and WordCamps and online tutorials.
• Once customized it is very easy to add content and new functionality.
• 1000s of Themes free or premium.• 1000s of plugins which add functionality. • WordPress powers 22% of all websites.
Set Up Your WordPress Site
• Many themes to choose from• Mobile ready • WordPress gives 1000s of options• Avoid popular food themes• Be unique to attract right audience• Header, typography, colors, layout• Don’t try to appeal to everyone
Protect Your Site Plugins
Down with spammers• AkismetBetter safe than sorry• Backup Buddy• VaultPress• Back WP-UP• WordFence• Sucuri• Limit Login Attempts
Recipe Plugins
Make or break your SEORecommended:• Ziplist• EZ Recipe• RecipePress
Social Plugins
• Social Media Widget• Floating Social Bar• Jetpack• Click to Tweet• Facebook Like Box• Pinterest PinIt button
Calls to Action
• Opt-in Monster• Notification Bar• MailChimp Opt-in
Keep Them on Your Site
• Related Posts• Collapsing Categories• Cross Link Your Posts
Keep Them Coming Back
Want return visitors?
Build Your List!Email Service Providers• Mail Chimp Account• Mad Mimi • FeedBurner
Money Money Money
• Affiliate Links • Amazon Links• Ad Sense• Products• eBooks• Classes