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Who We Are & What We Do. We are a group of scientists, clinicians, researchers and business people dedicated to designing key products based on the latest research available today . Introducing. THE DAWN OF A NEW GENERATION. Enhanced Vitamin C Powder - PowerPoint PPT Presentation

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Page 1: Who We Are & What We Do
Page 2: Who We Are & What We Do

Who We Are & What We Do

We are a group of scientists, clinicians, researchers and business people dedicated to

designing key products based on the latest research available today.

Page 3: Who We Are & What We Do

Introducing

THE DAWN OF A NEW GENERATIONEnhanced Vitamin C Powder

The Right C® , Riboperine®, MultiPath® and slogan are registered trademarks of The C Group, Inc..

Page 4: Who We Are & What We Do

If you aren’t taking The Right C ®…… then you’re taking the WRONG C!

The Right C is a registered trademark of the C Group, Inc.

Help the body to help itself withEnterCell™ / MultiPath® technology

The Right C® , Riboperine®, MultiPath® and slogan are registered trademarks of The C Group, Inc

Page 5: Who We Are & What We Do

“If you aren’t taking The Right C®…… then you are taking the WRONG C!”®

The Right C® , Riboperine®, MultiPath® and slogan are registered trademarks of The C Group,

Inc

Page 6: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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The Right C® Vitamin C CrystalsBetter absorption - up to 400% better than regular vitamin C.

Stomach gentle - non acidic, pH neutral.

Sodium* ascorbate used in The Right C® enhances entry into the cells via the body’s sodium-dependent pathways.

Sodium* ascorbate is different than sodium chloride – no table salt side effects.

Contains 5% of our proprietary Riboperine® metabolite complex, shown to enhance the uptake and absorption of vitamin C into the body.

* The form of sodium traditionally associated with hypertension is sodium chloride, as found in table salt and many processed foods. The sodium used in The Right C® is sodium ascorbate, which has not been associated with raising of blood pressure. A 1000 mg. dose of The Right C® contains only 6% of the daily value for sodium (2400 mg. per day).

Individuals with concerns about salt intake should, however, discuss any concerns with their healthcare practitioner.

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THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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The Right C® Vitamin C Crystals (continued)

Completely water soluble, allowing The Right C® to go easily into solution for better absorption.

A better form of vitamin C that can be taken in higher doses without the side effects common to many other forms of vitamin C, including gastrointestinal upset.

A powerful Vitamin C with EnterCell™ technology - "enters" the body and cells through “multiple pathways” - MultiPath® providing several routes for vitamin C to be absorbed into the cells more rapidly.

The Right C® with Riboperine® metabolites goes beyond other forms of Vitamin C to provide superior absorption and bioavailability to your body: means that all of the important benefits of vitamin C – including its powerful anti-oxidant activity, its role in strengthening immune system function and its importance in collagen production – are all expected to be improved.

Not just a single molecule but an effective combination of nutrients formulated and manufactured to maximize the body’s potential.

Page 8: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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DEVELOPMENT OF A NEW FORMOF

VITAMIN C

The Right C® with EnterCellTM technology

Page 9: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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The Right C® with EnterCellTM technology

• The Right C® is a special crystal form of Vitamin C with a strongly attached sodium molecule that is buffered to a non-acidic, neutral pH.

• This form eliminates, or greatly reduces, the normal intestinal distress that occurs with some individuals taking large amounts of Vitamin C.

• The sodium molecule used in this product helps with enhanced entry into the cells through EnterCell™ technology.

• The Right C®, enhanced with our special Riboperine® Metabolites, has been tested for over two years in clinical validations and is still being used by physicians to ensure the clinical benefits of the product.

Vitamin C bound to a sodium molecule has long been used by physicians for intravenous infusions and as a supplement in many foods.

Page 10: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Using Multiple Vitamin C Pathways - MultiPath®

1. Glucose and Vitamin C are taken up into the cells by many of the same transport systems.

2. Many nutrients utilize the Glucose pathway for absorption. The Right C® with Riboperine® Metabolites does not use only the Glucose pathway exclusively for transport into the cell, but uses multiple, entirely different, separate and unique pathways - MultiPath®. The Right C® with Riboperine® Metabolites does not have to “wait in line" to be absorbed into the cell.

3. The Right C® has been formulated to enter the cells from several pathways, i.e., the Glucose pathway, the Sodium pathway, the mass action pathway and transport facilitated by the Pentose Phosphate Shunt, rather than just the Glucose/Ascorbate pathway.

Page 11: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Metabolism Pathways within CellsThe diagram below illustrates a few of the most important sources of energy available to cells.

Page 12: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Metabolism Pathways within Cells

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THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Page 14: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Page 15: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Metabolism Pathways within Cells

Page 16: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Research Studies

Page 17: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Oral Absorption Study OfVitamin C Supplements in Guinea Pigs

Page 18: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Oral Absorption Study Of Vitamin C Supplements in Guinea PigsPURPOSE

• To determine the plasma total ascorbate levels inguinea pigs after oral gavage with Ascorbic Acid (AA),Another Vitamin C (AVC) or The Right C® (TRC) at a dose of 8 mgs/kg body weight as equivalent ascorbate activity (human dose equivalent of 560 mgs.)

Page 19: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Oral Absorption Study Of Vitamin C Supplements in Guinea PigsPROCEDURES

• Thirty albino guinea pigs depleted of ascorbate prior to administration of test materials. Samples obtained at 0, 30, 60 and 90 minutes post-administration

• HPLC was used to analyze plasma samples for total ascorbate activity. Ascorbate recovery was 99.2% and the RSD 4.3%

Page 20: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Oral Absorption Study Of Vitamin C Supplements in Guinea PigsRESULTSThe mean total ascorbate concentrations in micrograms/ml are given in the table below.

0 30 60 90 minutes

A A --- 0.31 0.64 0.46

AVC --- 1.02 0.49 0.25

The Right C®

--- 1.40 0.87 0.64

Control 0.17

The Data Are Graphically Presented in The Attached Figure. .

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THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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DISCUSSION OF RESULTS

Page 22: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• The Right C® attained the highest total ascorbate plasma level at 30 minutes post-dose.

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THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• Compared to AVC, The Right C® ascorbate plasma levels rose 41% higher at 30 minutes.

41 % Higher than AVC

Page 24: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• The Right C® ascorbate plasma levels were 414% higher than Ascorbic Acid at 30 minutes while AVC was only 260% higher.

414 % Higher than Ascorbic Acid

Page 25: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• At 60 minutes, The Right C® plasma ascorbate levels were 71%, and at 90 minutes, 160% higher than levels produced by AVC.

Page 26: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• At 60 and 90 minutes, the plasma ascorbate concentrations for AVC fell below both The Right C® and Ascorbic Acid.

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THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• Extrapolation (fourth points) predicts that AVC plasma ascorbate levels return to baseline/control levels at ca. 105 minutes; Ascorbic Acid at 120 minutes; and The Right C® at 180 minutes post-dose.

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THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• The AUC (area under the curve) for The Right C® is in the range of 175% greater than the AVC AUC and 200% greater than Ascorbic Acid.

Page 29: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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• The AUC is a measure of the Total Ascorbate Activity delivered to the blood (plasma) and absorbed over the test period.

Page 30: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Oral Absorption Study Of Vitamin C Supplements in Guinea PigsCONCLUSIONS

• At equal ascorbate activity, The Right C® produces the highest plasma levels

• The Right C® ascorbate plasma levels are maintained for the entire test period

• The Right C® delivers 175% more ascorbate activity than AVC• This delivery is due to a more rapid oral uptake of

The Right C® (based on down slopes until return to baseline)

Page 31: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and

Another Vitamin C (AVC) in a Blinded Cross-over Study

Page 32: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

PURPOSE

• To determine the rate of oral absorption of The Right C® (TRC) and Another Vitamin C (AVC) by analysis of Total Vitamin C (ascorbic acid, AA) delivered to plasma at 90 minutes post-ingestion.

Page 33: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

STUDY DESIGN

• 10 healthy male subjects were randomized into two groups as described below. They were to refrain from taking any vitamin supplements for at least 7 days prior to the start of the study. They were to avoid intake of fruits and vegetables prior to and during the study period.

• The study grouping consisted of two groups: Subjects were designated in The Right C® group, TRC1 - TRC5; in the AVC group, AVC1 - AVC5. After cross-over the group designations were reversed.

• The study required that all subjects fast prior to beginning the study.

Page 34: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

STUDY DESIGN (continued)

• The AVC subjects received 1000 mgs of AVC orally. Just prior to ingestion, a blood sample was collected in a heparin vacutainer tube. Plasma was obtained and preserved with meta-phosphoric acid and frozen for analysis. This time period served to establish baseline levels of plasma AA mg/L for each subject. After ingestion of the test product, subjects were bled at 30 min., 60 min. and 90 minutes.

• The TRC subjects were treated in similar fashion except they received 1000 mgs of The Right C® orally. Blood samples were handled in the same way.

Page 35: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

STUDY DESIGN (continued)

• The subjects from both groups were washed out and groups crossed-over and the procedures repeated. The phase before the cross-over was required to determined the inherent absorption characteristics unique to each subject independent of test material and to establish plasma AA baselines to be used in calculating the rate of absorption or uptake for each test material after cross-over.

Page 36: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

ASCORBATE ANALYSIS

• Plasma AA was analyzed by High Pressure Liquid Chromatography. All results are expressed as mgs Total AA per liter of plasma at each time period (mg AA/L ).

Page 37: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

RESULTS

• Cross-over data indicates that increased AA plasma levels observed in TRC subjects at 90 min. were due to increased rate of absorption of The Right C® and not due to individual subject effects.

• The increased AA plasma levels of AA in the TRC group compared to the AVC group was due to The Right C® formulation (see Table 1).

Page 38: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over StudyRESULTS – Table 1

Test Material AA mg/L SE Mean Range

The Right C® *11.61 0.88 10 - 13

AVC 6.22 1.20 5 – 8

Average Increase, above baseline, in Total Plasma AA (mg/L) at 90 minutesafter ingestion of test material

*p ≤ 0.05

Page 39: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

RESULTS

• Absorption rate or uptake rate was calculated and is graphically shown in Figure 1

Page 40: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Page 41: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

RESULTS – Figure 1

• Initial uptake rate for The Right C® at 30 min. was 30% faster compared to AVC. This absorption rate increased, at 90 min., to 196%. This means that the absorption or uptake rate of The Right C® was 196% greater than the rate of uptake for AVC. This increased uptake rate for The Right C® is the mechanism by which The Right C® makes AA more rapidly absorbed and raises AA plasma levels more rapidly and higher than AVC. The rate (R) for The Right C® is 0.132 mg/L/ min.; for AVC it is 0.067 mg/L/ min. Extrapolation to 4 hrs indicates that The Right C® would deliver 32 mg AA/L plasma while AVC only 16 mg AA/L plasma. At 4 hours, The Right C® AUC (area under the curve) is approximated to be 205% greater than the AUC for AVC.

Page 42: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

RESULTS & DISCUSSION

• The data indicate that The Right C® formulation is absorbed more rapidly than AVC by 196%. The Right C® raises plasma AA levels more rapidly and higher than AVC. Higher plasma levels promote more rapid increases in intracellular AA. Higher AA levels enable the cell to utilize AA at a higher rate in cell metabolism and provides superior anti-oxidant action in the plasma as well as the cell. On a whole blood basis, The Right C® increases a liter of whole blood by 34.9 mg AA in four hours, while AVC only increases this parameter by 7.7 mg per liter.

Page 43: Who We Are & What We Do

THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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A Preliminary Human Study to Determine the Bioavailability of The Right C® (TRC) and Another Vitamin C (AVC) in a Blinded Cross-over Study

This report was prepared for The C Group, Inc. by:

Anthony J. Verlangieri, Ph.D., F.A.C.N., D.A.B.F.E. (Fellow)

Professor of Pharmacology and Toxicology

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THE C GROUP, INC. . 4960 S Gilbert Rd #1-135 . Chandler, AZ 85249-6003 . 480-809-6869

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Some of our Distributors:In the USADoctor C928.263.6222Email: [email protected]: doctorconline.com

In CanadaVero Nutraceuticals Corp604.220.7764Email: [email protected]

In IndonesiaPT. Radiant Sentral Nutrindo021.569.43355Email: [email protected]

Page 45: Who We Are & What We Do

THE DAWN OF A NEW GENERATION

THE DAWN OF A NEW GENERATIONEnhanced Vitamin C Powder

The Right C® , Riboperine®, MultiPath® and slogan are registered trademarks of The C Group, Inc

Page 46: Who We Are & What We Do

“If you aren’t taking The Right C® …… then you are taking the WRONG

C!”®

The Right C® , Riboperine®, MultiPath® and slogan are registered trademarks of The C Group, Inc

Page 47: Who We Are & What We Do

European Distribution