what do i do with this blog?? blogging with sharks
DESCRIPTION
Blogging got you all confused? Check out this presentation from Schipul Gals April Kyle and Brandi Lalanne and they'll break it down for you. They walk you through how to choose the blogging software that is right for you, tips to keep your blog fresh and how to track those all important stats.TRANSCRIPT
April Kyle / Brandi Lalanne// Schipul The Web Marketing [email protected] / [email protected]
www.schipulcon.com/presentations
WHAT DO I DO WITH THIS BLOG??Swimming to Blogging Success
Feel like something’s missing?
What we’ll cover
1. How to choose the right blogging platform2. Keeping your blog fresh3. Tracking blog stats
DEFINING PHASE 2
Determine your blogging goal
Is your blog the right fit?
• No magic formula• Be realistic• Content is king• Comment smart• Timeliness
PHASE 3: STARDOM
If you blog it, they will come…
http://www.flickr.com/photos/pats0n/2128923036/
Find your passion & tell the world
Stand out from the rest
http://www.flickr.com/photos/dhonfuthu/3384058945/
• Contests!• Guest posts• Theme months• NaBloPoMo:
http://www.nablopomo.com/
• Audience Participation
Find Ways to Add Value
BUILD YOUR BLOG
Awesome theme resources:
• http://wordpress.org/extend/themes/• http://www.wpzoom.com/• http://themeforest.net/• http://www.elegantthemes.com/
Give it Identity!
Baby, There’s A Shark in the Water
…and he’s reading your stuff.
Track’em and Tag’Em
• Google Analytics: – Sign up at Google.com/analytics– Install code in your Wordpress site using plugins
like Google Analyticator: http://wordpress.org/extend/plugins/google-analyticator/
– Profit!• Technorati: http://technorati.com/
• BlogPulse: http://www.blogpulse.com/
Extend the Functionality
• SEO Plugins: http://wordpress.org/extend/plugins/all-in-one-seo-pack/
• Twitter: http://wordpress.org/extend/plugins/twitter-tools/
• Flickr: http://wordpress.org/extend/plugins/wordpress-flickr-manager/ AND http://wordpress.org/extend/plugins/wp-flickr/
• MobyPicture.com (iPhone & Android users): http://www.mobypicture.com/
Blogging Basics
1. Align your blogging goals with your medium2. “Write what you know”3. Monitor but don’t obsess
Just Keep Swimming!
Blog: thisisnotapokerblog.com blog.brandius.net
Twitter: @thisisnotapril / @brandius
Find this presentation here: www.schipulcon.com/presentations
APRIL KYLE / BRANDISchipul the Web Marketing Company