webinar: top 5 challenges of social business adaptation & how to resolve them effectively
TRANSCRIPT
Top 5 Challenges of Social Business Adaptation & How to Resolve them Effectively
Speakers
2
Daniel Klas
Inbound Marketing Coordinator
panagenda
Luis Suarez
Digital Transformation & Data Analytics Adviser
panagenda
Social Connections 11 Chicago, June 1-2 2017Social Connections 12 Vienna, October 16-17 2017
What Would It Be Your #1 Challenge Within Your Social Business Journey?
Social Connections 11 Chicago, June 1-2 2017
Ownership
Source - http://bit.ly/SocBizOwnership
• Build a hybrid transformation team: IT & business
• Build a community of change leaders
• Build a community programme
Social Connections 11 Chicago, June 1-2 2017
Cost Savings - Too Many Tools!
• Co-share the budget! (IT & Business)
• Accommodate different needs from groups
• One-size fits all no longer relevant
Source - https://www.flickr.com/photos/kozumel/2160201272/
Social Connections 11 Chicago, June 1-2 2017
Narrative *Does* Matter
• IT Project
• Adoption
• Drive
• Empowerment
• Digital Transformation
• Create
• Engagement
• (Executive) Mandate
• Management
• Hierarchy
• Programme (Initiative)
• Adaptation
• Inspire (Influence)
• Enablement
• Digital Adaptation
• Co-create
• Involvement
• Persuasion
• Leadership
• Wirearchy
Social Connections 11 Chicago, June 1-2 2017
Culture
• Change in small increments
• WIIFM?
• Understand it’s never been about technology, but people
Source - http://bit.ly/HCDigTransf Source - https://unsplash.com/photos/UCZF1sXcejo
Social Connections 11 Chicago, June 1-2 2017
(Senior) Management
• ‘Ignore’ management (http://bit.ly/IgnoreMgmt)
• Different waves of adapters
• Find your (senior) change leaders
Social Connections 11 Chicago, June 1-2 2017
Social Business *Is* Tough!
• Commitment long-term
• Change in small increments
• Patience & Perseverance
Source - https://unsplash.com/photos/NPFu4GfFZ7E
Social Connections 11 Chicago, June 1-2 2017Social Connections 12 Vienna, October 16-17 2017
Which One Would *You* Pick as Biggest Obstacle from the List?
Questions?
11
Daniel Klas
Inbound Marketing Coordinator
panagenda
Luis Suarez
Digital Transformation & Data Analytics Adviser
panagenda
Luis SuarezDigital Transformation & Data Analytics Adviser
eMail: [email protected]
Mobile #: +34 679 722 947
Twitter: @elsua
Web site: http://www.panagenda.com
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