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CEO HighlightsMarch is Woman’s History Month

Directions: Take your selected CEO and create a one page newsletter highlighting company’s history, net worth, sales revenue, products/services and key features of your CEO (quotes, published books, education/training, philosophy, work ethics, ect.) Sources used must be included in your newsletter. (If using more than three words together, text must be in quotes and site your source). Reword/condense data

to be in your voice. Plagiarized copy/pasted text will receive “0” credit for this assignment.www.oneshare.com

1. Mary Barra, GM (#7)2. Meg Whitman, HP (#15)3. Virginia Rometty, IBM (#20)4. Patricia A. Woertz, Archer Daniels Midland

Company (ADM) (#27)5. Indra K. Nooyi, PepsiCo, Inc. (#43)6. Marillyn Hewson, Lockheed Martin (#59)7. Ellen J. Kullman, DuPont (#72)8. Irene B. Rosenfeld, Mondelez International

(#88)9. Phebe Novakovic, General Dynamics (#98)10. Carol M. Meyrowitz, The TJX Companies,

Inc. (#115)11. Ursula M. Burns, Xerox Corporation (#131)12. Lynn J. Good, Duke Energy (#145)13. Deanna M. Mulligan, Guardian (#238)14. Sheri S. McCoy, Avon Products Inc. (#252)15. Debra L. Reed, Sempra Energy (#281)16. Denise M. Morrison, Campbell Soup (#338)17. Heather Bresch, Mylan (#374)18. Ilene Gordon, Ingredion Incorporated

(#386)19. Jacqueline Hinman, CH2M Hill (#415)20. Kathleen M. Mazzarella, Graybar Electric

(#465)21. Gracia C. Martore, Gannett (#467)22. Mary Agnes (Maggie) Wilderotter, Frontier

Communications (#492)23. Marissa Mayer, Yahoo (#494)24. Larry Page, Google25. Jeff Bezos, Amazon26. Howard Schultz, Starbucks27. Mark Zuckerberg, Facebook28. Blake Mycoskie, Toms29. Tim Cook, Apple30. Blake W. Nordstrom, Nordstroms

Top 23 Women CEO’s Running Fortune 500 Companies

Highest Rating, Employee Feedback for CEOs

31.Sheryl Sandberg, COO, Facebook32. Warren Buffet, Berkshire Hathaway

Why we have too few woman leaders Sheryl Sandberg, TedTalk

Ban the word “Bossy”, Sheryl Sandberg (video)www.banbossy.com

“Lean In” book by Sheryl Sandberg

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Scoring Rubric for CEO Presentation

Category Scoring Criteria

Total Points

Score

Organization

(15 points)

The type of presentation is appropriate for the topic and audience.

5

Information is presented in a logical sequence. 5

Presentation appropriately cites requisite number of references. 5

Content

(45 points)

Introduction is attention-getting, lays out the problem well, and establishes a framework for the rest of the presentation.

5

Spelling errors deduct -5 per found up to 30 points. 5 (-30)

Presentation contains accurate information. 10

Material included is relevant to the overall message/purpose. 10

Appropriate amount of material is prepared, and points made reflect well their relative importance. Citing sources used!

10

There is an obvious conclusion summarizing the presentation. 5

Presentation

(40 points)

Speaker maintains good eye contact with the audience and is appropriately animated (e.g., gestures, moving around, etc.).

5

Speaker uses a clear, audible voice. 5

Delivery is poised, controlled, and smooth. 5

Good language skills and pronunciation are used. 5

Visual aids are well prepared, informative, effective, and not distracting.

5

Length of presentation is within the assigned time limits. 5

Information was well communicated. 10

Score Total Points 100

DID YOU KNOW? Women make up:of the U.S. Congress of Fortune 1,000 CEOs of corporate

boards2 19% 5% 17%

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