volkswagen india exports 100,000th vento to mexico - press release

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Page 1 of 3 Volkswagen India ships 1,00,000 th car to Mexico; ‘Made in India Vento’ drives the successful export story Pune/Mumbai, August 20, 2015: Volkswagen India shipped its 1,00,000 th car built for Mexico today. The state-of-the-art production facility of Volkswagen India in Chakan, Pune has achieved this milestone in less than two years after starting export to the North American country. This success highlights the high acceptance and demand of the Indian Volkswagen Vento and Polo in Mexico. Today, a red Volkswagen Vento, powered with a 1.6-litre MPI engine was shipped from the Mumbai Port to Mexico on the vessel Höegh Asia. The 1,00,000 th export car to Mexico embarked upon its seven-week journey to the North American country after being flagged off by Mr. Carsten Goransch Executive Director – Logistics, Volkswagen India Private Limited; Mr. Carsten Steinicke, Logistics, Volkswagen India Private Limited; Mr. Tore Listad, Head of Region South Asia and Africa, Höegh Autoliners AS; Mr. Karolath Gopinath, Head of Area Indian Sub-Continent, Höegh Autoliners AS; Mr. Yashodhan Wanage, Deputy Chairman, Mumbai Port Trust and Mr. Suvir Mishra, Commissioner of Customs (Export), Mumbai. Mr. Carsten Goransch commented on this occasion, “Highest Quality is in the DNA of Volkswagen around the world. We, in Pune, have been building world class cars which have resulted in high demand for our products in the global market. The 1,00,000 th car that we have shipped to Mexico today is a testimony to this fact. It makes us all at the Pune Plant extremely proud of what we have achieved so far.” Export to Mexico: A Success Story for Volkswagen India Volkswagen India started the export to Mexico with the Volkswagen Vento less than two years ago. The Vento, built at the Pune Plant, replaced the outgoing Jetta Classico in the Mexican market. After being introduced in the late-2013, the ‘Made in India Vento’ immediately became a popular car in this North American market with its timeless design, robust build quality, highest safety and comfort as well as adequate space – all of which ensured an impressive driving experience.

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Page 1: Volkswagen India exports 100,000th Vento to Mexico - Press Release

Page 1 of 3

Volkswagen India ships 1,00,000th

car to Mexico;

‘Made in India Vento’ drives the successful export story

Pune/Mumbai, August 20, 2015: Volkswagen India shipped its 1,00,000th car built

for Mexico today. The state-of-the-art production facility of Volkswagen India in

Chakan, Pune has achieved this milestone in less than two years after starting export

to the North American country. This success highlights the high acceptance and

demand of the Indian Volkswagen Vento and Polo in Mexico.

Today, a red Volkswagen Vento, powered with a 1.6-litre MPI engine was shipped from

the Mumbai Port to Mexico on the vessel Höegh Asia. The 1,00,000th export car to

Mexico embarked upon its seven-week journey to the North American country after

being flagged off by Mr. Carsten Goransch Executive Director – Logistics, Volkswagen

India Private Limited; Mr. Carsten Steinicke, Logistics, Volkswagen India Private Limited;

Mr. Tore Listad, Head of Region South Asia and Africa, Höegh Autoliners AS; Mr.

Karolath Gopinath, Head of Area Indian Sub-Continent, Höegh Autoliners AS; Mr.

Yashodhan Wanage, Deputy Chairman, Mumbai Port Trust and Mr. Suvir Mishra,

Commissioner of Customs (Export), Mumbai.

Mr. Carsten Goransch commented on this occasion, “Highest Quality is in the DNA of

Volkswagen around the world. We, in Pune, have been building world class cars which

have resulted in high demand for our products in the global market. The 1,00,000th car

that we have shipped to Mexico today is a testimony to this fact. It makes us all at the

Pune Plant extremely proud of what we have achieved so far.”

Export to Mexico: A Success Story for Volkswagen India

Volkswagen India started the export to Mexico with the Volkswagen Vento less than two

years ago. The Vento, built at the Pune Plant, replaced the outgoing Jetta Classico in the

Mexican market. After being introduced in the late-2013, the ‘Made in India Vento’

immediately became a popular car in this North American market with its timeless

design, robust build quality, highest safety and comfort as well as adequate space – all

of which ensured an impressive driving experience.

Page 2: Volkswagen India exports 100,000th Vento to Mexico - Press Release

Page 2 of 3

The ‘Made-in-India Vento’ climbed the sales charts in Mexico rapidly and is already in

the top three most sold cars in Mexico in the first half of 2015. It is also the highest sold

Volkswagen in Mexico at the moment. Complementing the success of Vento since late-

2014 is the Polo, which is also being built at the Volkswagen Pune Plant. Nearly every

second car produced in the year 2014 at the Volkswagen Pune Plant was shipped to this

single largest export market for Volkswagen India.

Worldwide high demand for cars built at Volkswagen Pune Plant

‘German Engineering, Made in India’ is in great demand. Currently Volkswagen India

exports the Volkswagen Polo and Vento in right-hand as well as left-hand drive versions

to over 32 countries in Asia, Africa and North America. Starting with the first single

export market, South Africa in 2011, Volkswagen India has been able to ramp-up the

export business to form a second strong leg of its business operations. The big

breakthrough for exports from the Volkswagen Pune Plant came when the Mexican

market demanded Volkswagen Vento cars built in India to replace the outgoing Jetta

Classico with the Vento.

Commenting on the export success, Mr. Carsten Goransch said, “The primary focus of the

company has been on the domestic market in India. However, with the decision to enter

export markets, we have put our operations here in India on a broader and economically

sustainable base.” He further added, “A Volkswagen built anywhere in the world meets

the same quality standards. This is evident by the way the Volkswagen Vento and Polo

have been accepted worldwide. With the success of our highest quality cars in a key

market like Mexico, we can further increase our scope of export to other countries in the

near future.”

Volkswagen Pune Plant Chronicles

March 2009: Volkswagen Pune Plant inaugurated

December 2009: Start of Polo production

August 2010: Start of Vento production

December 2010: Start of production for export to South Africa

July 2011: 1,00,000th car rolled out of Pune Plant

July 2012: Start of production of left-hand drive cars

October 2013: Start of export to Mexico

April 2014: 50,000th export car rolled out of Volkswagen Pune Plant

December 2014: With 1,11,444 units, the highest number of cars produced at

Volkswagen Pune Plant within one year

19 May 2015: 5,00,000th car rolled out of Pune Plant

20 August 2015: 1,00,000th car exported to Mexico from Pune Plant

Page 3: Volkswagen India exports 100,000th Vento to Mexico - Press Release

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About Volkswagen Group India: The Volkswagen Group is represented by five passenger car brands in

India: Audi, Lamborghini, Porsche, ŠKODA, and Volkswagen. The Volkswagen Group has been present in

India for the last 14 years and began its India journey with the entry of the ŠKODA brand in 2001. The

Audi brand and Volkswagen brand entered India in 2007, while Porsche brand and Lamborghini brand

followed in 2012. Each brand has its own character and operates as an independent entity in the market.

Volkswagen Group India has over 25 models in India, over 240 dealerships and is operating two plants –

Pune and Aurangabad. The Pune Plant has a manufacturing capacity of 130,000 cars per year (in current

two-shift system) and is currently manufacturing Volkswagen Polo and Vento and ŠKODA Rapid. The

Aurangabad Plant assembles various premium and luxury models of Audi, ŠKODA and Volkswagen sold in

India and has an annual capacity of approximately 89,000. Volkswagen Group India is a part of

Volkswagen AG, which is globally represented by 12 brands - Audi, Bentley, Bugatti, Ducati, Lamborghini,

Porsche, Scania, SEAT, ŠKODA, Volkswagen Commercial Vehicles (Volkswagen Nutzfahrzeuge), MAN and

Volkswagen Passenger Cars.

Volkswagen Group India Communications Contact: Hermann Prax / Adhish Alawani Phone: +91-8554997356 / +91-7875557435 E-Mail: [email protected] / [email protected] 6-Degrees PR

Contact: Naina Shetty / Nanditha Harnath

Phone: +91 9819703379/ +91 9619855092

E-mail: [email protected], [email protected]