Presented by : A.Aravind Sai Prasad 20089

Name

of the Company: Vodafone Date of Incorporation: Mon, 16 Jul 2007, 10:37:09 AM. Sector: Telecommunication Sector. Group: Vodafone Essar.

Vodafone

have come a long way since making the first ever mobile call in the on 1 January 1985. Today, more than 371 million customers around the world choose Vodafone to look after their communications needs. In 1991 Vodafone enabled the worlds first international mobile roaming call. In 2002, with Vodafone Live! it set a new standard for mobile communications with internet access on the move. Thats the lifeblood that runs throughout Vodafone. It is driven to empower people.

The telecom services have been recognized the world-over as an important tool for socio-economic development for a nation. The Indian Telecommunications network with 621 million connections (as on March 2011) is the third largest in the world. The sector is growing at a speed of 45% during the recent years. With government of India setting up the Telecom Regulatory Authority of India, and measures to allow new players in the country, the featured products in the segment came in to prominence. Increasing competition among players allowed the prices drastically down by making the mobile facility accessible to the urban middle class population, and to a great extent in the rural areas.

Vodafone is one of the largest international cellular carriers in the world. They are also one of the best. They were formed in 1984 as a subsidiary of Racal Electronics Plc. Racal Electronics Plc, went public in October 1988. Vodafone separated from Racal Electronics Plc and became an independent company in September 1991, at which time it changed its name to Vodafone Group Plc. Vodafone has dedicated itself to international phone service. Vodafone merged with AirTouch Communications, Inc. a USA company based in Pacific Bell, and changed its name to Vodafone AirTouch Plc. Later they reverted to its former name, Vodafone Group Plc, on 28 July 2000. YouTube agrees to offer Vodafone customers specially rendered YouTube pages on their cellphones. Finally Vodafone creates agreements with Google Maps, eBay, and MySpace.com. Vodafone now reaches over 200 million customers.

Sir John Bond, aged 69, became Chairman of Vodafone Group Plc in July 2006, having previously served as a non-executive director of the Board, and is Chairman of the Nominations and Governance Committee. Vittorio Colao, Andy Halford, Michel Combes, Stephen Pusey, are the Executive Directors. Marten Pieters is Managing Director and Chief Executive Officer at Vodafone India Ltd.

Vodafone

competes with 14 other mobile operators throughout India. They are Aircel, Airtel, Cheers Mobile, BSNL, Idea, Loop Mobile, MTNL, MTS, Ping Mobile, Reliance Communications, S Tel, Tata DoCoMo, Tata Indicom, Uninor, Videocon and Virgin Mobile

India's Largest Telecom Operators as on Aug 31, 2011 Subscriber Base (millions) 172 146 144 98 95 89 59

Operator

Bharti Airtel Reliance Communications Vodafone Essar Idea Cellular Ltd. Bharat Sanchar Nigam Ltd. Tata Teleservices Ltd. Aircel / Dishnet

Balance Sheet:

Period Ending

31-Mar-2011

31-Mar-2010

31-Mar-2009

Assets Current Assets Cash And Cash Equivalents Short Term Investments Net Receivables Inventory Other Current Assets 10,022,000 1,080,000 15,292,000 861,000 6,709,000 589,000 13,614,000 657,000 6,992,000 11,093,000 591,000 4,076,288

Total Current Assets Long Term Investments Property Plant and Equipment Goodwill Intangible Assets Accumulated Amortization Other Assets Deferred Long Term Asset Charges

27,255,000 69,664,000 32,349,000 72,511,000 37,384,000 3,235,000

21,569,000 71,042,000 31,312,000 78,634,000 34,010,000 1,567,000

18,675,000 64,289,000 27,592,000 77,341,000 30,072,000 198,982 903,000

Total Assets

242,398,000

238,134,000

218,873,000

Liabilities Current Liabilities Accounts Payable Short/Current Long Term Debt Other Current Liabilities 26,625,000 15,879,000 896,000 25,721,000 16,933,000 754,000 25,729,000 13,795,000 535,000

Total Current Liabilities Long Term Debt Other Liabilities Deferred Long Term Liability Charges Minority Interest Negative Goodwill

43,400,000 46,772,000 1,473,000 10,397,000 10,000 -

43,408,000 44,670,000 1,114,000 11,190,000 651,000 -

40,058,000 46,670,000 1,108,000 9,520,000 (1,985,000) -

Total Liabilities

102,042,000

100,382,000

97,357,000

Stockholders' Equity

Misc Stocks Options Warrants Redeemable Preferred Stock Preferred Stock Common Stock Retained Earnings Treasury Stock Capital Surplus Other Stockholder Equity

6,543,000 (124,487,000) (13,098,000) 246,470,000 24,918,000

6,300,000 (120,830,000) (11,847,000) 232,861,000 30,618,000

5,953,000 (120,144,000) (11,519,000) 219,803,000 29,408,000

Total Stockholder Equity

140,346,000

137,101,000

123,501,000

Net Tangible Assets

30,451,000

24,457,000

16,088,000

Vodafones strategy is customer focused and product led; the company is continually developing new products and services which utilize the latest technological advances. Vodafones goal is to grow its revenue and improve its profit margin by adding value to its products and services thus earning more from each product sold. Vodafone introduced zoo zoo's rather than celebrities to attract customers.

Within each of the operating companies of Vodafone, it has tried to implement three boxes from Dave Ulrichs competency model also known as Vodafones 3 box model. HR has defined 6 employee touch points which they need to get right. Organizing and resourcing Career planning Learning Reward and recognition Communication and involvement Health, safety and wellbeing.

It

defines a consistent set of values and behaviors for all Vodafone employees, emphasizing (1)Speedbringing products and services to market quickly and prioritizing the things that really matter. (2)Simplicitymaking things simpler for our customers, business partners and colleagues. (3).Trustacting with honesty, integrity and fairness ,being reliable and transparent ,and valuing the confidence that people place in us as a company.

Strengths Experience and knowledge in the mobile phone business. Strong ability to manage change and acquisition.Weaknesses Vodafone slow in responding to the trend towards bundling. Opportunities Vodafone launched its own software application store-The Joint Innovation Lab in may 2009. Threats Increasing Competition Difficult to raise funds because of recession

CR is relevant across all aspects of our activities and therefore we seek integration into all key business processes. The CR strategy focuses on CR issues material to the Group and has the following main strands: 1) to capture the potential of mobile communications to bring socio-economic value in both emerging economies and developed markets through broadening access to communications to all sections of society;

2)to deliver against stakeholder expectations on the key areas of climate change, a safe and responsible internet experience and sustainable products and services; and 3)to ensure our business practices are implemented responsibly, underpinned by our business principles.

Vodafone continually seek to develop new and innovative propositions that deliver relevance and value to all our customers and build a long lasting relationship meeting their expectations and needs. Vodafone believes it can help to build a sustainable future by delivering products and services that enable positive outcomes. Vodafone understands that businesses need a communications partner with solutions that scale and adapt as their business needs change Vodafone is driven to empower people. To find that spark that empowers you is why they are in business. Thats what VODAFONE mean when it says power to you.