VIVINO EXPLAINED BY YOUR FRIENDS AT IMPERO November 2014

IMPERO

VIVINO A MOBILE-BASED SOCIAL MEDIA

PLATFORM THAT BRINGS TOGETHER A COMMUNITY OF WINE LOVERS.

HOW DOES IT WORK? SNAP, DISCOVER, REVIEW

Snap a photo of the wine label

The app recognizes the wine and saves it

You review and rate the wine

THE #1 WINE APP It includes, over 100,000 wine brands, 3 million wine labels and almost 7 million wine lovers.

DISCOVER THE BEST WINES Explore ratings, reviews and pricing on wines sold at retailers near you.

SHARE WITH FRIENDS Follow friends to compare reviews and ratings and let them help you choose your next wine.

GET PERSONAL SUGGESTIONS Once you start rating a few wines, the app learns your taste and starts sending your personalised recommendations to your liking.

WAIT, THERE’S MORE The app is crowd sourced, this means you can add wines that are not yet in the database.

IMPERO

WHY DOES IT MATTER TO YOUR BRAND?

START BY CLAIMING YOUR WINERY The app already counts 100,000 wineries. If yours is included, you can claim it, if not, you can add it. A paid subscription means you will receive weekly statistics.

KEEP IT UP TO DATE Once you claimed your winery, make sure you update your information and visuals. Connect your other social media profiles (Facebook, Twitter…) Keep all your wines’ information updated.

REVIEW MODERATE ENGAGE. Read what users have to say about your wines and actively engage in the conversation. See who is influential in your local markets, contact them and discover new brand ambassadors.