veszprémi facebook oldalak

9
All Account Avg. Lowest Account Leading Account All Account Avg. Lowest Account Leading Account 2,291 Veszprémi Állatkert 10 Veszprém.hu 363 3,627 total engagement 20k Veszprémi Állatkert 275 Sziveri János Intézet 5,565 56k total fans 679 Veszprémi Állatkert 7 Veszprémi Közgazdasági és… 175 4.0% PTAT as % of fans 53 vehir.hu 3 Veszprém.hu 18 175 total posts How does the leader compare? How does the leader compare? Leader posts more often than average. Content is mostly photos. Leader has 9,846 (95%) more fans than the next best brand Expresszó. Leader sends about 3.8 posts per day and gets an average of 15 interactions per post. Leader has a 39% share of PTAT compared to a 30% share for the second best brand vehir.hu. Leader posts more often than average. Content is mostly photos. Leader has 9,846 (95%) more fans than the next best brand Expresszó. Leader sends about 3.8 posts per day and gets an average of 15 interactions per post. Leader has a 39% share of PTAT compared to a 30% share for the second best brand vehir.hu. Engagement Page Fans People Talking About This (PTAT) Brand Posts Engagement Page Fans People Talking About This (PTAT) Brand Posts Competitive Leaderboard Competitive Leaderboard

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Page 1: Veszprémi Facebook oldalak

All Account Avg. Lowest Account Leading AccountAll Account Avg. Lowest Account Leading Account

2,291Veszprémi Állatkert

10Veszprém.hu

3633,627 total engagement

20kVeszprémi Állatkert

275Sziveri János Intézet

5,56556k total fans

679Veszprémi Állatkert

7Veszprémi Közgazdasági és…

1754.0% PTAT as % of fans

53vehir.hu

3Veszprém.hu

18175 total posts

How does the leader compare?How does the leader compare?

Leader posts more often than average. Content is mostly photos.

Leader has 9,846 (95%) more fans than the next best brand Expresszó.

Leader sends about 3.8 posts per day and gets an average of 15 interactions per post.

Leader has a 39% share of PTAT compared to a 30% share for the second best brand vehir.hu.

Leader posts more often than average. Content is mostly photos.

Leader has 9,846 (95%) more fans than the next best brand Expresszó.

Leader sends about 3.8 posts per day and gets an average of 15 interactions per post.

Leader has a 39% share of PTAT compared to a 30% share for the second best brand vehir.hu.

Engagement

Page Fans

People Talking About This (PTAT)

Brand Posts

Engagement

Page Fans

People Talking About This (PTAT)

Brand Posts

Competitive LeaderboardCompetitive Leaderboard

Page 2: Veszprémi Facebook oldalak

2,3

K

78

3

11

4

89

63 85

70

64

58

10

22,7% 23,7%

11,6%

28,3%

1,2% 2,3%

50,9%

25,2%

2,5%0,6%

0%

10%

20%

30%

40%

50%

60%

0

500

1,0K

1,5K

2,0K

2,5K

Enga

gem

ent

as %

of

Fan

s

Tota

l En

gage

men

t

Fan Page Comparison: Total Engagement on Brand Posts

Total Engagement Engagement as % of Fans

63%

22%

3%

2%

2%

2%

2%

2%2%

Relative Share of Engagement

Veszprémi Állat… vehir.hu Marica Cafe, Ba…

Veszprémi Közga… Expresszó Veszprémi Petőf…

Sziveri János I… Eötvös Károly M… Hangvilla Multi…

Veszprém.hu

Page 3: Veszprémi Facebook oldalak

20

,2K

6 6

21

1 9

67

62

8

10

,4K

7 2

64

27

5

50

8

4 6

45

3 1

94

0

5,0K

10,0K

15,0K

20,0K

25,0K

Tota

l Fan

sFan Page Comparison: Total Fans

Total Fans

Page 4: Veszprémi Facebook oldalak

679

521

94

7

166

702537

133

21

People Talking About This

Page 5: Veszprémi Facebook oldalak

0.4

3.8

0.6

0.4

0.4

2.7

1.1

2.1

0.8

0.2

Veszprémi Állat…

vehir.hu

Marica Cafe, Ba…

Veszprémi Közga…

Expresszó

Veszprémi Petőf…

Sziveri János I…

Eötvös Károly M…

Hangvilla Multi…

Veszprém.hu

Brand Posts Per Day

0

10

20

30

40

50

60

Bra

nd

Po

sts

Fan Page Comparison: Brand Posts

Status Link Photo Video Other

Page 6: Veszprémi Facebook oldalak

MOST ENGAGING POSTS FROM PEAKMOST ENGAGING POSTS FROM PEAK

From 2/2/15 by Veszprémi Állatkert

A Veszprémi Állatkert kamcsatkai barnamedvéje, Bori szerint közeleg a tavasz. A népi időj…

927 interactions, 100% of brand total for the day

From 2/4/15 by Veszprémi Állatkert

Napokon belül a veszprémi liftekben... a hónap állata :) | https://fbcdn-sphotos-b-a.akama…

327 interactions, 100% of brand total for the day

From 2/3/15 by Veszprémi Állatkert

Macskajáték :) | https://scontent.xx.fbcdn.net/hphotos-xaf1/v/t1.0-9/s130x130/10408116_901…

387 interactions, 62% of brand total for the day

0

200

400

600

800

1,0K

1,2K

Fan

Inte

ract

ion

s (L

ikes

, Co

mm

ents

, Po

sts)

Fan Page Engagement Comparison Over Time on Brand Posts

Veszprémi Állat…

vehir.hu

Marica Cafe, Ba…

Veszprémi Közga…

Expresszó

Veszprémi Petőf…

Sziveri János I…

Eötvös Károly M…

Hangvilla Multi…

Veszprém.hu

Page 7: Veszprémi Facebook oldalak

Veszprémi Állat…

vehir.hu

Marica Cafe, Ba…

Veszprémi Közga…

Expresszó

Veszprémi Petőf…

Sziveri János I…

Eötvös Károly M…

Hangvilla Multi…

Veszprém.hu

Engagement Details Comparison

Likes Comments User Posts Shares

32

6

10 14 17

9 2 3 1 3 33 1 1 0 1 0 0 0 1 0

53

4 0 1 0 1 2 1 1 0

0

50

100

150

200

250

300

350

Fan

Inte

ract

ion

s p

er P

ost

Average Response Per Brand Post

Likes per Post Comments per Post Shares per Post

Page 8: Veszprémi Facebook oldalak

CONTENT TYPE PERFORMANCE CONTENT TYPE PERFORMANCE

2,503 interactions, 69% of all engagement

Photos

MOST ENGAGING CONTENT TYPE

Links

MOST COMMONLY POSTED

109 posts, 62% of all posts

Photos382 interactions, 17% of the brand's engagement

BEST PERFORMANCE: Veszprémi Állatkert

-100

0

100

200

300

400

500

Enga

gem

ent

per

po

st

Fan Page Comparison: Engagement on Brand Posts

Link Photo Status Video Other

(size of bubble = number of posts)

Page 9: Veszprémi Facebook oldalak

BRAND RESPONSIVENESSBRAND RESPONSIVENESS

Veszprémi Állatkert

0.00%

HIGHEST RESPONSE RATE

All Brands

0.00%

AVERAGE RESPONSE RATE

3

0 0

2

5

0 0

1

0 00,0% 0,0% 0,0% 0,0% 0,0% 0,0% 0,0% 0,0% 0,0% 0,0%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

0

1

2

3

4

5

6

% o

f U

ser

Po

sts

Rep

lied

To

Use

r W

all P

ost

s

User Wall Posts & Page Admin Replies

User Wall Posts % of User Posts Replied To