Say hello to…Vanilla Almond Cranberry Orange Pecan No Nut Vanilla Chocolate Banana Chip

2009 Founded and launched commercially on Earth Day2010

Established commercial production facility in Norwalk, CTExpanded from local favorite at Stews into Whole Foods, Shop Rite, and larger regional players

2011 & 2012Expanding beyond Natural/Specialty to Traditional Grocery and more…New Packaging & New Items for broader roll out

2013 Initiating Gluten-FREE formula for all recipes. NON-GMO Verified. Launch Additional SKU: Chocolate Banana Chip2014 New product attributes and flavor profiles to follow: Protein, Chai, Bars, additional lines under Ola! Foods

Milestones & Timeline

Ola! Foods is pleased to donate all net profits to BeFoundation, whose investment in education, arts and wellness initiatives are dedicated to transforming lives. We share BeFoundation’s commitment to disadvantaged youth, their families and communities by providing appealing, healthy alternatives.

Company Vision….

Ola! Sku Performance FDMx L52 & L12

IRI, FDMx, L52 & L12 WE July 13, 2014

+14% volume growth for Ola!

Ola! Whole Foods Performance

Sales for Ola! Granola grew +11.5% in Whole Foods, driven by the Northeast region.

Whole Foods Portal, L52 WE July 13, 2014

100% Natural 100 Cal per Serving

LESS: Sugar, Fat, Sodium No Added OilsWhole Grains Maple SyrupMORE: Flavor, Energy, Fun Low GlycemicWhole Nuts Dairy, Soy, Egg FREEBlue Agave Nectar 0g Trans Fats

Ola! Granola 9oz.(252g)Bag

Cleaner, Simpler, and more flavor•100% Natural Ingredients, Certified Gluten-Free•“Not too sweet”, naturally sweetened with pure maple syrup and blue agave nectar•No oils, additives or fillers, whole nuts

Family Brand- Kid Friendly…Mom Approved•Ola! as icon is approachable and recognizable•Invites a “snackable occasion” as compared to cereal

Better Nutritionally vs. National Brands•Lower Sugar (Maple Syrup & Agave lower on Glycemic Index)•Lower Calories (Typically 43% less calories vs. comp.)•Lower fat (66% less fat than comparable items)Lower Sodium

Ola! Granola 1oz.(27g)Bag

100% Natural 100 Cal per Serving

LESS: Sugar, Fat, Sodium No Added OilsWhole Grains Maple SyrupMORE: Flavor, Energy, Fun Low GlycemicWhole Nuts Dairy, Soy, Egg FREEBlue Agave Nectar 0g Trans Fats

Snacks are growing +5%*

Snack Items under 4oz.(113g) Are +9.3%*, representing 14%* of overall category

Consumers love snacks, however they are looking for “Good for you” snacks to fill their needs

Ola! Singles will help meet this need through C-Stores, vending machine and POS

Great family pantry stocking itemAccess to “on-the-go” snack for entire familyUser friendly bagPOS friendlyFast pack out

*AC Nielsen 52 weeks ending 3/17/12

Ola! – 1oz(27g) Singles 9 Pack Tray

100% Natural 100 Cal per Serving

LESS: Sugar, Fat, Sodium No Added OilsWhole Grains Maple SyrupMORE: Flavor, Energy, Fun Low GlycemicWhole Nuts Dairy, Soy, Egg FREEBlue Agave Nectar 0g Trans Fats

Local and Sustainable products for everyday eating and snackingHand-baked in our production facility in Norwalk, CT

Using pure, high quality, gluten-free ingredients that distinguishes our brand as superior, yet accessible

Products made with wholesome sustaining ingredients, never any fillers or additives to cheapen our product

Delivering items that are friendly, approachable and are generous in spirit for the whole familyKid Friendly…Mom Approved!

Nutritionals Comparison

Ola! 2014 Promotion Calendar

People are raving about Ola!

• “Love this no oil granola! We eat it with soy milk, straight or as a mix in for trail mix. It is very tasty with excellent ingredients. So happy to have found this product!”- Ann, Amazon reviewer.

• “This is the best granola I have found out there. Great taste. Low sugar. Gluten free. Simple goodness. Good stuff!!”- Sarah, Amazon reviewer.

• “This granola is absolutely amazing. The ingredients are simple, it's delicious, and though I'm not sensitive to gluten, this would be great for those who are. It's got this hint of cinnamon, the perfect amount of crunch, and it's slightly (and I mean slightly) sweet. It's really wonderful with yogurt. It's awesome. Good for kids, good for adults who sometimes eat like kids. Just good stuff. Try it!”- Mik, Amazon reviewer.

• “The gluten free granola from Ola! is simply perfect.  Simple ingredients that are non-GMO and no other crazy additives put together in unique ways that are worth savoring!  The fact that they are also low fat, low sodium and have zero trans fats is just the icing on the proverbial cake for me!  Now I have a healthy snack and breakfast option that is not only tasty, but also good for me!”- Krista, Gloriously Green Gal blogger.

• “Love this granola with yogurt and fresh blueberries! It's low in sugar, gluten-free, and packed with whole grain. Love it!”- Susan, Amazon reviewer.

• “I never write companies, but I am so happy to have discovered Ola. As a newish vegan I have been struggling to find a granola that doesn't use honey or milk solids but still tastes good and isn't like eating sand. Ola has exciting flavors and ingredients I can actually pronounce and feel good about. Plus the charity aspect makes it even more compelling since each dollar I sped is a vote and I am clearly backing a winner.”

- Mac, Ola! customer.

Ola! Pricing