Contextualising everyday finance for a happy wellbeing

45.5416 N, 10.2118 E Brescia, Italy

September 30th 2016, UTC+1

Happily married for 3 years, known each other since 2004

First trip together since 2012

Rationalise most actions through the wellbeing of their 2,5 year old son

Biggest expense while in NYC:Helicopter ride of an est. 398USD

178 memorable pics made in flight

3 restaurants MCC 5812-5814, most memorable - vendor bought quesadilla

NYC Trip September 2016LTV and Memories - Everlasting

Daniel Gusev

23 more pages

okozukai

Aknowledge the context of interactions today

Design the human story as much as the data

And account that people are irrational: follow the emotional path

Design rational behavior through irrational means

Fitness meets Finance for a Happy Wellbeing

> Worlds first context of finance platform> Helping banks to communicate positive paths to users> Over 3 years of study with 75+ peer reviewed papers in human sciences