UX of Sales - IA Summit 2014

Download UX of Sales - IA Summit 2014

Post on 23-Aug-2014




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This session is about how the business development and sales process can be done by anyone who has a strong command of user experience and IA skills to sell UX focused projects. Most people dont learn this in school. Most designers, IAs, and other creative team members barely have insight into how to sell projects because its often another role like a sales person (in agencies) or a product manager (in the corporation) doing that part. We will show you how the UX skills you already have create a strong foundation to easily step into the role of sales, whether selling a project to a client or within the corporation.