Using social media (and networking) to land a job

Download Using social media (and networking) to land a job

Post on 11-Nov-2014




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Created for Algonquin College advertising students


1. Using social media (and networking) to find a jobPresented by:Kelly Rusk, Thornley Fallis 2. Why am I here?Have never found a job using Workopolis, Monster, classified ads.Currently have an awesome joband they came to me! 3. Schoolits still Real Life! 4. Student LifeTo most employers youre all equal 5. Student LifeWith debt piling up and the excitement of moving on, students are anxious to land a jobBUT how will you ensure you land a dream job? 6. You *Can* Stand out 7. Fact:Over 50% of employers use social networking sites to research candidates.(in your industry, its probably closer to 100%)Pro-tip: 8. They will Google You 9. You can Control What they find**eventually 10. NetworkingThe more you do, the easier it is. Online & OfflineIt really, really, really is all about who you know!! (AND who knows YOU!) 11. Building your network Join Professional Associations (IABC Ottawa) Take advantage of free or low-cost events:Third Tuesday, Social Media Breakfast, Case Study Jam, Find groups on Meetup.comFollow up! Send a quick email, LinkedIn invite or direct message.Pro-tip:Try going alone 12. Social Media Etiquette 13. 14. 15. 16. 17. 18. Be Discreet@theconnor tweeted:"Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work." 19. 20. Facebook FailPro-tip:Just DONT post negatively about work! 21. Is this Personal Branding?If you think of a brand as how others will perceive you then YES. But remember: a brand includes EVERY detail and interaction, walk the walk and talk the talk!Pro-tip:Whatever you do, dont call yourself an expert! 22. Questions? 23. Kelly